WIBT
WIBT (97.9 FM) is a radio station licensed to Greenville, Mississippi, United States. The station is owned by Delta Radio Network LLC and programs a mainstream urban format. The office and studios are located at 830 Main Street in downtown Greenville. WIBT moved from 104.7 to 97.9 on December 26, 2016.
City | Greenville, Mississippi |
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Broadcast area | Mississippi and Arkansas Delta |
Frequency | 97.9 MHz |
Branding | 97.9 The Beat |
Slogan | Blazin' Hip-Hop & R&B |
Programming | |
Format | Mainstream Urban |
Ownership | |
Owner | Delta Radio Network LLC |
WDTL, WIQQ, WKXY, WMYQ, WNIX, WNLA, KZYQ, WBYB | |
History | |
First air date | May 1, 1970 (as WBAQ) |
Former call signs | WBAQ (1970–2010) WLTM (2010–2016) |
Call sign meaning | W I BeaT |
Technical information | |
Facility ID | 25229 |
Class | C2 |
ERP | 48,000 watts horizontal polarization only |
HAAT | 153 meters (502 ft) |
Transmitter coordinates | 33°23′51″N 91°0′35″W |
Links | |
Website | 979thebeat.fm |
History
WIBT signed on May 1, 1970 as WBAQ. The station was owned by Greenville Broadcasting Company (Paul Artman, Sr.) and programmed beautiful music. In 2007, the station was sold to Debut Broadcasting and the format was changed to adult contemporary. The station was purchased by Delta Radio Network LLC on April 1, 2010. The adult contemporary format was retained, but the call letters were changed to WLTM to better reflect the station's branding as "Lite 97.9". On December 26, 2016, WLTM officially changed to WIBT.
References
External links
- WIBT in the FCC's FM station database
- WIBT on Radio-Locator
- WIBT in Nielsen Audio's FM station database