Pau-Latina

Pau-Latina is the seventh studio album by Mexican artist Paulina Rubio, released on February 10, 2004 through Universal Music Latino. Musically, Rubio wanted to make a "futuristic folk", thus incorporating eclectic latin music in its sound with instrumentation from techno beats, guitars, drums, synthesizers, strings and spanish guitars musical instruments. Its themes range from love, dancing, friendship and feminist. Contributions to the album's production came from a wide range of producers, including Emilio Estefan, Chris Rodriguez, Toy Hernández, Marzello Acevedo and Sergio George.

Pau-Latina
Studio album by
Paulina Rubio
ReleasedFebruary 10, 2004 (2004-02-10)
RecordedApril—December 2003
GenreLatin pop
Length54:09
LabelUniversal Music Mexico
ProducerChris Rodríguez, Marzello Acevedo, Emilio Estefan, Toy Hernández, Sasha Triujeque, Sergio George, Marteen, Richard Vission
Paulina Rubio chronology
Border Girl
(2002)		 Pau-Latina
(2004)		 Mio: Paulina Y Sus Éxitos
(2006)
Singles from Pau-Latina
  1. "Te Quise Tanto"
    Released: January 16, 2004
  2. "Algo Tienes"
    Released: May 17, 2004
  3. "Dame Otro Tequila"
    Released: August 23, 2004
  4. "Mia"
    Released: April 1, 2005

Upon its release, the album received generally favorable reviews from music critics, who complimented its production and they considered it as the "follow-up" of her album Paulina (2000). The album debuted atop the Latin Albums Billboard charts in the United States and was certified double Latin Platinum by the Recording Industry Association of America (RIAA). The album became another success for Rubio and sold at least 500,000 worldwide.

Four singles were released. It became Rubio's most successful era in the US Latin charts, being her first album to score four top-ten singles on the US Billboard Hot Latin Songs, with "Te Quise Tanto", "Algo Tienes", "Dame Otro Tequila" and "Mía", two of these peaking at numbers one. Rubio promoted the album with television performances and the Pau-Latina Tour.

Production and promotion

Pau-Latina marks Paulina's return to the Spanish-language market after her English debut album. For the production of the album, Paulina collaborated with songwriters and producers Chris Rodríguez, M. Benito, Andrés Levin, Ileana Padrón, Coti, Andahí, Adrian Schinoff, T. Méndez, E. Pérez, José de Jesús, Marco Antonio Solís, Jorge Villamizar, Xandra Uribe, Emilio Estefan, Ricardo Gaitán, Alberto Gaitán, Nicolás Tovar, Tony Mardini, Tom McWilliams, Juan Carlos Pérez-Soto, Reyli, Angie Chirino, Tim Mitchell, Clay Ostwald, C. Brant, Richard Vission, G. Brown, and A. Cee. Also, this is the second time since Planeta Paulina that Paulina participates as a songwriter in three of the album's tracks: "My Friend, Mi Amigo", "Baila Que Baila" y "Dame Tu Amor".

To promote the album Rubio started her first solo concert tour named "Pau-lenques".

Singles

Pau-Latina spawned four official singles, giving Paulina her first two number one hits on Latin radio in the U.S.: "Te Quise Tanto" and "Dame Otro Tequila". With this album, Paulina became one of the few artists to have four Top 10 singles from the same album on the Billboard Hot Latin Tracks chart.

"Te Quise Tanto" is Rubio's most successful single to date, which spent six non-consecutive weeks at #1 and earned several music awards. The album's third single, "Dame Otro Tequila", also climbed to #1 in December 2004. Although "Algo Tienes" and "Mía" were the only other two singles released by Rubio's record label, that did not prevent tracks like "My Friend, Mi Amigo", "Perros", "Alma En Libertad", and "Volverás" from gaining airplay with no promotion on behalf of Paulina's record label. Music videos released for the album were "Te Quise Tanto", "Algo Tienes", "Dame Otro Tequila", "Mia". Other songs that get airplay were: "My Friend, Mi Amigo", "Perros", "Alma en Libertad", "Volverás".

Critical reception
Professional ratings
Review scores
SourceRating
AllMusic[1]
Billboard(positive)[2]
Apple Musicfavourable[3]

The album received generally positive reviews from music critics. AllMusic editor Johnny Loftus viewed that "Throughout Pau-Latina, there's an alluring scratchiness to Rubio's voice.", then compared the beats to Border Girl's and said "is sure to please fans of 2000's Paulina. Leila Cobo of Billboard also praised Rubio's voice, assuring it is "thin and raspy but thoroughly convincing.", she sadi tha Pau-Latina "blends a variety of Latin rhythms and pop beats for an overall effect that's fun but not facile." calling the album like the "follow-up" of Paulina as "feel-good pop." Rapsody reviewer Sarah Bardeen considered the album "brillant" because "Rubio incorporates elements of rap, reggaeton, flamenco and ranchera while maintaining her own consistently feathery pop sensibility."[4]

The album was nominated for a Latin Grammy Award in 2004 for Best Female Pop Vocal Album and a Grammy Award for Best Latin Pop Album in 2005.

