Joseph Awuah-Darko

Joseph Nana Kwame Awuah-Darko, also known as Okuntakinte,[1] is a Ghanaian social entrepreneur, artist, and philanthropist.[2][3][1] He started his music career professionally in late 2015 when he was signed with Meister Music Management which also manages artists like Mr. Eazi.[4][1][5][6] He released his major hit Melanin Girls in January 2016, which was received with controversy as much as with appreciation.[4]

Joseph Awuah-Darko
Background information
Birth nameJoseph Nana Kwame Awuah-Darko
Also known asOkuntakinte
Born (1996-08-31) 31 August 1996
Middlesex, London, United Kingdom
GenresAfro-EDM
Occupation(s)social entrepreneur, contemporary African artist, philanthropist
Years active2015–present
Associated actsMoonchild Sanelly, Adomaa

Early life and education

Awuah-Darko was born in Middlesex, London on 31 August 1996, and then when he was five, his family moved to Ghana. He attended Ghana International School, where he grew into his love for music. When then-US President George W. Bush visited Ghana in 2008, Joseph was asked by his former school to sing the national anthem of Ghana, God Bless Our Homeland Ghana. In 2009, he went on to star in a production of 'The Music Man' by the National Theatre of Ghana, and for his role, he was given the award for the 'Most Versatile Actor'. Joseph enrolled into Ashesi University in Ghana where he studies business administration and liberal arts.[7]

Music career

His musical influences and artistic influences include Nat King-Cole, Amy Winehouse and Fela Kuti.[8] Prior to moving into music, Awuah-Darko was also doing abstract art, coincidentally he met his manager Meister through that.

On 29 January 2016, Joseph released his music video Melanin Girls, which garnered a lot of media attention. It also sparked an intriguing social media campaign which encouraged dark-skinned girls to post photos of themselves with the possibility of winning a thousand Ghana Cedis.

The song served as an anti-bleaching campaign and attracted interest even from BBC World Service presenter Nuala McGovern who went on to feature the young artiste on BBC Outside Source. He also went on release songs Black Magic, DeCoco, Summer of X and Bila Majina. He has collaborated with South African artiste Moonchild Sanelly on a remix of Melanin Girls to develop more awareness about the dangers of skin bleaching.[9] And he looks forward to working with other artists like Mr. Eazi and M.anifest and Efya.[8]

In 2016, he signed a publishing deal with Sony ATV in South Africa who also have artists like D'banj on their shoulders.[10][1]

Singles
  • Melanin Girls (2016)
  • Black Magic (2016)
  • DeCoco (ft Worlasi and Miss B. Redd) (2016)
  • Summer of X (2016)
  • Melanin Girls Remix (featuring Moonchild Sanelly)
  • Bila Majina (ft Adomaa)

Performances

He performed at the 2016 annual Sabolai Radio festival.[11] The same year in July he also performed at the Kristal Bar in Accra.[12]

Art initiatives and philanthropy work

The Agbogblo Shine Initiative
Joseph Nana Kwame Awuah-Darko also known as Okuntakinte at The Agbogblo Shine Initiative

Awuah-Darko along with Cynthia Muhonja a fellow student from Ashesi University,[13] co-founded a non-profit organization called The Agbogblo Shine Initiative in January 2017,[2] which “seeks of fund social enterprises and projects dedicated to applying design thinking to solve problems regarding e-waste.” [14][15][16]He started this initiative with several Ashesi students and with the aim of turning e-waste found at the Agbogbloshie dump site into high-end furniture.[17] For his efforts in climate action and environmental conservation he earned recognition across the globe.[18][19][20][15]


“The main focus of my work is to shed light on how human beings need to change how they treat the environment, and that is why these three themes – consumerism, capitalism and climate action— are captured in my work,”

— Joseph Awuah-Darko, Face2Face Africa

[18]

In March 2018, Awuah-Darko and co founder Cynthia Muhonja along with their team donated 50 stools built by them from low cost durable materials and 400 cupcakes from Eat By Zoe to pupils in the Old Ningo Basic school in Accra as part of the Agbogblo Shine Initiative with support from the Ford foundation grant and the Ashesi university Student Fund.[21][22]

