Boku wa Boku o Suki ni Naru

"Boku wa Boku o Suki ni Naru" (Japanese: 僕は僕を好きになる, "I am starting to like myself.") is the 26th single by Japanese idol group Nogizaka46, released by N46Div. on January 27, 2020. It was written by Yasushi Akimoto and composed by Katsuhiko Sugiyama. Mizuki Yamashita served as the center position of the song for the first time, and Miona Hori also participated as her last single from the group.

"Boku wa Boku o Suki ni Naru"
Special edition cover
Single by Nogizaka46
B-side
  • "Ashita ga Aru Riyū"
  • "Wilderness World" (Type-A)
  • "Kuchi Hodo ni mo Nai Kiss" (Type-B)
  • "Tsumetai Mizu no Naka" (Type-C)
  • "Out of the Blue" (Type-D)
  • "Yūjō Pierce" (Regular)
ReleasedJanuary 27, 2021 (2021-01-27)
Recorded2020
GenreJ-pop
Length4:51
Label
  • N46Div.
  • Sony
Composer(s)Katsuhiko Sugiyama
Lyricist(s)Yasushi Akimoto
Producer(s)Yasushi Akimoto (exec.)
Nogizaka46 singles chronology
"Route 246"
(2020)
"Boku wa Boku o Suki ni Naru"
(2021)
Music video
"Boku wa Boku o Suki ni Naru" on YouTube
"Boku wa Boku o Suki ni Naru" (anime ver.) on YouTube
Alternative covers
Type-A
Type-B
Type-C
Type-D
Regular edition

Background and release

The physical single was released on January 27, 2020 in 4 limited editions: Type-A, Type-B, Type-C and Type-D, and regular edition.[1] The limited editions also include the event participation ticket or special gift application ticket, and one raw photo.[1] It is the first physical music release in about 10 months from the previous single, "Shiawase no Hogoshoku". The digital version was relesed on January 20, before the physical release 1 week.[2]

Composition

"Boku wa Boku o Suki ni Naru" was written lyrics by Yasushi Akimoto like Nogizaka46's other songs, and composed by Katsuhiko Sugiyama, who compose many songs for Nogizaka46 such as Seifuku no Mannequin, Kimi no Na wa Kibō, Sayonara no Imi, etc.[3] Mizuki Yamashita, who is the center position of the single said the song's lyrics is a message for someone who have negative feelings or ask themselves, becoming positive feelings, giving a cheerful to someone who are worried or be not confident in themselves.[4]

"Out of the Blue", the song performed by fourth generation members was composed by Youth Case, who also compose "I See…", the fourth generation b-side in "Shiawase no Hogoshoku". It is a up-tempo and refreshing song that expresses the story of love that begins with a sudden development.[5]

Commercial performance

"Boku wa Boku o Suki ni Naru" debuted at number 1 on the first week of Oricon Singles Chart for the chart issue date of February 8, 2021, selling 589,338 copies, recorded as 25th single in a row since the group's 2nd single, "Oide Shampoo",[6] while the digital platfrom, the song was sold 7,068 single digital units,[7] and 4,579 digital album units for the chart issue date of February 2, 2021.[8] The song also peak at number 1 on the Billboard Japan Hot 100 for the chart issue date of February 8, 2021.[9]

On February 10, 2021, "Boku wa Boku o Suki ni Naru" received a triple platinum certification from the Recording Industry Association of Japan (RIAJ), denoting shipments of 750,000 copies.[10]

Music video

"Boku wa Boku o Suki ni Naru"

The music video "Boku wa Boku o Suki ni Naru" was released on January 8, 2021. It was directed by Hiroshi Okuyama and choreographed by Seishiro.[11] Their shot in several places around Tokyo in late November last year.[12] The music video shows the life-sized idol in various scenes, such as singing performances as singers and work scenes as actresses and models, based on the concept of "living figures" of members. In addition, the serious expression in the dance lesson scene where the practice scene was shot is also a highlight.[6]

The anime version music video was also released on January 29, 2021, directed by Chiaki Kanno, written a story, storyboard, and illustrated by Sumito Ōwara, who written and illustrated a manga, Keep Your Hands Off Eizouken!. The story tell about a girl who belongs to the air bike club is the main character, and it is depicted that she works in school life and club activities while having a conflict with herself.[13]

"Wilderness World"

The music video "Wilderness World" was released on January 13, 2020. It was directed by Atsunori Tōshi and was shot in early October 2020 at the large open set of Shibuya Scramble Crossing in Ashikaga, Tochigi, and in the Shibuya area such as Miyashita Park. It was set the members to challenge the battle with weapons according to the game content of Knives Out. In addition, the members also show dancing at the open set of Shibuya Scramble Crossing.[14][15]

