BankGiro Miljonairs

Sponsorship deal with Lotto

From the onset, Dutch lottery Lotto was the main sponsor of the programme. However, in the first seasons (from about 1999 to 2001) the show was simply known as Weekend Miljonairs. The title was changed later to Lotto Weekend Miljonairs. The sponsorship deal with Lotto meant that the weekly Lotto drawing was aired during the programme. Lotto balls were also prominently featured in the programme's opening sequences and studio decoration during this period.[3] Apart the sponsor's name being included in the show's title and logo, the money tree and ending-credit graphics, the ask-the-audience results graphic, the cheques and the fastest finger first, monitors also featured elements of Lotto's corporate design such as the Lotto logo, lotto balls or yellow backgrounds.

1999–2008: Original Format with Robert ten Brink (SBS6, then RTL 4)

The show premiered on 6 February 1999 on SBS6 and was presented by Robert ten Brink. In February 2006, it was announced that the programme would move from SBS6 to RTL 4 the following month. It became known that Lotto wanted its weekly drawing in a more prominent position during the show, something SBS6 was not willing to agree to.[4] Host Robert ten Brink canceled his contract with SBS6 and signed on with RTL shortly after the announcement.[5]

2008: Forced discontinuation

On 2 November 2007, Lotto announced that it would stop sponsoring the show in mid-2008 and would not renew the contract.[6] RTL did not want to give up the program, so they searched hard for a new sponsor but eventually failed. The last episode aired on RTL 4 was May 24, 2008. For some time it seemed the programme would still return after the summer of 2008 but on 26 June 26, 2008, RTL made the announcement that the programme would not return.

Robert ten Brink would become the host of Het Moment Van De Waarheid, the Dutch version of The Moment of Truth.[7]

2011: Clock Format with Jeroen van der Boom (SBS 6)

In 2011, Lotto wanted to record a new season of Lotto Weekend Miljonairs but without Robert ten Brink. The problem was that RTL only wanted to make the new season with Robert. For that reason the programme returned to SBS6 on 12 March 2011 with a new host but again sponsored by Lotto.[2] The last episode was broadcast on 15 October 2011.[8]

From 2019: Return of the Original Format and Robert ten Brink (RTL 4)

On 5 February 2019, it was announced that the programme would be revived on RTL 4 under the name BankGiro Millionaires. Robert ten Brink returned as presenter. The first episode of the new season aired on 25 May 25, 2019. This version is no longer sponsored by Lotto, but instead by the BankGiro Loterij. As a result, the weekly Lotto draw will no longer be part of the programme. Instead, a prize-awarding ceremony by the BankGiro Loterij can be seen during the show. The audience completely consists of ticket holders of the Bankgiro Loterij who have to answer ten questions before the show. The eight audience members with the best results (most correct answers in shortest time) qualify for the Fastest Finger round which decides who will play for the million in the Hot Seat.