Vue Cinemas

Vue International (trading as Vue Cinemas, and stylised as vue), formerly SBC International Cinemas, is a multinational cinema company based in London, England. It operates in the United Kingdom, with international operations in: Denmark, Germany, Ireland, Italy, Latvia, Lithuania, Netherlands, Poland, and Taiwan.

Vue Entertainment Ltd.
TypePrivate
Founded1999 (1999) (as Spean Bridge Cinemas)
13 May 2003 (2003-05-13) (as Vue)
FounderTimothy Richards (CEO)
HeadquartersLondon, England, UK
Number of locations
228 sites and 1,997 screens (as of 2018)
Area served
OwnerAIMCo
OMERS
Divisions
  • Cinemaxx
  • Multikino
  • SBC Cinemas
  • The Space Cinema
  • Vue UK and Ireland
  • Vue Nederland
Websitewww.vue-international.com

The company was founded in May 2003 by the acquisition of Warner Village Cinemas by SBC and the subsequent rebranding of the business as Vue. As of 2018, the company has 228 cinemas and 1,997 screens internationally, including in the United Kingdom 271 3D screens, 9 Extreme Screens, 6 Scene Screens and Bars, and 3 IMAX screens,[1] with a new 9-screen cinema situated at the St. Enoch Centre in Glasgow, Scotland set to open in 2021.

The parent company Vue International expanded through a number of acquisitions, including the Ster Century chain, Apollo Cinemas and Multikino. In June 2006, Vue's executive team completed a management buy out with the backing of Bank of Scotland Corporate,[2] taking a 51% stake in the business and buying the four remaining Warner Village sites it had been operating under contract from Village Roadshow.

The company was bought by the private equity firm Doughty Hanson & Co in November 2010.[3] In June 2013, Doughty Hanson & Co announced the sale of the company to the Canadian firms Alberta Investment Management Corporation and OMERS for £935 million.[4]

On 17 March 2020, Vue temporarily closed due to the ongoing coronavirus pandemic, stating that they'll "remain closed until further notice".[5][6] As of January 2021, the company's cinemas across the UK are temporarily closed due to an enforced lockdown, but will reopen sometime in 2021.

History

Vue at Cardigan Fields in Leeds

The company was founded in 1999 by Stewart Blair, a former executive of United Artists Theatres and Tim Richards, a former executive of Warner Bros. International Theatres. The company was original named Spean Bridge Cinemas after a holiday to the Scottish Highland village of the same name by Stewart Blair.[7]

The first cinema to open was under The Circuit Cinema brand in Livingston, Scotland, on 5 October 2000.[8] The company was later renamed as SBC International Cinemas and opened cinemas in Faro, Portugal (closed in 2014) and Taipei, Taiwan (still operating as SBC)[9]

In May 2003, SBC bought Warner Village Cinemas from its owners, Village Roadshow and Warner Bros., for £250 million. At the time, SBC owned four cinemas, and Warner Village Cinemas owned 36.[10] In April 2005, the chain acquired the Ster Century chain from Aurora Entertainment; this included the highest grossing cinema in the United Kingdom or Ireland at Liffey Valley Shopping Centre in Dublin, Ireland.[11]

On 20 June 2006, Vue's executive team completed a management buy out of the company with the backing of Bank of Scotland Corporate; the management team retaining a 51% stake.[2] Also, as part of the buy out, Vue took full ownership of the four Village sites it had been operating under contract from Village Roadshow. The private equity firm Doughty Hanson & Co acquired Vue in November 2010.[3]

On 13 September 2011, Vue opened their biggest cinema in the United Kingdom at the new Westfield Stratford City. They had previously opened at Westfield London in 2010. Vue bought the company Apollo in May 2012, retaining 14 new sites across the United Kingdom, making it the third largest cinema company in the United Kingdom, behind Odeon and Cineworld.[12]

By 2013, it was reported that Vue had 143 cinemas.[13] In May 2013, Vue Entertainment acquired Multikino, the Polish cinema operator owning thirty cinemas with almost 250 screens in Poland and Baltic countries.[14]

In June 2013, Doughty Hanson & Co announced it had sold Vue to the Canadian pension funds Alberta Investment Management Corporation and OMERS for £935 million.[4] In November 2014, Vue International acquired 'The Space Cinema'. In August 2015, Vue International (Vue) acquired JT Bioscopen ("JT") the second largest cinema chain in the Netherlands, bringing Vue's number of sites to over 200.[15]

