Elixyr (cigarette)

Elixyr is a Luxembourgish brand of cigarettes currently owned and manufactured by Landewyck Tobacco.[1][2] The cigarettes are produced in Belgium and Spain.

Elixyr
An old Italian pack of Elixyr cigarettes, with an Italian text warning at the bottom of the pack.
Product typeCigarette
OwnerLandewyck Tobacco
CountryLuxembourg
Introduced1998 (1998)
MarketsSee Markets

History

Elixyr was founded in 1998 as a discount brand and is mainly directed to smokers who "wanted something young, fresh and dynamic". Elixyr has since increased in popularity because of the increasing taxes put on cigarettes over the years, prompting smokers to choose for cheaper priced cigarettes,[3] and is available in several European markets, among which the Netherlands, Belgium, Luxembourg, Sweden, France, Spain, Italy and Germany.[1][4] The brand has also had some special edition packaging, such as the special "Iconic" editions with glow-in-the-dark ink.[5]

Markets

Elixiyr cigarettes are mainly sold in Luxembourg, but also was or still is sold in Belgium, Sweden, The Netherlands, Germany, France, Austria, Spain, Portugal, Italy, Poland, Slovenia[6][7][8]

Products
  • Elixyr Red
  • Elixyr Blue
  • Elixyr Green (formerly Elixyr Menthol)

See also

References
  1. "Landewyck: History - Sales". Landewyck.com. Retrieved 4 June 2018.
  2. "Landewyck: BRANDS". Hvl.lu. Retrieved 4 June 2018.
  3. "Ook Belinda geeft het op". de Volkskrant. Retrieved 4 June 2018.
  4. "Landewyck: BRANDS". Landewyck.com. Retrieved 4 June 2018.
  5. "Elixyr Limited Iconic Edition Cigarettes". Thedieline.com. Retrieved 4 June 2018.
  6. "BrandElixyr - Cigarettes Pedia". Cigarettespedia.com. Retrieved 4 June 2018.
  7. "Elixyr". Zigsam.at. Retrieved 4 June 2018.
  8. "Brands". Cigarety.by. Retrieved 4 June 2018.
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