"Kuchi Hodo ni mo Nai Kiss"

The under members' music video "Kuchi Hodo ni mo Nai Kiss" was released on January 19, 2021, the same day with "Out of the Blue" music video. It was directed by Yūsuke Koroyasu, was shot in early October 2020 at Lake Kawaguchi, Yamanashi Prefecture. The story tells about although the mansion is confused by the elopement of daughter and maid, it is a musical-like music video that tells the story that there was actually a guide behind the scenes. The music video include the slapstick feeling, brightness and fun in the one theme.[16]

"Tsumetai Mizu no Naka"

The Miona Hori solo's music video "Tsumetai Mizu no Naka" was directed by Yūki Yamato, who also directed the movie starring Hori, Hot Gimmick: Girl Meets Boy. At the beginning, Hori looks back on the seven years since joining the group to ask herself, and then she performs in a sailor suit costume from the 7th single "Barrette" which she was selected as a participating member for the first time at the center position. She finally took off her sailor suit and expressed her intention to graduate (leave the group). It was released on the Nogizaka46 official YouTube channel on November 27, 2020, seven years after the release date of "Barrette", and Hori's graduation was announced in the end of the music video. It is unusual for members to announce their graduation in the music video, and this is the first time in the history of the group.[17][18]

"Out of the Blue"

The fourth generation members' music video "Out of the Blue" was released on January 19, 2021, the same day with "Kuchi Hodo ni mo Nai Kiss" music video. It was directed by N2B, was shot in early October 2020. The members started seriously throwing pillows at their accommodation at the night before the music video was shot.[16]

Promotion

The group performed "Boku wa Boku o Suki ni Naru" for the first time on November 25, 2020, in the Nippon TV's music program, Best Artist 2020,[19] and performed the full song for the first time on December 21, 2020 in TBS's CDTV Live! Live! Christmas Special.[20]

Use in media

"Boku wa Boku o Suki ni Naru" was used for Haruyama Trading's suit advertising campaign Any Scene for Ladies (どんなシーンでも篇 レディス)[21]. The B-side "Ashita ga Aru Riyū" was used as the theme song for Nippon TV's television program, Lion Special 40th All Japan High School Quiz Championship (ライオンスペシャル 第40回 全国高等学校クイズ選手権).[22] "Wilderness Word" was used as the theme song for the battle royale game, Knives Out (荒野行動).[23]

Track listing

All lyrics are written by Yasushi Akimoto, expect off vocal (instrumental) version tracks.

Type-A

Credits adapted from Tower Records Japan[24] and the group's official website[25]

CD
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru" (僕は僕を好きになる)Katsuhiko Sugiyama
  • Sugiyama
  • Tsuyoshi Ishihara
4:51
2."Ashita ga Aru Riyū" (明日がある理由)Yu-JinYu-Jin5:11
3."Wilderness World"Youth Case
  • Hiroshi Kido
  • Youth Case
4:14
4."Boku wa Boku o Suki ni Naru" (off vocal version)Sugiyama
  • Sugiyama
  • Ishihara
4:51
5."Ashita ga Aru Riyū" (off vocal version)Yu-JinYu-Jin5:11
6."Wilderness World" (off vocal version)Youth Case
  • Kido
  • Youth Case
4:14
Total length:28:31
Blu-ray
No.TitleDirectorLength
1."Boku wa Boku o Suki ni Naru" (music video)Hiroshi Okuyama 
2."Wilderness World" (music video)Atsunori Tōshi 
3."Rei Seimiya: Reipen" (清宮レイ:REIPEN)Katsuaki Ishii 
4."Ayame Tsutsui: Seishun no Tensai" (筒井あやめ:青春の天才)Shigeru Tsukita 
5."Mio Yakubo: Mio Yakubo's Morning Routine" (矢久保美緒:Mio Yakubo's Morning Routine)GOMES 
6."Nao Yumiki: Nao, Shippai de wa Arimasen." (弓木奈於:なお、失敗ではありません。)Shigeru Tsukita 

Type-B

Credits adapted from Tower Records Japan[26] and the group's official website[25]