In June 2018, Vue acquired the Irish operator Showtime Cinemas, adding a further two cinemas to their estate in the United Kingdom and Ireland, now totalling 89 cinemas.[16]

Locations

Vue International has nearly 230 sites and almost 2000 screens globally. Below is a list of the countries and number of sites the company serves:[17]

Country Operating brand No. of cinemas No. of screens
United Kingdom and IrelandVue UK & Ireland91870
Germany and DenmarkCinemaxx34363
ItalyThe Space Cinema36362
Poland, Lithuania and LatviaMultikino46331
The NetherlandsVue Nederland20118
TaiwanSBC International Cinemas120

    Impact of the COVID-19 pandemic

    In 2020, coronavirus (COVID-19) hit the UK, forcing all cinemas to close according to the British Government, NHS and World Health Organization.

    Mid-March: Cinemas close

    On 17 March, Vue temporarily closed their cinemas due to the ongoing COVID-19 pandemic. The London HQ in Chiswick was also shutdown due to the lockdown, but its staff including CEO Timothy Richards still were able to continue working via virtual meetings using Zoom.

    Mid-April to June: Furlough

    On 14 April, the company's employees were told by Steve Knibbs, COO of Vue International, that they would be on furlough from 16 April to 30 June, with a review held every three weeks.

    Early to mid-May: Plans to reopen begin

    On 5 May, CEO and founder of Vue, Tim Richards, stated in a discussion with the BBC: "If all goes to plan, the chain could be back in business for the launch of director Christopher Nolan's action movie Tenet on 17 July." Also on 6 May, a weekly newsletter entitled Your Vue was sent to employees who work for their localised site. On 13 May, the cinema chain set out plans for reopening its cinemas across the UK and Ireland, whilst sticking to the current social distancing measures.

    Late-May to Early-June: First cinemas reopen overseas

    Between May and June 2020, 44 cinemas across Europe were reopened, whereas other markets were expected to reopen from 17 July 2020 as part of the third step in a "roadmap" plan made by the UK Government.

    June: UK venues reopening plans

    On 3 June, Vue revealed that the UK and Ireland reopening dates will be differed gradually; the England sites will be reopened throughout July and August, whereas the Welsh, Scottish and Irish cinemas will reopen sometime between August and September. On 17 June, Tim Richards gave an update to employees saying that 44 of the 228 global sites are re-operating again, with newly-placed safety measures. On 23 June, it was revealed that the first 20 cinemas in England, including the North West, The Midlands and London-based areas, would reopen from Friday 10 July. Other sites within the UK would be likely to reopen over the following weeks.[18]

    July: Reopening date delayed

    On 1 July, there were discussions as to delay the reopening date in the UK until the end of July, due to release dates for Disney's live-action adaptation of Mulan and Christopher Nolan's thriller Tenet being delayed until mid-August 2020.[19] Simultaneously, Vue announced that same day that their cinema openings in the UK would be delayed by three weeks to 31 July 2020. The same day, the furlough period was extended until the end of August. On July 29, the company once again delayed their reopening date until a week later due to Christopher Nolan's Tenet being pushed to 26 August 2020. On 30 July, Vue announced that from the start of August until early September, they would begin a phased reopening of its UK venues.[20]

    August to September: Cinemas reopen

    A week later on 7 August, the first ten cinemas were reopened. On 10 August, Kevin Styles, Group Operational Managing Director for Vue Entertainment, introduced new safety measures and protocols including indicated signage, allocated seating, hand sanitizer, online booking, staff PPE and contactless payment.[21]

    October: Bond film delayed, part-time operation and local lockdowns

    On 2 October 2020, MGM revealed that the latest Bond film No Time To Die was delayed until 2 April 2021, coinciding with Fast & Furious 9; the date change resulted in opposing cinema chains to either temporarily close for some time, or make tougher decisions. On October 6, CEO and founder of Vue, Timothy Richards, said that the company was trying to avoid the "nuclear option" to follow suit.[22] On October 12, the company announced that 21 of its 87 sites will be open part-time on Fridays to Mondays only.[23] A week later, the First Minister of Wales Mark Drakeford announced that there would be a 17-day lockdown from 6pm on October 23.[24]

