60s 70s 80s

"60s 70s 80s" is the 33rd single and the first triple A-Side single released by Amuro Namie, and contains a total of three songs, "New Look", "Rock Steady", and "What a Feeling". Each of these three songs is used in a massive campaign ad for Vidal Sassoon's latest shampoo and conditioner products. In addition, each song represents a certain time period starting with the 1960s, then 1970's, and finally 1980's.

The first song, "New Look", represents the 1960s and features a sample from The Supremes's "Baby Love". Like many of her other single songs, this song is produced by T.Kura and Michico. "Rock Steady" represents the 1970s and features a sample from Aretha Franklin's song "Rock Steady". It is produced by Michico and Muro, whose last working with Namie was during her Suite Chic project. The last song, "What a Feeling" represents the 1980s and features samples from Irene Cara's "What a Feeling", which was used as the theme for the 1983 film Flashdance. Shinichi Osawa and Michico worked on the production of "What a Feeling".

Namie first performed these songs on January 17, 2008 in front of a selected audience of 150 people. Her second official performance of these songs is in the second leg of her tour PLAY More 07-08. The promotional videos of "New Look" and "Rock Steady" were released in January, with the video for "What a Feeling" premiering on March 1 on MTV.

In just two days, this single surpassed the first week sales of "Baby Don't Cry", her best selling single since "Say the Word" in 2001 despite not reaching the #1 position on the dailies by its release. However, within four days of its release the single reached the #1 spot on the charts. This became Namie's first #1 on the Oricon Daily Chart since 2004's, "Girl Talk / The Speed Star". The single debuted at #2 on the weekly charts with over 114,000 copies sold and became Amuro's highest first week sales since 2000's "Never End". A week after its release, the single reached #1 on the weekly chart, making it Amuro's 10th number one single and her first number one single in 10 years. By its third week of release however, the single reached #2 on the Oricon charts, being kicked off the top position by 20th Century's Ore Ja Nakya, Kimi Ja Nakya by a mere 1,686 copies.

• "New Look"
  • Namie Amuro – vocals
  • Namie Amuro, Tiger, Michico – background vocals
  • T.Kura – all instruments
• "Rock Steady"
  • Namie Amuro – vocals
  • SUI – programming & keys
• "What a Feeling"
  • Namie Amuro – vocals
  • Shinichi Osawa – all instruments

• "New Look"
  • Producer – T.Kura
  • Vocal Producer – Michico
  • Director – Yuichi Kodama
  • Choreographer – Moritsune Morita, Nami Segawa, & Raymond Johnson
• "Rock Steady"
  • Producer – Muro
  • Vocal Producer – Michico
  • Director – Yusuke Tanaka
  • Choreographer – Shun
• "What a Feeling"
  • Producer – Shinichi Osawa
  • Vocal Producer – Michico
  • Director – Takeshi Nakamura
  • Choreographer – Tetsuharu

• March 10, 2008 – Hey! Hey! Hey! Music Champ
• March 21, 2008 – Music Fighter
• March 23, 2008 – CDTV
• March 27, 2008 – Utaban
• April 5, 2008 – Music Fair 21
• November 27, 2008 – Best Hit Songs Festival 2008
• December 16, 2008 – Best Artist 2008
• December 30, 2008 – Japan Record Awards
• January 1, 2009 – CDTV Countdown Live 2008-2009

Oricon Sales Chart (Japan)

Billboard Japan Chart

"60s 70s 80s" has been certified platinum for shipments of over 250,000 by the Recording Industry Association of Japan.[3]