Clutch (magazine)

Clutch was an online magazine and blog network whose stated target audience is "today's young, hip, progressive Black woman".[1] The magazine was started as a print publication in 2002.[2] It was part of Sutton Media.[2] Following a temporary closure the magazine was relaunched as an online-only publication in 2007.[2]

Clutch
EditorDeanna Sutton
CategoriesAfrican American women's interest
PublisherSutton Media
FounderDeanna Sutton
Year founded2002
Final issue2007 (print)
CountryUnited States
Based inAtlanta
LanguageEnglish

In 2009, digital media consultancy Elemental Interactive made a strategic investment in Clutch. Elemental (a former division of WPP plc's Grey Global Group), was to take an undisclosed stake in Atlanta-based Sutton Media, Clutch's publisher.[3]

Sites on which articles from Clutch are republished include The Grio, a division of NBC News, a daily online news and opinion platform devoted to delivering stories and perspectives that reflect and affect African-American audiences.

Clutch's editorial staff included Danielle Belton, Yesha Callahan, Britni Danielle, and Jessica Andrews.[4]

References

  1. ""About Us", Clutch". Archived from the original on 2012-08-04. Retrieved 2012-08-15.
  2. "Deanna Sutton - Clutch Magazine". Uptown. December 18, 2009. Archived from the original on February 28, 2017. Retrieved February 27, 2017.
  3. Tameka Kee, "Elemental Interactive Takes Stake In Clutch Magazine", CBS News, February 11, 2009
  4. "Clutch Masthead". Clutchmagonline.com. Archived from the original on 2013-10-05. Retrieved 2013-10-02.
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