    November: England lockdown 2.0

    On November 3, the company revealed through Twitter via their website that they'd be shutting their English cinemas from 5 November due to the second lockdown in England, as announced by the UK Government.[25]

    Early to mid-December 2020: Limited reopening

    On 1 December 2020, Toby Bradon (General Manager of Vue UK/Ireland & Denmark) revealed that after the end of the England lockdown on December 2, a selection of 30 sites across the country will reopen in England and Northern Ireland from Friday 11 December as part of the first in a series of phased reopenings. The Phase 2 cinemas, set to reopen on Wednesday 16 December, were announced on December 7, with a further six cinemas reopening in Phase 3 on Friday 18 December. Unfortunately, cinemas based in Tier 3 regions of England as well as Wales and Scotland will remain closed until further notice.

    Late-December 2020: Third lockdown

    Shortly before Christmas, the government announced that Wales, Ireland and parts of Scotland and England were all placed in a new "Tier 4" level due to a new strain of coronavirus. Therefore, it is unlikely that anymore cinemas will reopen until early next year. On New Year's Eve 2020, the company revealed through social media that the cinemas that were reopened a few weeks ago would be re-closing for the third time as a result of the new Tier 4 restrictions put in place.

    Facilities

    Vue's multiplexes vary from 4 to 30 screens. Each cinema is run by a team consisting of one general manager assisted by between two and five other members of the management team. The general manager has general control of the running of the cinema at site level, while assisted by the other members of the management team.

    Team Leaders act as duty managers and are responsible for the operational running of a cinema on a shift basis. Customer Assistants serve guests throughout the cinema and report to the management team.

    All cinemas have a dedicated projection team, responsible for the running of the "box" and the maintenance of the projection and sound equipment. The technical manager has overall responsibility, supported by a Senior Projectionist. They are accompanied by a team of two to four full or part-time projection staff, some of which can also share duties with the standard operation of the cinema.

    However, all Vue sites are now fully digital, and therefore ran by the management team, or Technical Manager.

    Vue in Swansea

    Vue completed the rollout of the Vista Entertainment Solutions integrated Point of Sale software to every site in 2006.[26] Prior to this the majority of Vue cinemas ran the WaBITS ticketing system, developed in house in London by Warner Bros. International Cinemas.

    This was an internal system used in all former Warner Village cinemas until 2007, when the division responsible for development was closed owing to the sale of the remaining joint venture cinema chains. WaBITS continues to be used in Japan by Warner Mycal Cinemas who now own the rights to the system.

    The new system enables customers to buy tickets at any retail point in the cinema as well as online through the company website. Vue were the first major cinema operator in the United Kingdom to implement this "single point of sale" concept.

    The implementation of this system in all of the locations means that none of the Vue cinemas now have dedicated box offices, All transactions are now carried out at automated ticketing machines and retail stands. In May 2004, Vue purchased the Premiere Cinema in Accrington for £850,000.[27]

    It then carried out refurbishment work at the four screen complex.[28] By April 2005, the cinema was making profits for the first time.[29]

    In October 2015, Vue cinemas opened in Farnborough [30] and planning permission has been approved for an eight screen venue on Elizabeth Street and Westcott Way in Corby.[31] In the end of 2015, Vue Cheshire Oaks & Leeds were upgraded to be the first two cinemas to have IMAX screens.

    Vue built the United Kingdom's first eSports arena in cooperation with Gfinity, costing £350,000.[32] The Fulham Broadway cinema was converted into a six hundred seat 'Gfinity Arena,' to host e gaming events [33] On 14 April 2017, it was announced that Vue had acquired the twenty screen Odeon Printworks complex in Manchester. This would add an additional IMAX screen to the company's estate. The cinema opened under the Vue brand on 24 May 2017.[34] On 27 October 2020, Vue revealed that the St. Enoch Centre in Glasgow would be a part of the chain as a new 9-screen cinema would be open early next year.[35]