Awuah Darko hosted a solo art exhibition at Accra’s Gallery 1957 in February 2019, some of the works he exhibited were sculptor pieces which had been made from e-waste collected from the Agbogbloshie dump site along with other art pieces created using using 3D printers from the Ashesi University lab.[3][7][23]

Noldor Artist Residency

In 2020, Awuah-Darko founded Ghana’s first independent artist residency programme, Noldor Artist Residency.[24][25][26] The idea behind the residency is to invite one emerging African artist each autumn to the art studio space and retreat in Accra, Ghana and to help these trained African artists who have limited access to artistic resources nurture their skills technically, whilst supporting them to flourish both amongst the growing local collector base and on the global contemporary art scene.[27] The Nolder artist residency is to support emerging African artists.[28][29]

Other interests

Awuah-Darko starred in the documentary 'It's Okay' released on 18 May 2018 in which he talked about mental health in Africa.

Awards and honours

Ford foundation grant

In June 2017, The Agbogblo Shine Initiative team were awarded a $6,900 grant by the Ford foundation through the Ashesi University- Ford Foundation partnership[30] to provide children who have to learn on cold hard floors with innovative classroom furniture, which the Agbogblo Shine Initiative team had designed. The grant was to help the team in mitigating child labour and streetism in areas like Agbogbloshie and enhance the learning experience of the children.[31]

Most Promising Social Entrepreneur

Awuah-Darko was invited to go to the London School of Economics Africa Summit along with Ghanaian president Nana Akufo-Addo to talk on the Agbogblo Shine Initiative and his entrepreneurial works. He was selected as one of the ''21 Emerging African Contemporary Artists'' by the Mastercard Foundation in their publication, 'Hope, Energy and Ingenuity'.[14][32][33]

Awuah-Darko became the youngest person in history to be recognised by the West African Business Excellence Awards and was awarded "Most Promising Social Entrepreneur" in May of 2018.[34][35]

Forbes Africa 30 Under 30 creatives

In 2019 he was named by the Forbes magazine amongst the 30 under 30 creatives category list for his contribution to the Contemporary Art sector, the list featured other young African creatives like Nigerian musician Burna Boy, South African model, TV personality and rapper Boity Thulo and Kenyan film director, producer and screenwriter Njue Kevin.[36][37] He was part of the four Ghanaians who made the list.[37][38]

