The Chicken Rice Shop

TCRS Restaurants Sdn Bhd (doing business as The Chicken Rice Shop) is a company incorporated in Malaysia, which was established in June 2000. The Chicken Rice Shop (TCRS) is a chicken rice and Halal family restaurant chain in Malaysia.

TCRS Restaurants Sdn Bhd
TypePrivate
IndustryFood & Beverages
Founded2000 (2000) (USJ, Subang Jaya)
FounderGaik Wong
HeadquartersKota Damansara, Petaling Jaya, Malaysia
Key people
Mrs Gaik Wong, Co-Founder and Managing Director
ProductsChicken Rice
Revenue$1 MYR (2016)
Websitewww.thechickenriceshop.com

The Chicken Rice Shop serves what it calls "grandmother's traditional Hainanese secret recipe chicken rice" and local Malaysian dishes.

With the successful growth of TCRS in their domestic markets, they plan to spread the culture of the Malaysian way of life into the Indonesia market 2007, followed by Australia, Singapore and other Asian countries.[1] Their slogan is Bukan Sekadar Nasi Ayam: (Not just Chicken Rice) in Malay and "Chicken Rice and More" in English. It was started by Wong Kah Lin and her mother Gaik Wong, a former executive at KFC Malaysia. During Taylor's Subang Jaya SAM 1990 Wong Kah Lin had already planned to open chicken business like her mother. After class she could be seen holding note pad like want to take down some order from lecturers and students.

Locations

The Chicken Rice Shop store at Mid Valley Megamall in Malaysia.

Up to date, there are a total of 90 outlets in the Peninsular Malaysia and 6 each in Sabah and Sarawak (excluding Labuan).

Domestic

International

See also

  • List of fast-food chicken restaurants

References

  1. "Chicken Rice Shop in regional franchising plan". Franchiseek. Retrieved 7 May 2020.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.