WWMY

WWMY (102.3 FM) is a radio station broadcasting a country music format, simulcasting WMMY 106.1 FM Jefferson, North Carolina.[1] Licensed to Beech Mountain, North Carolina, United States, the station is currently owned by Curtis Media Group and features programming from CBS Radio.[2]

For the Smithfield, North Carolina radio station that held the call sign WWMY at 102.3 FM in 2010, see WKJO (FM).
WWMY
CityBeech Mountain, North Carolina
Frequency102.3 MHz
BrandingHighway 106.1 & 102.3
SloganThe Best Country
Programming
FormatCountry (WMMY simulcast)
AffiliationsCBS Radio
Ownership
OwnerCurtis Media Group
WMMY, WZJS, WATA, WECR, WXIT
History
Former call signs
WAOH (1993)
WECR (1993-1996)
WECR-FM (1996-2014)
Call sign meaning
Variation of sister station WMMY
Technical information
Facility ID22224
ClassA
ERP1,500 watts
HAAT596.6 meters
Transmitter coordinates
36°11′3.00″N 81°52′48.00″W
Links
Websitehighway-106-1fm-and-102-3fm online

History

After buying WJTP in 1996, Steve Rondinaro's Rondinaro Broadcasting changed that station's call letters to WECR and started WECR-FM, along with buying WXIT.

In 2003, the stations were sold to Aisling Broadcasting (Jonathon Hoffman, managing member) for $2.2 million.[3]

This added to Aisling's holdings since they had also purchased in September 2003 (from Highland Communications) WATA & WZJS for a price of $2.2 million,[4] and WMMY(from Dale Hendrix) in 2004 for $1.58 million.[5]

Aisling went into receivership, and George Reed of Media Services Group was appointed to manage the stations until a buyer was found.[6] Later in the year, Curtis Media Group purchased the stations.[7]

On February 24, 2013, WECR-FM changed their format from adult contemporary Mix 102.3 to country, simulcasting WMMY 106.1 FM. On February 28, 2014, the station changed their call sign to the current WWMY.

References
  1. "WWMY Facility Record". United States Federal Communications Commission, audio division.
  2. "Station Information Profile". Arbitron.
  3. "Changing Hands". Broadcasting & Cable. 2003-10-12. Retrieved 2011-10-18.
  4. "Changing Hands". Broadcasting & Cable. 2003-09-28. Retrieved 2011-10-18.
  5. "Changing Hands". Broadcasting & Cable. 2004-03-07. Retrieved 2011-10-18.
  6. Scott Nicholson, "Receivership: Local Stations Seek Buyer," The Watauga Democrat, March 14, 2008.
  7. "Transactions for Oct. 10, 2008". Radio and Records. Retrieved 2011-10-18.


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