Spice World (video game)

With tracks like "Wannabe", "Who Do You Think You Are", "Move Over", "Spice Up Your Life" and "Say You'll Be There", each animated Spice Girl will offer a few comments as the player tours the game's stages, experiencing a DJ and dance instructor that speak in stereotypical fashions. There are teen dance moves applicable, each one a different combination of four buttons: six "basic" ones (the sway, shoulder shimmy, point and sway, knee wiggle, twirl, and shuffle) and five "special" moves (freestyle point, freestyle wave, hip wiggle, and side-jump). There is one button combination which triggers a backflip for Mel C and a walk and wave for the other Spice Girls.[1] The game also contains a dozen interviews along with other entertaining moments, such as Geri Halliwell pinching Prince Charles' bottom, and the girls wreaking havoc on a Japanese talk-show.

In the game, players go through different stages to prepare the animated Spice Girls for a live television performance. The game starts out in the Mixing Room, where the player chooses the song the group will perform and the order each of its nine sections will be played.[2] From the Mixing Room, the game then moves into Dance Practice, where the player gets to choreograph the dance routines for the group's performance by hitting button combinations as they appear on the screen.[3]

The player then records the routines by programming each animated Spice Girl's dance steps one by one; routines recorded in one member of the group can also be copied to another member.[4] When it is time for the show at the TV Studio, the player acts as the camera-person, choosing from eight different camera shots that can be moved in four directions; the player gets to watch the animated group sing and dance as the player has directed them to, with the camera shots selected by the player.[5] This is followed by a 20-minute video footage of the actual Spice Girls being interviewed in the South of France. Throughout the game, the player is instructed by a disco king on what to do.

Up to 15 mixes, dance routines, and TV studio recordings can be saved on a single memory card.[6]

Source: [7]

• Wannabe
• Say You'll Be There
• Who Do You Think You Are
• Spice Up Your Life
• Move Over
• If U Can't Dance (featured only in the intro)
• 2 Become 1 (only in the Spice Network)
• Naked (only in the Spice Network)

Lead artist Jason Millson went for a Spice Girls version of the Beatles' Yellow Submarine (1969) with Spice World's visuals.

After seeing PaRappa the Rapper (1997) attract new types of users to the PlayStation market in Japan, Sony Computer Entertainment Europe thought they could do the same with the European market by creating and releasing a music video game; this inspired them to convince 19 Entertainment to produce a game featuring the girl group Spice Girls, a brand with enough leverage to be endorsed by Walker's Crisps, Pepsi Cola, and Asda.[8] As the video game's demographic was Spice Girls fans, who usually don't play video games, Sony's plan from the start of development was to make it an "interactive magazine" where the player could be part of the girl group's lifestyle.[8]

Production of Spice World began in June 1997.[8] Spice World was developed by the British first-party developer Team Soho and uses the same lighting engine as the company's Porsche Challenge (1997).[8] The developers originally planned for a realistic art style where the Spice Girls were animated with motion capture; however, lead artist Jason Millson changed the plan to a more caricatured style where the characters were animated manually, reasoning that it enhanced the personalities of the girl group members.[8] In Millson's words, Spice World was the Spice Girls' version of the Beatles vanity project Yellow Submarine (1969).[8] Peter Eley, manager of the project, admitted that some of the developer's staff didn't take the project too seriously: "At first a lot of them weren't that keen. Some of them viewed it as a bit of a ludicrous prospect."[9]

The game was exhibited at the September 1997 European Computer Trade Show.[10]

Although a top-ten seller in the United Kingdom[26] and some reviews suggesting it would appeal to young fans of the Spice Girls,[22][18][13] it was generally critically panned as an inferior PaRappa the Rapper game.[13][17] Reviews panned its lack of substance and content,[13][23][27] labeling it a non-gameplay experience where player only press buttons for a few minutes.[18][17] GameSpot stated that its limited amount of samples in the mixing feature, including "few bridges" and "sung lines cut off halfway through," lead to "choppy, amateurish" tracks.[17] J.C. Herz of The New York Times criticized Spice World for the same reason he disliked similar interactive music video games starring celebrity artists: "All of them combine recycled content with the illusion of choice, the fake empowerment of mixing your own version of someone else's music with a keyboard or a joystick."[9]

Herz also felt the game enormously failed to take advantage of the Spice Girls brand: "Couldn't these designers even bother to rip off Barbie Fashion Designer? A Spice Girls video game where you can't change their clothes? Five Spice Girls videos and no costume changes?"[9] GameSpot concluded its review with a similar sentiment that it failed to capture the girl group's charm: "The once-catchy tunes have been mangled into a collection of painfully mismatched snippets. The normally humorous and loveable characters (who can resist Ginger's cheeky retorts or Posh's deadly stare?) have been transformed into personality-less cartoons, featuring only a few trademark idiosyncrasies."[17] It also commented on the quality of the video segments: "the shocking levels of video compression and the poorly-synched voice dubbing renders the footage barely watchable."[17]

GamePro criticized the horrifying look of the 3D Spice Girls, "clunky, confusing controls," and dances that "are neither clear nor exciting."[15]

• Spice Girls merchandise and sponsorship deals

• Spice World at MobyGames