WRRX

WRRX (106.1 FM) is an urban adult contemporary music formatted radio station in the Pensacola, Florida, market owned by Cumulus Media. Its studios and transmitter are separately located in Pensacola.

WRRX
CityGulf Breeze, Florida
Broadcast areaPensacola and Vicinity
Frequency106.1 MHz
BrandingMagic 106.1
SloganClassic Soul and Today's R&B
Programming
FormatUrban AC
Ownership
OwnerCumulus Media
(Cumulus Licensing LLC)
WCOA, WJTQ
History
Former call signs
WZRO (3/2000-4/2000)
Technical information
Facility ID94009
ClassA
ERP3,900 watts
HAAT124 meters (407 ft)
Transmitter coordinates
Links
WebcastListen live
Websitemymagic106.com

WRRX signed on in 2000 as WZRO with an active rock format as "Rock 106, Pensacola's Real Rock." Shortly thereafter, WZRO changed calls to WRRX. In 2004, WRRX changed format to Urban AC. It is one of two Urban ACs that Cumulus owns in the Gulf Coast area, the other being WDLT-FM in Mobile, Alabama.

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