KSHA

KSHA (104.3 FM, commonly known as "K-Shasta") is a radio station in Redding, California, one of California's strongest Class C FM stations with its broadcast tower in Shasta Lake, California.[1] K-Shasta airs a "Soft Hits/AC" format targeting the 25-54 demographic with local hosts on during most days, while playing the nationally syndicated Delilah Rene show at night. It is now owned by Stephens Media Group, which also owns its five sister stations in Redding.

KSHA

City	Redding, California
Broadcast area	Redding / Red Bluff / Corning
Frequency	104.3 MHz
Branding	K-Shasta
Slogan	Today's Hits and Yesterday's Favorites
Programming
Format	Adult contemporary
Ownership
Owner	Stephens Media Group (SMG-Redding, LLC)
Sister stations	KNRO, KQMS, KALF, KWLZ, KRDG
History
First air date	August 26, 1981
Call sign meaning	K-SHAsta
Technical information
Facility ID	51641
Class	C
ERP	100,000 watts
HAAT	475 meters (1,558 ft)
Links
Website	kshasta.com