Ye (song)

"Ye" is a song by Nigerian singer Burna Boy. It was released on August 6, 2018, as the sixth single from his third studio album Outside (2018). The song was produced by Nigerian record producer Phantom. It peaked at number 26 and 31 on Billboard's Mainstream R&B/Hip-Hop and R&B/Hip-Hop Airplay charts, respectively. "Ye" won Song of the Year and Listener's Choice at the 2019 Soundcity MVP Awards Festival.[1] It also won Song of the Year and was nominated for Best Pop Single and Best Recording of the Year at The Headies 2019.[2]

"Ye"
Single by Burna Boy
from the album Outside
ReleasedAugust 6, 2018
Length3:51
Label
Songwriter(s)Damini Ogulu
Producer(s)Phantom
Burna Boy singles chronology
"Issa Vibe (Remix)"
(2018)		 "Ye"
(2018)		 ""Baba Nla""
(2018)

In August 2019, Rolling Stone reported that "Ye" earned around 11 million streams over seven months across major U.S. streaming platforms.[3]

Background and reception

Nigerian record producer Phantom created the beat in less than two hours, combining a kick, piano synths and a few snares.[4] His vocals were layered on the beat.[4] "Ye" saw a 200 percent spike in its streaming numbers after searches for Kanye West's album Ye unintentionally caused listeners to stumbled upon it.[5] Burna Boy thanked Kanye West for the confusion on Twitter.[6] In an email to The Fader magazine, Burna Boy said the video "essentially shows the unrelenting nature of Nigerians".[7] A writer for Native magazine said "Ye" is being viewed as a new anthem because it "embraces the anathema of every self-interest seeking seemingly good-natured Nigerian."[4] As of December 2020, Ye is the most certified solo single by a Nigerian artiste.

Covers

Jamaican singer Koffee performed her rendition of "Ye" during her first ever London show. A few days later, she also performed her rendition on BBC Radio 1Xtra Live Lounge.[8]

Accolades
YearAwardCategoryRecipientResult
2019 The Headies Song of the Year "Ye" Won
Best Pop Single Nominated
Best Recording of the Year Nominated
Soundcity MVP Awards Festival Song of the Year Won
Listener's Choice Won

Charts
Chart (2018) Peak
position
US R&B/Hip-Hop Airplay (Billboard)[9] 31

Certifications
Region CertificationCertified units/sales
Canada (Music Canada)[10] Gold 40,000
France (SNEP)[11] Gold 100,000
United Kingdom (BPI)[12] Silver 200,000

Sales+streaming figures based on certification alone.

References
  1. "Full list of winners at the 2019 Soundcity MVP awards". Premium Times. January 6, 2019. Archived from the original on 4 April 2019. Retrieved 31 March 2019.
  2. Gbenga Bada (October 20, 2019). "Headies 2019: Here are all the winners at the 13th edition of music award". Pulse Nigeria. Retrieved 20 October 2019.
  3. Elias Leight (August 22, 2019). "Audiomack Announces Official Partnership With Warner Music Group". Rolling Stone. Retrieved 9 November 2019.
  4. "Why Burna Boy's "Ye" is the Modern Day National Anthem We Truly Deserve". The Native Magazine. October 1, 2018. Archived from the original on 31 March 2019. Retrieved 31 March 2019.
  5. Durosomo, Damola (December 13, 2018). "Burna Boy Won 2018". OkayAfrica. Archived from the original on 31 March 2019. Retrieved 31 March 2019.
  6. Wandera Hussein (4 June 2018). "Kanye's album title is accidentally leading fans to Burna Boy's "Ye". The Fader. Archived from the original on 31 March 2019. Retrieved 31 March 2019.
  7. Myles Tanzer (6 August 2018). "Burna Boy's "Ye" video is an aspirational dream". The Fader. Archived from the original on 31 March 2019. Retrieved 31 March 2019.
  8. Damola Durosomo (April 4, 2019). "You Need to See Koffee's Full Live Cover of Burna Boy's 'Ye'". OkayAfrica. Retrieved 9 November 2019.
  9. "Burna Boy Chart History (R&B/Hip-Hop Airplay)". Billboard. Retrieved 9 November 2019.
  10. "Canadian single certifications – Burna boy – Ye". Music Canada. Retrieved December 10, 2020.
  11. "French single certifications – Burna Boy – Ye" (in French). Syndicat National de l'Édition Phonographique. Retrieved 10 December 2020.
  12. "British single certifications – Burna Boy – Ye". British Phonographic Industry. Select singles in the Format field. Select Silver in the Certification field. Type Ye in the "Search BPI Awards" field and then press Enter.
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