Technogym

Technogym is a manufacturer of fitness equipment based in Cesena, Italy.

Technogym SpA
IndustryFitness
Founded1983 Cesena
FounderNerio Alessandri
Headquarters
Cesena
,
Key people
Nerio Alessandri (president and founder)
ProductsFitness equipment
Revenue€555 million (2016)[1]
Number of employees
2200 (2011)

It was founded in 1983 by Nerio Alessandri.[2]

History

In 1985 Technogym launched its first complete strength training line, and in 1986 it presented Unica, a home trainer. Then, in 1990, the company added its first cardiovascular training line. In 2000 it launched the Selection line and in 2002 it launched Excite, the first cardiovascular training line with an integrated TV screen. In 2000 Technogym was nominated official supplier for athletic training equipment at the Olympic Games in Sydney. Since then the company has been an official supplier for numerous other Olympic Games, including Athens 2004, Turin 2006, Beijing 2008 and London 2012 (nominated on July 13, 2010).

In July 2014 Technogym partnered with industrial designer Antonio Citterio to create a sleek line of home gym equipment. The Kinesis Personal Vision line integrates tablets that run a program called VISIOWEB that runs on an Android platform[3]

In August 2014, the 2016 Summer Olympics in Rio, announced it was choosing Technogym as an exclusive supplier.[4]

Sponsorship

In 1993, Technogym sponsored the Formula One motor racing team Benetton Formula.[5]

Technogym has sponsored the Olympics in Sydney, Athens, Turin and Beijing[6] where it was of two official sports related official suppliers to the 2008 Summer Olympics, together with Adidas.[7] The company is set to provide equipment to the London 2012 Olympics.[8]

See also

  • List of Italian companies

References

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