WAVO

WAVO (1150 AM) is a radio station broadcasting a Contemporary Christian music format which is simulcast with WMIT. WAVO is also heard on 101.5 W268DM.[1] Licensed to Rock Hill, South Carolina, United States, the station serves the Charlotte area. The station is owned by Blue Ridge Broadcasting Corporation.[2]

WAVO
CityRock Hill, South Carolina
Broadcast areaCharlotte, North Carolina
Frequency1150 kHz
BrandingThe Light FM
Programming
FormatContemporary Christian music
Ownership
OwnerBilly Graham Evangelistic Association
(Blue Ridge Broadcasting Corporation)
WMIT, WFGW, WSMX (AM)
History
First air date
May 18, 1948 (as WTYC)
Former call signs
WTYC (1948-1989)
WXLF (1989-1990)
WYRS (1990-1992)
Technical information
Facility ID72330
ClassD
Power5,000 watts day
59 watts night
Transmitter coordinates
34°56′55.00″N 80°59′58.00″W
Translator(s)101.5 W268DM (Rock Hill)

History

WTYC began broadcasting May 2, 1948, on 1150 kHz with 1 KW power (daytime). The station's owners were O. Frank Thornton, W.G. Reid and W.E. Williams.[3] Thornton sold his interest in the station after his election as South Carolina Secretary of State in January 1950.[4] Reid sold the station to T. Lamar Simmons in 1953.[5]

Jonas Bridges, owner of WKMT in Kings Mountain, North Carolina, was part of a group that purchased the station in 1958.[6] He owned WTYC when it was a country music station. In April 1989, Bridges bought out his partners and formed a new ownership group which included his son Rob. The station changed call letters to WXLF and adopted a Contemporary Christian format. Ken Mayfield, a Charlotte-area general manager known for his success with the start up of WNOW (later, he managed WRCM), was brought in. The station went by Life 1150.[7] Bridges sold the station to Parkway Communications in 1990, and the call letters were changed to WYRS.[8][9]

WYRS went off the air in early 1992, and George H. Buck Jr, the owner of Christian WHVN, bought it from Parkway Communications effective April 6, 1992. The plan was for WYRS to simulcast WHVN.[10] The call letters were changed to WAVO in June 1992.[9]

As of 1996, WAVO was airing the same programming as WHVN.[11]

For a brief time in 1997, WAVO aired the same programming as talk station WTLT.[12]

On July 10, 2008 at 11:50 A.M., WAVO ended its simulcast of WHVN to begin playing music by artists such as Frank Sinatra, Nat King Cole, Ella Fitzgerald, Johnny Mathis, Glenn Miller and Tommy Dorsey who had once been heard on WNMX, also operated by the same company as WAVO. Big Band Jump would also air each week.[13] Until the company's standards format was cancelled in September 2008, WAVO featured programming from Jones Radio Networks.

Former logo

Starting in December 2008, WAVO's music was also heard on WEGO,[14] allowing expansion of the station's daytime coverage area.

Morning host Ken Conrad moved from WOLS when it switched to Spanish, and he added an afternoon show. Several months later he was dropped after more than ten years at WNMX, WOLS and WAVO/WEGO. Morning in America with Bill Bennett replaced him in the morning. WAVO and WEGO also added SRN News.[15]

Early in 2010, WAVO/WTIX added two sports talk programs. Bryce Johnson began hosting "Sports Yapp" at 9 A.M. weekdays in February.[16] On April 5 the show began airing an hour earlier.[17] In September the show moved to WZGV, where it joined the afternoon schedule.[18] Also, on April 3, 2010, Chris Pardo, who moved to York County, South Carolina in 2008, began hosting "New York Sports Talk", two hours long starting at noon on both Saturday and Sunday. Pardo, the nephew of announcer Don Pardo, said that WFNZ rarely offered news about New York sports. He found that others from New York wished there was more coverage of their teams. Pardo publicized the show on web sites and by handing out information to people wearing team apparel.[17] On October 2, 2011, this show moved to WZGV.[19] Two years later the show moved back to WAVO.[20] In 2014, the show moved from Sunday morning to Saturday afternoon.[21]

On July 4, 2010, WAVO/WTIX added "Crank and Case", an automobile advice program similar to Car Talk, hosted by mechanics Chuck Sperry and Stick Case Roneis.[22]

On March 4, 2012, after several months off the air while a new tower was built, WTIX returned to the air with separate programming.[23]

In January 2014, "Eat, Drink and Be Merry", hosted by Joe Cutrone, began airing on Saturdays at noon.[21]

In Summer 2014, WAVO was asking listeners for donations to keep the standards format, since advertising was hard to sell on a station targeting listeners over 55. Without $15,000 to pay for music royalties, WAVO told listeners it might return to a WHVN simulcast or try something else.[24] By the end of August, the station met its goal.[25]

WAVO carried newscasts at the start of each hour from Salem Radio Network.

