FAO Goodwill Ambassador

The Goodwill Ambassadors Programme of the Food and Agriculture Organization of the United Nations has been in place since 1999. The main purpose of the programme is to increase public awareness and to disseminate information on issues related to food security and hunger.

Food and Agriculture Organization of the United Nations emblem with its Latin motto, Fiat Panis ("Let there be bread")

Governments alone cannot end hunger and undernourishment. Mobilization of the public and private sectors, the involvement of civil society and the pooling of collective and individual resources are all needed if people are to break out of the vicious circle of chronic hunger and undernourishment.

FAO encourages its Goodwill Ambassadors to actively use their talents and influence, and to commit themselves personally and professionally, to assist the Organization in raising public awareness of the urgent need to eradicate hunger, malnutrition and food insecurity, and in achieving the 2030 Sustainable Development Goals. [1]

Past FAO ambassadors have included Celine Dion, Carl Lewis, Evo Morales, Youssou N'Dour and Susan Sarandon.