WWRW

WWRW (105.5 FM, "105.5 Hank FM") is a radio station with a classic country format. Licensed to Mount Sterling, Kentucky, United States, the station serves the Lexington-Fayette metro area. The station is currently owned by Clarity Communications, Inc.[1]

WWRW
CityMount Sterling, Kentucky
Broadcast areaLexington-Fayette
Frequency105.5 MHz
Branding105.5 Hank FM
SloganKentucky's Classic Country
Programming
FormatClassic country (format moving from WLXO)
Ownership
OwnerCharles Cohn
(Clarity Communications, Inc.)
History
First air date
July 18, 1979 (as WMST-FM)
Former call signs
WMST-FM (1979–2000)
WMKJ (2000–2010)
Call sign meaning
WW ReWind 105.5 (previous format)
Technical information
Facility ID46744
ClassC3
ERP25,000 watts
HAAT100 meters
Transmitter coordinates
38°4′9″N 84°18′44″W
Links
WebcastListen live
Website105.5 Hank FM

History

The station was assigned the call letters WMST-FM on July 18, 1979. On October 19, 2000, the station changed its call sign to WMKJ with an oldies format known as "Magic 105.5", playing music of the 1960s and 70s.[2]

On May 7, 2010 105.5 rebranded as "Rewind 105.5" with 1970s and 1980s classic hits. This was not a major musical change for the station, but resulted in the station dropping most of the music of the 1960s, although some remains. The call letters were changed to WWRW,[3] which used to be the call letters of a radio station licensed to Wisconsin Rapids, Wisconsin from 1968 to 1994 (now WGLX).

On March 9, 2020, iHeart sold WWRW to Clarity Communications for $340,000.[4] The sale was consummated on September 3, 2020.

On October 1, 2020, Clarity Communications dropped the classic hits format from WWRW (it would continue on its own iHeartRadio online stream as "Rewind Lexington") and the station began stunting with Christmas music as “Christmas 105.5“. WWRW had been redirecting listeners to WGKS after that station flipped to classic hits on September 22. On December 25 at Noon, WWRW flipped to classic country, assuming the format of WLXO, as "105.5 Hank FM", the two stations simulcasting until WLXO introduces its own format at a later date.[5][6]

References
  1. "WWRW Facility Record". United States Federal Communications Commission, audio division.
  2. "WWRW Call Sign History". United States Federal Communications Commission, audio division.
  3. "Making Moves: Monday, May 10, 2010". Radio-Info.com. May 10, 2010. Archived from the original on August 31, 2011. Retrieved May 27, 2011.
  4. Clarity Communications Acquired Rewind 105.5 Lexington
  5. Christmas 105.5 Launches In Lexington Radioinsight - October 1, 2020
  6. Hank FM Moves in Lexington
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