Streets of Gold

3OH!3 released a video for the song "House Party" on April 8 as a teaser for Streets of Gold.[6] The group hired Andrew W.K. to do a rock remix of "House Party", which was released virally on Friday April 16, 2010. 3OH!3 had met Andrew W.K. at a house party in Memphis, Tennessee.[7] First single, "My First Kiss" was released on their website at 3:03 PM EST May 3.[8] and digitally at midnight on May 4. On May 18, 2010, the song "Touchin' on My" was released exclusively on iTunes Store.[9] 3OH!3 planned to release a new song every other Tuesday up to the release of the album. "Déjà Vu" was released on June 1, and "Double Vision" was released on June 15.[9] On June 8, the song "I Can Do Anything" was released to members only on the 3OH!3 website. The song "I Know How To Say" was used in a trailer for the animated Disney film Mars Needs Moms. An excerpt from the instrumental version of the song can be heard on the official Mars Needs Moms website.[10]

Professional ratings

Review scores
Source	Rating
AllMusic	[11]
Alternative Press	[12]
BBC Online	(mixed)[5]
Entertainment Weekly	(C+)[13]
MusicOMH	[14]
The New York Times	(favorable)[15]
NME	(0/10)[16]
Rolling Stone	[1]
Spin	(2/10)[17]
The Washington Post	(favorable)[18]

The album received mixed reviews from most music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album has received an average score of 48, based on 11 reviews, which indicates "generally mixed or average reviews".[12] AllMusic writer David Jeffries noted "over-the-top performances" and stated "3oh!3 are nothing if not loud and shameless, so if you expect end-to-end excellence from their albums, you’ve got a lot to learn about cheap thrills".[11] Entertainment Weekly's Leah Greenblatt gave the album a C+ rating and wrote that "Streets of Gold's beats still sound garage-sale-Casio cheap, but the album yields several doofy, affable sing-alongs".[13] Jon Caramanica of The New York Times complimented its incorporation of hip hop, rock, and electro-pop styles and described it as "an oppressive and convincing wall of sounds".[15] Alternative Press gave the album 4 out of 5 stars and wrote that it "sweeps across a broad range of stylistic tones, maintaining levity while dabbling in comparably serious musical pursuits".[12] The Washington Post's Sean Fennessey called 3OH!3 "cheeky stylists with quips that frequently devolve into misogyny" and noted "little depth", but concluded "Still, this is a group that excels when no one is listening to what they're saying, only to how they sound, which is always committed and fearlessly grand".[18]

In contrast, BBC Online's Fraser McAlpine panned the album's lyrics and called it "dumb for sure, but no fun whatsoever".[5] Ben Weisz of MusicOMH gave it 2 out of 5 stars and stated "the lyrics are generally unimaginative, sacrificing any shred of credibility to chase the cheap rhyme".[14] Stacey Anderson of Spin criticized the songs' "witticisms" and noted "brutish synths and hammy bleats".[17] Giving it 1 out of 5 stars, Jody Rosen of Rolling Stone called it "grim stuff – a soundtrack for beer-pong tournaments" and panned its formula of "dopey electro rock bolstering 'raps' about drinking... and getting girls to 'touch on' their privates".[1] NME's Mark Beaumont gave the album a 0/10 rating and called 3OH!3 "electro-hip-pop white bread American scum", stating "If Streets Of Gold's lyrics are unlikely to bother the Nobel committee, musically 3OH!3 are a boyband pendulum: the threat of the latter tamed and glossed by the cash-hungry urge to be the former".[16]

Streets of Gold debuted at number seven on the Billboard 200 with 41,000 copies sold in its first week.[19] The album has sold more than 100,000 copies in US.

Credits for Streets of Gold adapted from AllMusic.[20]