WCOW-FM
WCOW-FM (97.1 FM, "Cow 97") is a country music radio station licensed to Sparta, Wisconsin that serves Mid-western Wisconsin and the La Crosse and La Crescent communities on the nearby Mississippi River separating Minnesota and Wisconsin. WCOW-FM also simulcasted for many years on their sister station at 1290 AM when it too had the WCOW calls. The WCOW call sign has previously been used by other broadcasters, including a station that existed from 1951 to 1957 in Minneapolis-St. Paul before being renamed as WISK.
 | |
| City | Sparta, Wisconsin |
|---|---|
| Broadcast area | La Crosse area |
| Frequency | 97.1 MHz |
| Branding | "Cow 97" |
| Slogan | #1 for Country and Fun |
| Programming | |
| Format | Country music |
| Affiliations | CNN Radio, CMT Radio |
| Ownership | |
| Owner | Sparta-Tomah Broadcasting Co., Inc. |
| WFBZ, WKLJ | |
| History | |
Call sign meaning | COW |
| Technical information | |
| Facility ID | 61682 |
| Class | C1 |
| ERP | 100,000 watts |
| HAAT | 179 m (587 ft) |
Transmitter coordinates | 43°58′6.00″N 90°51′35.00″W |
| Links | |
| Website | cow97.com |
References
External links
- WCOW in the FCC's FM station database
- WCOW on Radio-Locator
- WCOW in Nielsen Audio's FM station database
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