Flames (David Guetta and Sia song)

"Flames" is a song by French DJ and record producer David Guetta and Australian singer-songwriter Sia. The song was released on 22 March 2018 by What a Music, as the third single from Guetta's seventh studio album, 7 (2018).[3][4] It was written by Sia Furler, Guetta, Christopher Braide, Giorgio Tuinfort and Marcus van Wattum, with production handled by the latter three.

"Flames"
Single by David Guetta and Sia
from the album 7
Released22 March 2018 (2018-03-22)
Genre
Length3:15
LabelWhat a Music
Songwriter(s)
Producer(s)
  • David Guetta
  • Giorgio Tuinfort
  • Marcus van Wattum
David Guetta singles chronology
"Like I Do"
(2018)		 "Flames"
(2018)		 "Your Love"
(2018)
Sia singles chronology
"Helium"
(2018)		 "Flames"
(2018)		 "Here I Am"
(2018)
Music video
"Flames" on YouTube

The song became the seventh collaboration between Guetta and Sia after the pair have previously collaborated on the tracks "Titanium", "She Wolf (Falling to Pieces)", "Wild One Two", "Bang My Head", "The Whisperer" and "Helium".[5] In a press release, Guetta opened up about the pair's history and his excitement at the prospect of getting back in the studio with her. "'Titanium' is still one of the tracks I am proudest of and Sia is one of my favorite artists to work with. She's a great songwriter and has an amazing voice. I'm just super excited that we get to release another track together."[6]

At the ARIA Music Awards of 2018, "Flames" earned Sia a nomination for Best Female Artist.[7]

Composition

The song is performed in the key of F minor with a tempo of 94 beats per minute in common time. The chorus of the song follows a progression of Cm–E♭–Fm–D♭, and Sia's vocals span from B♭3 to C5.[8]

Music video

A lyric video for "Flames" was released on 22 March 2018. It was directed by Joe Rubinstein.[9]

The official music video for "Flames" was released on 5 April 2018 on Guetta's YouTube channel. The video emulates 1970s wuxia films and features three women (Lauren Mary Kim, Courtney Chen and Erin Wu) training with their martial arts master (Danny Trejo). The training includes chopping a block of wood, balancing wooden buckets, and catching a fly with chopsticks, but suddenly they are ambushed by a group of ninjas, and the master allows himself to be killed. The three are then captured and taken to the palace, where they encounter the emperor (Guetta). Then the three break free and fight all the ninjas, but the emperor defeats them by throwing fireballs. The master then reappears in ghostly form, and encourages them to fight back. Eventually, the three defeat the emperor by forcing his fire-casting hands down to his crotch hence burning him to the ground in a rather painful way, ending with the master watching them from above happily. The video was directed by Lior Molcho.[10]

Reception

The song was well received by music critics. Roisin O'Connor of The Independent said: "The track is classic Sia, starring her incredible voice and a big, emotive chorus; it's an uplifting, low-key banger that shows off the maturity Sia has brought to previous Guetta tracks, along with his talent for an infectious beat."[11] Dean Chalkley of edm.com said: "Once again, Guetta showcases his skills in providing a massive pop-house hybrid ready to take over the radio stations all over the world, offering a perfect foundation to Sia's distinctly powerful and unique voice. With a bit slower tempo, a new pop ballad is just what one could expect from the duo."[5] Mike Nied from Idolator called it "an inspiring anthem complete with a rousing production and another of the 'Chandelier' siren's jaw-dropping vocal lines."[6] Brittany Spanos of Rolling Stone described the song as "uplifting": "On the song, Guetta goes for a less clubby sound than usual. The song is more earnest as Sia offers words of encouragement to a loved one weathering a tough time."[12]

Track listing

Charts

Certifications
Region CertificationCertified units/sales
Australia (ARIA)[97] 2× Platinum 140,000
Austria (IFPI Austria)[98] Platinum 30,000
Belgium (BEA)[99] Gold 15,000*
Canada (Music Canada)[100] Platinum 80,000
Denmark (IFPI Denmark)[101] Gold 45,000
France (SNEP)[102] Diamond 333,333
Germany (BVMI)[103] Platinum 400,000
Italy (FIMI)[104] 2× Platinum 100,000
Norway (IFPI Norway)[105] 2× Platinum 120,000
Poland (ZPAV)[106] 2× Platinum 40,000
Portugal (AFP)[107] Platinum 10,000
Spain (PROMUSICAE)[108] Platinum 40,000
Switzerland (IFPI Switzerland)[109] Gold 10,000
United Kingdom (BPI)[110] Platinum 600,000

* Sales figures based on certification alone.
Sales+streaming figures based on certification alone.

Release history
Region Date Format Version Label Ref.
Various 22 March 2018 Digital download Original What a Music [3]
Australia 23 March 2018 Contemporary hit radio Warner Music Australia [111]
Italy Warner [112]
Various 20 April 2018 Digital download Remixes (Part 1) What a Music [14]
Remixes EP [15]
11 May 2018 Remixes (Part 2) [17]
25 May 2018 Remixes 2 EP [16]
United States 11 June 2018 Hot adult contemporary radio Original
[113]
12 June 2018 Contemporary hit radio [114]
Various 23 June 2018 Digital download Acoustic What a Music [13]

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