CD
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru"Sugiyama
  • Sugiyama
  • Ishihara
4:51
2."Ashita ga Aru Riyū"Yu-JinYu-Jin5:11
3."Kuchi Hodo ni mo Nai Kiss" (口ほどにもないKISS)Daisuke NakamuraNakamura3:41
4."Boku wa Boku o Suki ni Naru" (off vocal version)Sugiyama
  • Sugiyama
  • Ishihara
4:51
5."Ashita ga Aru Riyū" (off vocal version)Yu-JinYu-Jin5:11
6."Kuchi Hodo ni mo Nai Kiss" (off vocal version)NakamuraNakamura3:40
Total length:27:25
Blu-ray
No.TitleDirectorLength
1."Boku wa Boku o Suki ni Naru" (music video)Okuyama 
2."Kuchi Hodo ni mo Nai Kiss" (music video)Yūsuke Koroyasu 
3."Haruka Kaki: Gekikara no Tensai" (賀喜遥香:激辛の天才)Nozomu Hayashi 
4."Yuri Kitagawa: Rational Girl" (北川悠理:ラショナルガール)Sumito Ōwara 
5."Haruka Kuromi: Tensai Nante," (黒見明香:天才なんて、)Nao Suzuki 
6."Miyu Matsuo: Hakanasa no Sekai" (松尾美佑:儚さの世界)Akari Miyazu 

Type-C

Credits adapted from Tower Records Japan[27] and the group's official website[25]

CD
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru"Sugiyama
  • Sugiyama
  • Ishihara
4:51
2."Ashita ga Aru Riyū"Yu-JinYu-Jin5:11
3."Tsumetai Mizu no Naka" (冷たい水の中)Hiroo YamaguchiYamaguchi5:19
4."Boku wa Boku o Suki ni Naru" (off vocal version)Sugiyama
  • Sugiyama
  • Ishihara
4:51
5."Ashita ga Aru Riyū" (off vocal version)Yu-JinYu-Jin5:11
6."Tsumetai Mizu no Naka" (off vocal version)YamaguchiYamaguchi5:17
Total length:30:40
Blu-ray
No.TitleDirectorLength
1."Boku wa Boku o Suki ni Naru" (music video)Okuyama 
2."Tsumetai Mizu no Naka" (music video)Yūki Yamato 
3."Sakura Endō: Iya, Maji Tensai!" (遠藤さくら:いや、マジ天才!)Masaya Suzuki 
4."Yuna Shibata: Posing Queen" (柴田柚菜:POSING QUEEN)Chiharu Shimura 
5."Seira Hayakawa: Akantare Two Sissies" (早川聖来:あかんたれ Two sissies)Kohei Inoue 
6."Hayashi Runa: Hatsubai Enki (Kari) (Hayashi)" (林瑠奈:発売延期(仮)(林))Shuto Itō 

Type-D

Credits adapted from Tower Records Japan[28] and the group's official website[25]

CD
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru"Sugiyama
  • Sugiyama
  • Ishihara
4:51
2."Ashita ga Aru Riyū"Yu-JinYu-Jin5:11
3."Out of the Blue"Youth CaseTomoo Ishizuka4:32
4."Boku wa Boku o Suki ni Naru" (off vocal version)Sugiyama
  • Sugiyama
  • Ishihara
4:51
5."Ashita ga Aru Riyū" (off vocal version)Yu-JinYu-Jin5:11
6."Out of the Blue" (off vocal version)Youth CaseIshizuka4:31
Total length:29:07
Blu-ray
No.TitleDirectorLength
1."Boku wa Boku o Suki ni Naru" (music video)Okuyama 
2."Out of the Blue" (music video)N2B 
3."Sayaka Kakehashi: Kick the Crafty" (掛橋沙耶香:KICK THE CRAFTY)Nozomi Ueda 
4."Saya Kanagawa: Mina Tensai da Carnival!" (金川紗耶:みな天才だカーニバル!)Eli Yoshikawa 
5."Rika Satō: Hacker Girl" (佐藤璃果:HACKER GIRL)Yūki Kamiya 
6."Mayu Tamura: Watashi no Tensaitte Nani?" (田村真佑:ワタシの天才ってなに?)Yūto Fukuhara 

Regular edition

Credits adapted from Tower Records Japan[29]

CD
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru"Sugiyama
  • Sugiyama
  • Ishihara
4:51
2."Ashita ga Aru Riyū"Yu-JinYu-Jin5:11
3."Yūjō Pierce" (友情ピアス)Michio KawanoMichio Kawano3:33
4."Boku wa Boku o Suki ni Naru" (off vocal version)Sugiyama
  • Sugiyama
  • Ishihara
4:51
5."Ashita ga Aru Riyū" (off vocal version)Yu-JinYu-Jin5:11
6."Yūjō Pierce" (off vocal version)KawanoKawano3:32
Total length:27:09

Special edition

Credits adapted from Tidal.[30]