    Notes

      References

      1. "About Vue | The Ultimate Cinema Experience | Vue Cinemas". www.myvue.com.
      2. "Clarity Partners :: Private Equity :: communications, media and business services". www.claritypartners.net.
      3. "Doughty Hanson buys Vue cinema chain". Reuters. 8 November 2010. Retrieved 16 March 2020.
      4. "Vue Cinemas sold in £935m deal". BBC News. 10 June 2013. Retrieved 10 June 2013.
      5. "Coronavirus: Odeon, Vue and Cineworld shut UK cinemas". bbc.com. 17 March 2020. Retrieved 31 October 2020.
      6. https://www.bloomberg.com/news/articles/2020-03-17/odeon-cineworld-to-close-u-k-cinemas-until-further-notice
      7. "SBC Cinemas mooted to reel in Cine-UK". www.scotsman.com.
      8. "Vue Livingston in Livingston, GB - Cinema Treasures". cinematreasures.org.
      9. Entrepreneurial Vue: Tim Richards reflects on early days and moving forward Film Journal International. 21 June 2013.
      10. Richard Wray (14 May 2003). "Deal marks the end for Warner Village". The Guardian. Retrieved 10 June 2013.
      11. Murray, Adam (April 2005). "Vue Entertainment Purchases Ster Century UK & Ireland" (Press release). BV Investment Partners. Archived from the original on 19 May 2013. Retrieved 10 June 2013.
      12. "Vue acquires rival Apollo for £20m". Financial Times. 10 May 2012. Retrieved 10 June 2013.
      13. Leane, Rob (13 July 2016). "Who Owns Britains Cinema Chains". DenofGeek. Retrieved 31 October 2020.
      14. "UK's Vue Entertainment buys Polish cinema chain Multikino - Yahoo! Finance UK". Archived from the original on 16 June 2013.
      15. "Vue International Acquires Second Largest Chain in the Netherlands". Corporate Vue.
      16. "Showtime: Chain to acquire seven screen cinema in Limerick". www.limerickleader.ie.
      17. http://vue-international.com/markets/our-markets
      18. Ravindran, Manori (23 June 2020). "Vue Cinemas to Begin Reopening U.K. Venues From July 10". Variety Magazine. Retrieved 1 July 2020.
      19. Grater, Tom (1 July 2020). "Vue Becomes Latest Cinema Chain To Delay UK Re-Opening". Deadline Magazine. Retrieved 3 July 2020.
      20. "Vue announces phased reopening date for cinemas". BBC News. 30 July 2020. Retrieved 30 July 2020.
      21. "Making sure your trip to Vue as safe as possible". YouTube. Vue Cinemas. 10 August 2020. Retrieved 26 August 2020.
      22. Tartaglione, Nancy (6 October 2020). "Vue's Tim Richards Says Chain Wants To Avoid Cinema Closures". Deadline. Retrieved 7 October 2020.
      23. "Some Vue cinemas to be open part-time only". BBC News. 12 October 2020. Retrieved 13 October 2020.
      24. "Covid: Wales to go into 'firebreak' lockdown from Friday". BBC News. 19 October 2020. Retrieved 19 October 2020.
      25. "An update from Vue - Stay Safe". myvue.com. 6 November 2020. Retrieved 7 November 2020.
      26. "Vista Case Study: Vue Entertainment". Archived from the original on 23 January 2009. Retrieved 7 February 2010.
      27. "Premiere Cinema sold for £850,000". accringtonobserver.co.uk. 27 May 2004. Retrieved 18 October 2017.
      28. "Cinema sale gives huge cash boost". accringtonobserver.co.uk. 13 May 2004. Retrieved 18 October 2017.
      29. "It's a box office hit". lancashiretelegraph.co.uk. 21 April 2005. Retrieved 18 October 2017.
      30. "Long awaited Vue cinema finally opens in Farnborough". GetHampshire. Archived from the original on 4 February 2016. Retrieved 29 January 2016.
      31. "Vue-Cinema Gets Green Light in Corby". Northants Telegraph.
      32. "Can Professional Video Gaming Take UK We Visit Opening Night First Esports Arena Find Out". CityAM.
      33. "Vue Gfinity Esports". Engadget.
      34. Bainbridge, Pete (12 May 2017). "Vue announce opening date for Printworks cinema". Manchester Evening News. Retrieved 9 April 2018.
      35. Morrison, Hamish (27 October 2020). "St Enoch Centre Vue cinema set to open early next year". Glasgow Times. Retrieved 27 October 2020.
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