Shrimps (brand)

Shrimps is a fashion label founded by London-based designer, Hannah Weiland, launched in 2013.[1][2] Originally launched with one faux fur coat and then centred around faux fur outerwear and accessories, Shrimps is now a full RTW label offering a variety of pieces as well as the faux fur outerwear that made its name. Shrimps became famous for its signature faux fur coats,[3] garnering support from animal rights activists such as PETA,[4][5] and drawing new attention to faux fur as a fabric in fashion.[6][7]

Shrimps
TypePrivate Company
IndustryFashion
Founded2013
HeadquartersLondon, UK
Key people
Hannah Weiland (Founder & Creative Director)
ProductsClothes, shoes, accessories

Early supporters of the brand include Laura Bailey, Natalie Massenet, Adwoa Aboah, Alexa Chung, amongst others.

Shrimps presents new collections seasonally on schedule at London Fashion Week.[8] Stockists for the brand include: Dover Street Market, Selfridges, Matchesfashion.com, Nordstrom, Bon Marché, BOONTHESHOP and MyTheresa.

Aesthetic and inspiration

With a background in History of Art and a diploma in Surface Textile Design from the London College of Fashion, Weiland takes her inspiration from the witticisms of modern art and a playful engagement with pattern and texture.[9] Using carefully sourced fabrics that emphasise colour and texture, Weiland creates unique, beautifully crafted pieces. At the heart of the brand is faux fur and outerwear,[3] however the collections are now full RTW collections including accessories[10]

References
  1. Cartner-Morley, Jess (2014-03-06). "Shrimps faux fur: the coats to be seen in". The Guardian. ISSN 0261-3077. Retrieved 2017-07-24.
  2. writer, Rachael Dove, Fashion. "Furs from the bright spark of fashion". Retrieved 2017-07-24.
  3. "Hannah Weiland on her decision not to use real fur i-D". i-D. Retrieved 2017-07-24.
  4. "Why Everyone (Including PETA) Is Obsessed With Shrimps' Faux Fur". Observer. 2016-11-02. Retrieved 2017-06-26.
  5. "These 8 Up-and-Coming Designers Want the Future of Fashion to Be Fur-Free | PETA UK". PETA UK. 2016-10-25. Retrieved 2017-06-26.
  6. "Op-Ed | Faux Fur, More Than a Fashion Trend". The Business of Fashion. Retrieved 2017-07-24.
  7. Ormerod, Katherine. "Shrimps and the coat that launched 1,000 copies". Glamour UK. Retrieved 2017-07-24.
  8. "Friend of faux: why Shrimps designer Hannah Weiland is the talk of". Evening Standard. 2014-09-09. Retrieved 2017-06-26.
  9. Grosso, Caroline. "Meet the Quirky British Fashion Designer Who Is Uniquely Responsible for the Faux Fur Trend". W Magazine. Retrieved 2017-07-24.
  10. "Shrimps London Spring/Summer 2017 Ready-To-Wear". Retrieved 2017-07-24.
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