Landlust (magazine)

Landlust (literally Lust for the Land) is a German bimonthly gardening, home and women's magazine published in Münster, Germany. It is one of the best-selling magazines in the country.

Landlust
Landlust logo
CategoriesWomen's magazine
Lifestyle magazine
Gardening magazine
FrequencyBimonthly
Circulation1,024,033 (Q2, 2014)
PublisherLandwirtschaftsverlag
Year founded2005 (2005)
CountryGermany
Based inMünster
LanguageGerman
WebsiteLandlust

History and profile

Landlust was started in 2005.[1][2][3] The magazine is published by Landwirtschaftsverlag, an agricultural publishing house, on a bimonthly basis.[2][4] The headquarters of the magazine is in Münster.[4][5] Its primary readers are women.[2] The magazine provides articles about several aspects of countryside life.[5] The frequent topics covered in the magazine include cooking, crafting, gardening, knitting and nature, among the others.[1][6]

Landlust is considered to be a revival of the Heimat concept in Germany.[3][7] Philip Oltermann of the Observer regarded the magazine as one of five objects defining modern Germany.[8] However, several German media outlets criticized the magazine's lack of refinement.[1] Der Spiegel, for example, said: "When rubbish is turned into a magazine, it calls itself Landlust."[1]

Although Landlust has a website, it just covers limited service offerings and features an online shop.[9]

Circulation

Landlust had a circulation of 50,000 copies in its first year.[1] In 2007 its circulation rose to 200,000 copies.[10] In late 2009 it was nearly 550,000 copies.[10] The circulation of the magazine was 648,866 copies in 2010.[11]

In 2013 Landlust became one of the top ten German magazines in terms of readership.[12] During the second quarter of 2014 the magazine sold 1,024,033 copies.[4]

See also

List of magazines in Germany

References

  1. "Biedermeier reloaded". The German Times. March 2011. Archived from the original on 25 April 2015. Retrieved 25 April 2015.
  2. "Nostalgie de la boue". The Economist. Münster. 9 June 2011. Retrieved 25 April 2015.
  3. Derek Scally (6 April 2012). "Bucolic bliss drives Germany's 'Heimat' sensation". The Irish Times. Retrieved 25 April 2015.
  4. "Almaq von Lobenstein has Landlust". AVL. 4 December 2014. Archived from the original on 3 March 2016. Retrieved 25 April 2015.
  5. "Web Content Management with InterRed and LandLust". InterRed. Siegen/Münster. 16 January 2013. Retrieved 25 April 2015.
  6. "Mad about the Land!". Wunderbar!. 31 December 2012. Retrieved 25 April 2015.
  7. Friederike Eigler; Jens Kugele (1 October 2012). 'Heimat': At the Intersection of Memory and Space. Walter de Gruyter. p. 54. ISBN 978-3-11-029206-0. Retrieved 25 April 2015.
  8. Philip Oltermann (28 September 2014). "Five objects that make modern Germany". The Guardian. Retrieved 25 April 2015.
  9. "Landlust. The Magic of Print". UPM. Retrieved 25 April 2015.
  10. Alexander Gajic (9 December 2009). "Magazines in Germany". Deutschland.de. Retrieved 25 April 2015.
  11. "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 25 April 2015.
  12. "Landlust, Der Spiegel and Die Zeit at the top". Connect Alliance. 15 July 2013. Retrieved 25 April 2015.
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