References
  1. Yusif, Karl (21 June 2016). "Ghana's Okuntakinte Signs Huge Sony Deal". Modern Ghana. Retrieved 15 January 2021.
  2. "Joseph Awuah-Darko – Incubating Innovation Symposium". Retrieved 15 January 2021.
  3. "Joseph Awuah-Darko". F6S. Retrieved 15 January 2021.
  4. Pep M. "Okuntakinte defines his own music". Retrieved 25 April 2018.
  5. "Meister Music, Putting Ghana Music On The Map". Modern Ghana. 22 March 2016. Retrieved 15 January 2021.
  6. "INTERVIEW: Meister Music talks branding, Mr Eazi's marketing strategy, etc". Proudly Ghanaian! | Enews. Retrieved 15 January 2021.
  7. "With $20,000 gift, Joseph Awuah-Darko looks to inspire student giving at Ashesi – Ashesi University Foundation". Retrieved 16 January 2021.
  8. Ntim, Phyllis. "Phyllis Ntim Interviews Okuntakinte". PN Iridescent. Retrieved 25 April 2018.
  9. Melanin Girls (feat. Moonchild Sanelly) [Remix] - Single by Økuntakinte, retrieved 15 January 2021
  10. YFM. "Okuntakinte Signs Huge Sony Deal". Retrieved 25 April 2018.
  11. n/a. "Meet Okuntakinte: Ghana's first Afro-electric dance musician". Retrieved 25 April 2018.
  12. Awuah-Darko, Joseph. "n/a". Retrieved 25 April 2018.
  13. "Cynthia Muhonja | Ashesi University". MillenniumFellowship. Retrieved 15 January 2021.
  14. The Independent. "Turning e-waste into art at Ghana's toxic dump". Retrieved 25 April 2018.
  15. Bardsley, Phoebe (31 July 2019). "Why Ghana's biggest dump site should be seen as an innovation hub". Retrieved 16 January 2021.
  16. AfricaNews (28 December 2017). "Recycling electronic waste in Ghana: the story of Joseph Awuah-Darko". Africanews. Retrieved 16 January 2021.
  17. Lindsay Christinee (8 September 2020). "Fall In Love With These Sustainable Artists". The Wellness Feed. Retrieved 16 January 2021.
  18. "5 Africans making amazing works of art from trash - Page 4 of 6". Face2Face Africa. 18 August 2019. Retrieved 15 January 2021.
  19. "5 amazing ways e-waste has been used for art | ComputerAid". www.computeraid.org. Retrieved 15 January 2021.
  20. "This artist is encouraging dumpyard workers in Ghana to turn e-waste into art". Hindustan Times. 27 December 2017. Retrieved 16 January 2021.
  21. Amoah, Geraldine (8 March 2018). "Gallery: Agbogblo.Shine Team Donates Stools To Old Ningo Basic School". Kuulpeeps - Ghana Campus News and Lifestyle Site by Students. Retrieved 16 January 2021.
  22. University, Ashesi (13 March 2018). "Mid-Semester Break — Building impact and experiences beyond the classroom". Medium. Retrieved 16 January 2021.
  23. "Gallery 1957 - Our Treasures". www.facebook.com. 1 February 2019. Retrieved 16 January 2021.
  24. "Lancement de Noldor, première résidence d'artistes indépendante du Ghana". daily.artnewspaper.fr. Retrieved 15 January 2021.
  25. "Ghana's First Independent Artist Residency Programme Supports Emerging African Artists". Happening. Retrieved 15 January 2021.
  26. "About Noldor". Noldor. Retrieved 16 January 2021.
  27. "Noldor Artist Residency | Financial Times". Anna Rosa Thomae. Retrieved 15 January 2021.
  28. "Emmanuel Taku | Metal Magazine". metalmagazine.eu. Retrieved 15 January 2021.
  29. "Noldor Artist Residency". Contemporary And (in German). Retrieved 15 January 2021.
  30. "Ford Foundation partnership provides blueprint for enabling student impact through civic engagement – Ashesi University Foundation". Retrieved 16 January 2021.
  31. Amoah, Geraldine (22 November 2017). "Agbogblo.Shine Initiative Awarded A $6,900 Grant By The Ford Foundation". Kuulpeeps - Ghana Campus News and Lifestyle Site by Students. Retrieved 16 January 2021.
  32. Mastercard Foundation (2018). "Hope, Energy, and Ingenuity: Voices of African Youth". www.booksite.ca. Retrieved 16 January 2021.
  33. "Hope, Energy, and Ingenuity: Voices of African Youth". Mastercard Foundation. Retrieved 16 January 2021.
  34. webmanager (22 May 2018). "21-Yr Old Joseph Awuah-Darko Honoured By WABEA …Youngest To Receive Such Award". Business World Ghana. Retrieved 15 January 2021.
  35. Kwabena. "21-yr old Joseph Awuah-Darko honoured by WABEA …youngest to receive such award". www.knunique.com. Retrieved 15 January 2021.
  36. Mwendera, Karen (1 July 2019). "#30Under30: Creatives Category 2019". Forbes Africa. Retrieved 15 January 2021.
  37. "Meet the 4 Ghanaians on the 2019 Forbes Africa's 30 Under 30 list". Pulse Ghana. 1 July 2019. Retrieved 15 January 2021.
  38. admin (28 June 2019). "The 4 Ghanaians who made it into 2019 Forbes Africa's #30Under30 list". Bra Perucci Africa. Retrieved 15 January 2021.
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