Commercial performance

With this album, Rubio became one of the few female Latin singers to achieve four top ten singles from a single album on the Billboard Hot Latin Tracks chart: "Te Quise Tanto" (#1), "Algo Tienes" (#4), "Dame Otro Tequila" (#1) and "Mía" (#8). Also, Pau-Latina was number one in sales in Mexico as well as the U.S. on the Billboard Top Latin Albums chart. In Rubio's native Mexico, Pau-Latina entered and peaked at number one on the albums chart.[5] The Asociación Mexicana de Productores de Fonogramas y Videogramas(AMPROFON) certified the album platinum and sold 100,000 units in the country. In the United States, the album debuted at number one on the Billboard Billboard Top Latin Albums chart. It remained inside the top 10 for many weeks. Pau-Latina was certified double-platinum by the Recording Industry Association of America (RIAA) on March 16, 2004. In April 2004, Rubio received her first certifications from the United States and Mexico, platinum and gold record, respectively, in Miami for selling 400,000 copies three months after the launch of Pau-Latina.[6] In Ecuador, the album sold 19,000 copies through Bellsouth[7]

Track listing
No.TitleWriter(s)Length
1."Algo Tienes"Chris Rodríguez, M. Benito3:07
2."My Friend, Mi Amigo"Paulina Rubio, Andrés Levin, Ileana Padrón3:31
3."Te Quise Tanto"Coti, Andahí, Adrian Schinoff4:05
4."Baila Que Baila"T. Méndez, E. Pérez, José de Jesús, Paulina Rubio, Tea Time3:36
5."Ojalá"Marco Antonio Solís3:28
6."Perros"Jorge Villamizar, Xandra Uribe3:49
7."Quiero Cambiarme"Emilio Estefan, Ricardo Gaitán, Alberto Gaitán, Nicolás Tovar2:20
8."Mía"Emilio Estefan, Ricardo Gaitán, Alberto Gaitán, Tony Mardini, Tom McWilliams3:33
9."Alma En Libertad"Jorge Villamizar, Juan Carlos Pérez-Soto3:54
10."Adiosito Corazón"Jorge Villamizar3:12
11."Amor Secreto"Reyli4:12
12."Volverás"Angie Chirino, Tim Mitchell, Clay Ostwald5:06
13."Dame Otro Tequila"Emilio Estefan, Ricardo Gaitán, Alberto Gaitán, Tony Mardini, Tom McWilliams2:48
14."Dame Tu Amor"Paulina Rubio, C. Brant, Richard Vission, G. Brown, A. Cee3:52
15."Algo Tienes" (Instrumental, hidden track)Chris Rodríguez, M. Benito7:28

Personnel

Charts

Certifications and sales
Region CertificationCertified units/sales
Ecuardor — 19,000[7]
Mexico (AMPROFON)[15] Platinum 100,000^
Spain[16] Gold 50,000
United States (RIAA)[17] 2× Platinum (Latin) 200,000^
Summaries
Worldwide — 500,000[18]

^shipments figures based on certification alone

References
  1. Loftus, Johnny. Pau-Latina at AllMusic
  2. Cobo, Leila (21 February 2004). "Reviews & Previews: Albums". Billboard. Nielsen Business Media, Inc. Retrieved 14 October 2020.
  3. "Pau-Latina by Paulina Rubio on Apple Music". Apple Inc. Retrieved January 22, 2019. Pau-Latina, her sound is even more expansive...
  4. "Pau-latina by Paulina Rubio". us.napster.com. Rapsody. Retrieved 27 October 2020.
  5. Cobo, Leila (March 6, 2004). Rubio Rules Chart. Billboard. Retrieved February 4, 2019.
  6. "Noticias: Paulina Rubio". cmtv.com.ar. CMTV. Retrieved 6 April 2020.
  7. "Billboard Magazine (May 8, 2004)". Billboard. Retrieved 19 January 2021.
  8. "CAPIF charts". Archived from the original on 2004-02-22. Retrieved 2004-02-22.
  9. Salaverri, Fernando (September 2005). Sólo éxitos: año a año, 1959–2002 (1st ed.). Spain: Fundación Autor-SGAE. ISBN 84-8048-639-2.
  10. "Paulina Rubio Chart History (Top Latin Albums)". Billboard. Retrieved June 12, 2016.
  11. "Paulina Rubio Chart History (Latin Pop Albums)". Billboard. Retrieved June 12, 2016.
  12. "Paulina Rubio Chart History (Billboard 200)". Billboard. Retrieved June 12, 2016.
  13. "The Year in Music 2004: Latin". Billboard. Nielsen Business Media, Inc.: YE-63 2004-12-25. Retrieved 2010-03-10.
  14. "The Year in Music 2004: Latin". Billboard. Nielsen Business Media, Inc.: YE-64 2004-12-25. Retrieved 2010-03-10.
  15. "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Type Paulina Rubio in the box under the ARTISTA column heading and Pau-Latina in the box under TÍTULO
  16. "Paulina Rubio es la cantante latina más exitosa del momento". La Gaceta (in Spanish). Argentina: Alberto García Hamilton III. 28 April 2005. Archived from the original on 24 February 2016. Retrieved 24 February 2012.
  17. "American album certifications – Paulina Rubio – Pau-Latina". Recording Industry Association of America. If necessary, click Advanced, then click Format, then select Album, then click Type, then select Latin, then click SEARCH. 
  18. "Paulina Rubio: Pasión por la música". Houston Chronicle (in Spanish). 29 April 2005. Archived from the original on 2020-06-24. Retrieved 24 June 2020.
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