KUBB

KUBB (96.3 MHz) is a commercial FM radio station broadcasting a country music format. Licensed to Mariposa, California, the station serves the Merced area of California's Central Valley. The station is owned by the Stephens Media Group.[1] The station carries the syndicated morning drive time show Big D and Bubba.

KUBB
CityMariposa, California
Broadcast areaMerced area
Frequency96.3 MHz
BrandingKUBB Country 96.3
Slogan"Today's Hot New Country"
Programming
FormatCountry
Ownership
OwnerStephens Media Group
(SMG-Merced, LLC)
History
First air date
July 4, 1978
Technical information
Facility ID7707
ClassB
ERP1,950 watts
HAAT629 meters (2,064 ft)
Links
WebcastListen Live
WebsiteKUBB.com

KUBB's studios and offics are in Merced. The transmitter is off North Mount Bullion Hill Road in Mount Bullion.[2] KUBB has an effective radiated power of only 1,900 watts, but with its tower at 629 meters (2064 feet) in height above average terrain (HAAT), its signal covers a good part of the Central Valley, heard in Fresno and Modesto with a good radio.

History

On July 4, 1978, the KUBB signed on for the first time.[3] It was owned by Mariposa Broadcasters and has broadcast from Mount Bullion since going on the air. It has always had a country music format.

Acquisition by Stephens Media

On July 1, 2019, Mapleton Communications announced its intent to sell its remaining 37 stations to the Stephens Media Group.[4] Stephens began operating the station that same day.

References
  1. FCC.gov/KUBB
  2. Radio-Locator.com/KUBB
  3. Information from the Broadcasting Yearbook 1979 page C-23
  4. Venta, Lance (1 July 2019). "Stephens Media Group Acquires 37 Stations From Mapleton Communications". Radio Insight. Retrieved 4 July 2019.


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