Voto Latino

Voto Latino is a 501 (c) 4 nonprofit organization,[1] in the United States founded in 2004. The organization's primary aim is to encourage young Hispanic and Latino voters to register to vote and become more politically involved. The organization was co-founded by Rosario Dawson,[2][3] and Phil Colon.[4] The current president is María Teresa Kumar.[5]

For other uses, see Voto latino (disambiguation).
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History

Voto Latino was created in response to challenges Latino communities faced in both political engagement and technological literacy in the early 2000s.[6] Voto Latino used various social media platforms and telenovela-like videos to engage young Hispanic voters.[7] Voto Latino celebrated their ten-year anniversary one year late in 2015.[8]

Activities

Voto Latino is involved with raising awareness about politics for Hispanic voters and also how to register to vote.[9] Because many Latino voters are the first to vote in their families, Voto Latino works to interest young voters.[10] Voto Latino also provides education about United States citizenship for permanent residents of the US.[11]

The organization partnered with the U.S. Census Bureau to expand Latino participation in the 2010 census. "To spread the word, Voto Latino and MTV’s Latino channel Tr3s aired public service announcements, created a hashtag on Twitter and established a nationwide network of bloggers". Kumar and her team also launched the 'Be Counted' campaign, which included a bilingual mobile phone app which enabled Latinos to fill out the 2010 census on their phones.[12]

In 2016, Voto Latino initiated a new project, and app which could quickly register people using their driver's license at public events.[13] The events were part of a campaign with the bands Maná and Los Tigres del Norte called SomosMas2016.[14]

Voto Latino has played a primary role in registering over half a million new Latino voters.[15] In June 2018, the organization announced that it has set a new goal of registering one million voters by 2020 and is planning to spend $7 million on the project.[16]

References
  1. "About Us - VotoLatino". VotoLatino. Retrieved 2018-09-13.
  2. Grossman, Wendy; Nudd, Tim (13 October 2007). "Rosario Dawson Moving to Vegas – and London". People. Retrieved 28 July 2016.
  3. Rampell, Ed (June 2016). "Activism as Par of "A Well-Rounded Life"". Progressive. 80 (6): 36. Retrieved 28 July 2016 – via EBSCO.
  4. Wentz, Laurel (7 April 2008). "Voto Latino: Getting Hispanics to the Polls". Advertising Age. 79 (14): 22. Retrieved 28 July 2016 – via EBSCO.
  5. Atkins, Kimberly (27 July 2016). "Activists Seek to Stir Latinos to Go to Polls". Boston Herald. Retrieved 28 July 2016.
  6. "Voto Latino Celebrates 10 Years of Latino Millennial Engagement with a Leadership Conference Tour, Tech Contest and Red Carpet Celebration". PR Newswire. 18 February 2014. Retrieved 28 July 2016 – via EBSCO.
  7. Garcelon, Annie (30 July 2008). "Rosario Dawson: Voto Latino". Daily Variety. Archived from the original on 10 September 2016. Retrieved 28 July 2016 – via HighBeam Research.
  8. Moore, Caitlin (5 March 2015). "Rosario Dawson, Julián Castro, Wilmer Valderrama celebrate Voto Latino's 10th anniversary one year late". The Washington Post. Retrieved 28 July 2016.
  9. "Fundacion Azteca America Launches Voter Registration Awareness and Fundraising Campaign with Voto Latino". Science Letter. 19 August 2008. Archived from the original on 10 September 2016. Retrieved 28 July 2016 – via HighBeam Research.
  10. Betancourt, Blanca (3 November 2014). "Voto Latino: Millennials Have the Power to Rock the Hispanic Vote". The Washington Post. Retrieved 28 July 2016.
  11. "Citizenshipworks Links with Voto Latino". Manufacturing Close-Up. 14 March 2015. Archived from the original on 11 September 2016. Retrieved 28 July 2016 – via HighBeam Research.
  12. Aho, Matthew. "Civic Innovator: Maria Teresa Kumar, United States". Americas Quarterly. Retrieved 20 November 2018.
  13. Thompson, Gabriel (18 April 2016). "How to register Latino voters". Los Angeles Times. Retrieved 28 July 2016.
  14. Miranda, Carolina A. (19 November 2015). "Latin Grammy moment: Maná and Los Tigres del Norte on raising 'Don't vote for racists' sign". Los Angeles Times. Retrieved 28 July 2016.
  15. "Maria Teresa Kumar, Voto Latino President and CEO". Congressional Hispanic Caucus Institute. Retrieved 20 November 2018.
  16. Tatum, Sophie. "Voto Latino announces goal to register 1 million voters by 2020 and is planning to spend $7". CNN. Retrieved 22 November 2018.
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