Zooper Dooper

Zooper Doopers are a brand of flavoured frozen ice pole product, popular in Australia. They generally come in a plastic tube packaging as a liquid. They are then frozen at home in the household freezer. Zooper Doopers are somewhat of a cultural icon and have been popular since they first appeared in 1971. They are produced in Melbourne under the Daily Drinks brand by Lion Dairy & Drinks, which was part of the Japanese Kirin group until 2020 when Lion’s dairy brands were purchased by the Bega Cheese company.[1]

They are a traditional hot weather treat in Australia, popular in summer[2] and similar to Sunnyboys.

Flavours

Zooper Doopers come in 8 different flavours, raspberry, fairy floss, cola, blackcurrant, orange, pineapple, lime and bubblegum. Once frozen, the top of the plastic tube can be cut, exposing the frozen product within which can then be eaten from the tube. A sugar-free line has also been introduced, which comes in 6 different flavours - cola, raspberry, blackcurrent, blue lemonade, tropical, and marshmallow.[3]

Limted Edition

There are also limited edition sour and magic varieties. Zooper Dooper Sourz come in watermelon, blackcurrent, apple, lemon, raspberry, and grape flavours, while the magic variety comes in lemonade, red creamy soda, banana candy, toffee apple, grape bubblegum, orange sherbert, strawberries & cream, and jaffa.

Store exclusive 'Your Zooper Dooper Favorites' bags were also available for a limited time in two varieties, each containing only two flavours from the standard lineup. Fairy floss and blackcurrent bags were only available at Coles and lime and cola bags were only available at Woolworths.

In October 1996, National Foods Beverages Group introduced two new flavours, bubblegum and honeycomb, as well as a Zooper Dooper Joystick. The Joystick was a 150ml extended version of the original Zooper Dooper, as opposed to the original 70mL variety.[4]

References
  1. "Bega Cheese confirms purchase of Lion Dairy and Drinks, owner of Pura Milk, Dare and Yoplait". ABC News. 2020-11-26.
  2. "Debate rages over an icy Aussie treat". 7NEWS.com.au. 2019-05-28. Retrieved 2020-08-03.
  3. "Yes! Zoomer Doopers have gone sugar free". taste.com.au. 2019-11-18.
  4. "Marketing - water ice boost". Inside Retailing. 22 October 1996.
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