Basic (cigarette)
Basic is a U.S. brand of cigarettes, currently owned by Philip Morris International. Cigarettes are manufactured by Philip Morris USA in the U.S. and by PMI in the rest of the world.
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![]() French pack of Basic cigarettes | |
Product type | Cigarette |
---|---|
Owner | Philip Morris International |
Produced by | Philip Morris USA Philip Morris International |
Country | United States |
Introduced | Late 1970s |
Markets | See Markets |
Tagline | "The best things in life are Basic", "Keep it Basic" |
History
Basic was launched in the late 1970s as a discount brand.[1]
As of 2005, Basic is the fourth most popular cigarette brand in the United States (following Marlboro, Newport, and Camel) and the second most popular among white smokers age 26 and older.[2]
Markets
Basic cigarettes are mainly sold in the United States, but also were or still are sold in Luxembourg, Sweden, Germany, France, Austria, Spain, Czech Republic, Hong Kong and Japan.[1][3][4]
Products
Basic comes in several different varieties:
- Red (Full Flavor) - Soft: Kings & 100s, Box: Kings & 100s
- Gold Pack (Lights) - Soft: Kings & 100s, Box: Kings & 100s
- Blue Pack (Ultra Lights) - Soft: Kings & 100s, Box: Kings & 100s
- Menthol (Full Flavor) - Soft: Kings & 100s, Box: Kings & 100s
- Menthol Gold Pack (Lights) - Soft: Kings & 100s, Box: Kings & 100s
- Menthol Silver (Ultra Lights) - Box: Kings & 100s
- Non-Filter - Soft: Kings
See also
References
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Wikimedia Commons has media related to Basic (cigarette). |
- "BrandBasic - Cigarettes Pedia". www.cigarettespedia.com.
- "Chapter 7. Tobacco Product Brand Preferences". National Survey on Drug Use and Health. Substance Abuse and Mental Health Services Administration. 2007-01-12. Archived from the original on 2006-09-23. Retrieved 2007-04-20.
- "Basic". www.zigsam.at.
- "Brands". www.cigarety.by.
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