WBSR

WBSR (1450 AM), on-air as The Fan 101, is a United States radio station owned by Easy Media, Inc. Licensed to Pensacola, Florida, it currently airs a sports format. WBSR is the second oldest radio station in Pensacola and one of the first AM radio stations on the Florida Gulf Coast to add an FM translator. WBSR can be heard 24 hours a day at 1450 AM and 101.1 FM. It has been at the same location since 1946.[1]

WBSR
CityPensacola, Florida
Broadcast areaPensacola area
Frequency1450 kHz
BrandingThe Fan 101
Programming
FormatSports
AffiliationsFox Sports Radio
Ownership
OwnerEasy Media, Inc.
History
First air date
1946
Technical information
Facility ID18399
ClassC
Power1,000 watts
Transmitter coordinates
30°25′44.00″N 87°14′27.00″W
Translator(s)101.1 W266AL (Pensacola)
Links
Websitethefan101.com

History

WBSR was a successful Top 40 radio station from the 60s to the mid 80s. Back then it was owned by Seaway Broadcasting. Notable DJs were Jay Thomas and Jim Golden.[2] In January 1985, after F.T. Brewer (through Easy Media) acquired the station, WBSR dropped its Top 40 format in favor of a satellite Oldies format. After a few years, it switched to a Soft Adult Contemporary format. In 2011, WBSR switched to Sports Talk format, branded as ESPN Pensacola, & became an affiliate of ESPN Radio.

On May 31, 2017, WBSR dropped its sports format and began stunting.[3] On June 20, 2017, after less than a month of stunting, WBSR switched to a simulcast of contemporary Christian-formatted WOWB 90.9 FM Brewton, Alabama, branded as WOW 101.1.[4]

On October 19, 2020, WBSR dropped its simulcast with WOWB and changed their format to sports, branded as "The Fan 101", with programming from Fox Sports Radio.[5]

References
  1. "WBSR Facility Record". United States Federal Communications Commission, audio division.
  2. Hall, Claude (1972). FM Rockers, Top 40s Aid Voter Drives. Billboard. p. 32.
  3. WBSR Drops ESPN; New Format Coming Radioinsight - June 2, 2017
  4. WOWB Expands to Pensacola Radioinsight - June 20, 2017
  5. The Fan Debuts In Pensacola Radioinsight - October 23, 2020


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