Savage X Fenty

Savage X Fenty is a lingerie line by Rihanna. Founded in 2018,[1] the brand has an optional membership program.[2]

History

Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group.[3][4]

Fashion shows

The brand's first fashion show was held at Brooklyn Navy Yard in 2019, as part of New York Fashion Week.[5] The second show, Savage X Fenty Show Vol. 2, aired on Amazon Prime Video on October 2, 2020.[6] Slated performers include Travis Scott, Rosalía, Miguel, Bad Bunny, Mustard, Roddy Ricch, and Ella Mai.[1] The show featured black breast cancer survivors as part of Breast Cancer Awareness month and to benefit Clara Lionel Foundation.[7]

See also

References
  1. "Rihanna reveals star-studded lineup for 2020 Savage x Fenty show with Travis Scott, Rosalía, more". Consequence of Sound. 2020-09-17. Retrieved 2020-09-19.
  2. Tiffany, Kaitlyn (2019-08-28). "We may never know how many people have accidentally signed up to pay Rihanna $50 a month". Vox. Retrieved 2020-09-19.
  3. https://www.bizjournals.com/bizwomen/news/latest-news/2019/08/rihannas-lingerie-line-savage-x-fentygets-50.html?page=all
  4. https://techstylefashiongroup.com/brand/savage-x-fenty/
  5. "Rihanna's Ground-Breaking Savage X Fenty Show Is Back". British Vogue. Retrieved 2020-09-19.
  6. "Rihanna Is Bringing Her Annual Savage X Fenty Show Back to Amazon Prime Video". Billboard. 2020-09-17. Retrieved 2020-09-19.
  7. Jacqui Palumbo. "Rihanna's latest Savage X Fenty campaign stars Black breast cancer survivors". CNN. Retrieved 2020-10-22.


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