Digital download, streaming
No.TitleMusicArrangementLength
1."Boku wa Boku o Suki ni Naru"Sugiyama
  • Sugiyama
  • Ishihara
4:51
2."Ashita ga Aru Riyū"Yu-JinYu-Jin5:11
3."Wilderness World"Youth Case
  • Kido
  • Youth Case
4:14
4."Kuchi Hodo ni mo Nai Kiss"NakamuraNakamura3:41
5."Tsumetai Mizu no Naka"YamaguchiYamaguchi5:19
6."Out of the Blue"Youth CaseIshizuka4:32
7."Yūjō Pierce"KawanoKawano3:33
Total length:31:21

Participating members

"Boku wa Boku o Suki ni Naru"

The 19 members was selected to be participating (senbatsu) members and 12 members for fukujin (first and second row members). Mizuki Yamashita was served as the center position for the first time, and the second time from the third generation since the 17th single, "Nigemizu" that Momoko Ōzono and Yūki Yoda were served as the center position. Rei Seimiya and Mayu Tamura was selected to participate for the first time.[31]

"Ashita ga Aru Riyū"

The participating members are the same as the previous digital single, "Route 246".[32] Reka Iwamoto was served as the center position.[33]

  • First generation: Manatsu Akimoto, Erika Ikuta, Asuka Saitō, Kazumi Takayama, Minami Hoshino, Sayuri Matsumura
  • Second generation: Hinako Kitano, Mai Shinuchi, Miona Hori
  • Third generation: Reka Iwamoto (center), Minami Umezawa, Momoko Ōzono, Shiori Kubo, Mizuki Yamashita, Yūki Yoda
  • Fourth generation: Sakura Endō, Haruka Kaki, Ayame Tsutsui

"Wilderness World"

The participating members are the same as "Boku wa Boku o Suki ni Naru".[32] Asuka Saitō was served as the center position.

"Kuchi Hodo ni mo Nai Kiss"

The song is performed by members who not participate in main song (under members).[32] Tamami Sakaguchi was served as the center position for the first time.

  • First generation: Hina Higuchi, Maaya Wada
  • Second generation: Junna Itō, Hinako Kitano, Suzuki Ayane, Ranze Terada, Rena Yamazaki, Miria Watanabe
  • Third generation: Riria Itō, Tamami Sakaguchi (center), Kaeda Satō, Reno Nakamura, Hazuki Mukai, Ayano Christie Yoshida

"Tsumetai Mizu no Naka"

[32]

  • Second generation: Miona Hori

"Out of the Blue"

The participating members are all fourth generation members. Seira Hayakawa was served as the center position for the first time.[34]

  • Fourth generation: Sakura Endō, Haruka Kaki, Sayaka Kakehashi, Saya Kanagawa, Yuri Kitagawa, Haruka Kuromi, Rika Satō, Yuna Shibata, Rei Seimiya, Mayu Tamura, Ayame Tsutsui, Seira Hayakawa (center), Runa Hayashi, Miyu Matsuo, Mio Yakubo, Nao Yumiki

"Yūjō Pierce"

[35][36]

  • Third generation: Momoko Ōzono
  • Fourth generation: Sakura Endō

Charts

Chart performance for "Boku wa Boku o Suki ni Naru"
Chart (2021) Peak
position
Japan (Oricon)[37] 1
Japan Digital Singles (Oricon)[7] 11
Japan Digital Albums (Oricon)[8] 2
Japan Hot 100 (Billboard)[9] 1

Certifications

Sales certifications for "Boku wa Boku o Suki ni Naru"
Region CertificationCertified units/sales
Japan (RIAJ)[38] 3× Platinum 750,000^

^ Shipments figures based on certification alone.

Release history

CountryDateFormatLabel
Various January 20, 2020
  • N46Div.
  • Sony
Japan January 27, 2020

References

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Further reading

  • Nogizaka46 (2021). Boku wa Boku o Suki ni Naru (Limited edition Type-A) (CD+Blu-ray). Sony Music Records. ASIN B08P1H4KC6. SRCL-11680/1.
  • Nogizaka46 (2021). Boku wa Boku o Suki ni Naru (Limited edition Type-B) (CD+Blu-ray). Sony Music Records. ASIN B08P3PC3YJ. SRCL-11682/3.
  • Nogizaka46 (2021). Boku wa Boku o Suki ni Naru (Limited edition Type-C) (CD+Blu-ray). Sony Music Records. ASIN B08P3JTMQB. SRCL-11684/5.
  • Nogizaka46 (2021). Boku wa Boku o Suki ni Naru (Limited edition Type-D) (CD+Blu-ray). Sony Music Records. ASIN B08P3QVQCY. SRCL-11686/7.
  • Nogizaka46 (2021). Boku wa Boku o Suki ni Naru (regular edition) (CD). Sony Music Records. ASIN B08P1H4KC7. SRCL-11688.
Discography
Music videos
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