Although WAVO had a faithful listening audience, the station was unable to garner advertisers to support the format. In October 2018, WAVO returned to a WHVN simulcast. Even so, the station continued to air "The Sounds of Sinatra" with Sid Mark on Sundays from 2-4pm and "Jazzology" with George Buck from 4-5pm. Buck owned WAVO until his death in 2013.

WHVN signed off March 31, 2020.[26] The majority of WHVN's programming will air on WAVO.[27] Some of the local programs from WCGC moved over to WAVO in 2019. These include "Daily Bread" and "Shining Light Baptist Church" on weekdays and "Power of Prayer", "The Bible Hour" and "Simply The Word" on weekends.

On May 4, 2020, WHVN, Inc., filed an application with the FCC to assign the license for WAVO to Blue Ridge Broadcasting Corporation, the subsidiary of the Billy Graham Ministry that is the licensee for WMIT. The transfer was completed on June 30.[28][29] Blue Ridge Broadcasting also bought translators W282BP in Charlotte and W268DM in Rock Hill.[30] On July 15, 2020, WAVO began broadcasting WMIT. The addition of WAVO significantly improved WMIT's reach in Charlotte. The main WMIT signal has long had a significant listener base in the Charlotte area, particularly the western portion, to the point of including Charlotte in its legal IDs.

References
  1. "FM Query results". Retrieved April 6, 2020.
  2. https://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/sta_det.pl?Facility_id=72330. Missing or empty |title= (help)
  3. "(photo caption)" (PDF). Broadcasting. May 31, 1948. Retrieved 15 December 2014.
  4. "Frank Thornton Enters Primary," The Index-Journal (Greenwood, S.C.), Mar. 25, 1954, p. 19.
  5. "Aiken Firm Granted TV Station Permit," The Index-Journal (Greenwood, S.C.), Oct. 23, 1953, p. 2.
  6. "Ownership Changed In Radio Station," The Gastonia Gazette, Nov. 7, 1958, p. 11.
  7. West, Stephen (1989-03-12). "36 Years on the Radio Started with 30 Hours". The Charlotte Observer.
  8. Ffrench, Jennifer (1990-03-14). "KM Businessman Sells Radio Station". The Charlotte Observer.
  9. https://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=72330&Callsign=WAVO
  10. Ferrell, Bruce (1992-03-23). "WHVN Buys Rock Hill Station". The Business Journal. p. 14.
  11. Price, Mark (1996-01-06). "Christian Radio Tries to Offer Variety". The Charlotte Observer.
  12. Morrill, Jim (1997-10-19). "The Unlikely Rebel Behind the Microphone". The Charlotte Observer.
  13. Washburn, Mark (2008-07-10). "WAVO Moves to the Sounds of Sinatra, Ella". The Charlotte Observer.
  14. Washburn, Mark (2008-11-20). "106.1 FM Will Shift to All-Spanish". The Charlotte Observer.
  15. Washburn, Mark (2009-08-01). "Velvet-voiced radio host says goodbye in cutbacks". The Charlotte Observer.
  16. Washburn, Mark (2010-02-13). "Odegaard to launch 'Charlotte Today'". The Charlotte Observer.
  17. Washburn, Mark (2010-04-03). "Like N.Y. sports? New show could be for you". The Charlotte Observer.
  18. Washburn, Mark (2010-09-18). "Johnny Jacobs turned up volume on local radio," The Charlotte Observer.
  19. Washburn, Mark (2011-10-01). "Ira Glass bringing the magic of stories".
  20. Washburn, Mark (2013-08-24). "Long push pays off for 'Bus Stop Game'". The Charlotte Observer.
  21. Washburn, Mark (2014-01-11). "Tanner finds chuckles in cancer treatment". The Charlotte Observer. Archived from the original on 2014-01-11. Retrieved 2014-01-11.
  22. Washburn, Mark (2010-07-03). "Acerbic golf competitor expanding radio show". The Charlotte Observer.
  23. "WTIX-A Back On Air As Classic Country". 2012-03-08. Retrieved 2014-01-14.
  24. Washburn, Mark (2014-07-05). "WAVO asks for donations to maintain radio format". The Charlotte Observer. Retrieved 2014-07-04.
  25. Washburn, Mark (2014-08-30). "The 'Magic' lives on in music memories". The Charlotte Observer. p. 1C.
  26. Venta, Lance (March 30, 2020). "WHVN To Go To Heaven". radioinsight. Retrieved March 30, 2020.
  27. "WHVN Charlotte". Archived from the original on April 9, 2020. Retrieved April 9, 2020.
  28. "APPLICATION FOR CONSENT TO ASSIGNMENT OF BROADCAST STATION CONSTRUCTION PERMIT OR LICENSE". Retrieved June 24, 2020.
  29. https://docs.fcc.gov/public/attachments/DOC-365225A1.pdf
  30. "Blue Ridge Broadcasting purchases station and translators in Charlotte, North Carolina, and Rock Hill, South Carolina". News Break. May 12, 2020. Retrieved June 24, 2020.
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