WDAR-FM

WDAR-FM (105.5 FM), known as "105.5 The Beat", is an urban contemporary formatted radio station licensed to Darlington, South Carolina, and serving the Florence, South Carolina area. It is owned by iHeartMedia, Inc. Its studios are in Florence, and its transmitter is in Darlington.

For the AM station, see WJMX (AM).
"WDAR" redirects here. For the court, see United States District Court for the Western District of Arkansas.
WDAR-FM
CityDarlington, South Carolina
Broadcast areaFlorence, South Carolina
Frequency105.5 MHz
Branding105.5 The Beat
SloganThe Pee Dee's #1 For Hip Hop and R&B
Programming
FormatUrban contemporary
Ownership
OwneriHeartMedia, Inc.
(iHM Licenses, LLC)
WDSC, WEGX, WJMX, WJMX-FM, WRZE, WWRK, WZTF
History
First air date
March 1966 (1966-03)
Former call signs
WDAR-FM (1966–1988)[1]
WMWG (1988–1990)[2]
Call sign meaning
W DARlington
Technical information
Facility ID3120
ClassC3
ERP17,000 watts
HAAT122 meters (400 ft)
Transmitter coordinates
34°18′58.00″N 79°53′17.00″W
Links
WebcastListen Live
Websitethebeatflorence.iheart.com

History

Prior to 1990, this station was adult contemporary/oldies.[3] Then it was a classic rock station.[4] It was also a country music radio station[5] known as "Gator 105.5". For many years WDAR-FM played adult contemporary music as Sunny 105.5.

In a deal announced in February 1997, Root Communications Ltd. announced plans to buy eight radio stations owned by Florence-based Atlantic Broadcasting, including WDAR-FM.[6] Qantum Communications Inc. purchased Florence's Root Communications Group LP stations in 2003.[7]

The change to contemporary Christian took place in September 2013.

On May 15, 2014, Qantum Communications announced that it would sell its 29 stations, including WDAR-FM, to Clear Channel Communications (now iHeartMedia), in a transaction connected to Clear Channel's sale of WALK AM-FM in Patchogue, New York to Connoisseur Media via Qantum.[8] The transaction was consummated on September 9, 2014.

On August 21, 2017, WDAR-FM changed their format to urban contemporary, branded as "105.5 The Beat".[9]

References
  1. "WDAR-FM history cards" (PDF). CDBS Public Access. Federal Communications Commission. Retrieved January 10, 2020.
  2. "Call Sign History". Retrieved 2011-10-18.
  3. The Broadcasting Yearbook, 1990.
  4. Broadcasting & Cable Yearbook, 1991.
  5. Broadcasting & Cable Yearbook, 1995.
  6. Hager-Van Dyke, Charlene (1997-02-20). "Root Communications Eyes 8 Radio Stations In Carolinas". Orlando Sentinel. Retrieved 2011-11-01.
  7. "Changing Hands". Broadcasting & Cable. 2003-03-16. Retrieved 2011-10-13.
  8. Venta, Lance (May 15, 2014). "Qantum Sells To Clear Channel; Connoisseur Expands In Long Island". RadioInsight. Retrieved May 15, 2014.
  9. iHeart's Swagga Moves and Rebrands in Florence SC Radioinsight - August 21, 2017


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