YinYueTai

YinYueTai (simplified Chinese: 音悦Tai; traditional Chinese: 音悅Tai; pinyin: Yīn yuè tái), is one of the major music video sharing sites in China. YinYueTai is the counterpart of Billboard and Gaon Charts in China and it hosts the annual V Chart Awards.

YinYueTai.com
Type of businessPrivate
Type of site
Video sharing
Available inSimplified Chinese
Founded2009[1]
Headquarters
Beijing
,
China[2]
Key peopleZhang Dou[1]
IndustryWeb 2.0
ServicesSocial network service, MV
URLwww.yinyuetai.com
RegistrationOptional
(required to upload)
Current statusActive

Summary

The website started when the founder could not easily find the music video which he was looking for, or when he found it on some site that had too many ads. Currently YinYueTai has no ads, and unlike YouTube where you can find multiple copies of the same music video, YinYueTai only keeps one copy of each music video on site for easy search.

YinYueTai has copyright agreements with Sony Music, Universal Music, Warner Music, Rock Records, B'in Music, AVEX, S.M. Entertainment, JYP Entertainment, and others home and abroad, including MBC, KBS and other overseas television networks.[3]

YinYueTai V-Chart

Starting in July 2011, the site began to have a monthly music video chart in five different categories based on the artist's region (Mainland, Hong Kong and Taiwan, Europe and United States, Korea, and Japan), and in November the site began to have a weekly chart.[4]

V Chart Awards

References
  1. 要身价还是要自由 马云创业兄弟的不同人生 (in Chinese). 新浪财经.
  2. "yinyuetai.com Site Info". Alexa Internet. Retrieved 2012-05-03.
  3. "版权声明". yinyuetai.com (in Chinese).
  4. "V Chart". yinyuetai.com (in Chinese).
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