FIFA Champions Badge

Roberto Soldado wears the FIFA Champions Badge (upper left) on his Spain national football team jersey after winning the 2010 FIFA World Cup.

The 78 by 58 mm (3.1 by 2.3 in) badge is shaped like a shield,[lower-alpha 1] and displays the image of the relevant trophy, with the inscription FIFA WORLD CHAMPIONS, next to the year in which the relevant FIFA competition had been won.[2][3] The badge only comes in two colour schemes – gold letters on a white background, and white letters on a gold background.[4] The winning national team or club team carries the badge on their shirt until the end of the next edition of the relevant FIFA tournament; thus, it is only worn by reigning champions.[5][3][6]

The badge can be displayed on jerseys from the day the team becomes FIFA world champions, up to and including the day of the final of the next staging of the competition (e.g. if the team wins the competition again, they can hold the badge uninterrupted).[7][8] The badge can only be worn on the club's official first-team jerseys (both home and away versions) – being the team that won the relevant FIFA world competition – and cannot be worn on any derivative or retrospective form of these jerseys, or on any related club training clothing, or by the club's reserve teams/any other of the club's teams.[7][8]

The physical badge is manufactured by a third party on behalf of FIFA (it was Unisport in 2019),[9] and orders for the physical badge from jersey manufacturers must go through FIFA; a logistical situation that created delays in consumers being able to purchase Nike-made jerseys of the United States women's national soccer team (USWNT) with the badge in 2019.[1][9] There have also been concerns that major jersey manufacturers such as Nike and Puma, have had issues licensing the FIFA Champions Badge for first-team jerseys that can be sold to the general public.[10]

As well as the prestige, the award brings commercial benefits to the recipients through sales of jerseys that include the new FIFA badge.[10][11]

A separate agreement is required to wear the badge in non-FIFA organised competitions; for example, in 2009, the English FA granted Manchester United, the reigning 2008 FIFA Club World Cup holders, permission to wear the badge during FA Cup fixtures but not in the Premier League,[12] and a similar arrangement was sought for Liverpool F.C. when they became 2019 FIFA Club World Cup holders;[3][13] however, the English FA granted Liverpool the right to use it for one home premiership fixture against Wolverhampton Wanderers F.C. on 29 December 2019.[14][15] In contrast, Real Madrid were allowed to wear their FIFA Champions Badge on their jerseys during all of their Spanish La Liga fixtures.[5]

The first official award of the badge was made in February 2008 to the reigning holders of the FIFA Club World Cup, Italian club A.C. Milan, who had won the title in 2007.[16][17] At the time of the award to A.C. Milan, FIFA declared that the three previous winners of the FIFA World Club Cup, Corinthians, São Paulo FC, and Sport Club Internacional, could also wear the badge until a new winner was crowned in the December 2008 World Club Cup final.[18] However, when Corinthians won the badge in the 2012 FIFA Club World Cup, FIFA confirmed that it was their first time officially winning the FIFA Champions Badge.[19]

In September 2008, the badge was extended to the FIFA World Cup and was presented to the defending champions from 2006, Italy, thus becoming the first national team to wear the badge.[lower-alpha 2][4] In 2009, the badge was extended to the FIFA Women's World Cup, and awarded to Germany, reigning champions from 2007;[21] and in 2011 it was won by Japan.[22][23] The badge was further extended to the FIFA Futsal World Cup in 2012, where is was first won by Brazil.[22][24] In 2013, the badge was extended to the FIFA Beach Soccer World Cup, where it was first won by Russia.[22]

• On 22 December 2019, Liverpool ended Real Madrid’s uninterrupted reign as FIFA Club World Cup Champions Badge holders that lasted 1,098 days from 18 December 2016; it was noted as the longest continuous period for which any club team has held a FIFA Champions Badge.[5]
• The United States women's national soccer team has held a FIFA World Cup Champions Badge uninterrupted since 5 July 2015, when they won the 2015 FIFA Women's World Cup, which is the longest continuous period for which any national team has held a FIFA Champions Badge (no other national team has yet won the badge twice in succession).

• For club teams, Real Madrid has won right to wear the badge four times since its inception, while Barcelona has won the right three times.
• For national football teams, the United States women's team has won the right to wear the badge twice since its inception; no men's football team has won the right more than once.
• For other national teams, the Portugal national beach soccer team has won the right twice.

Male

Year	Team
2006	Italy[4][10]
2010	Spain[6][22]
2014	Germany[6][10][22][25]
2018	France[10]

Female

Year	Team
2007	Germany[21]
2011	Japan[22]
2015	United States[9][20]
2019

Male

Year	Team
2012	Brazil[22]
2016	Argentina[20]

Male

Year	Team
2013	Russia[22]
2015	Portugal[26]
2017	Brazil[27]
2019	Portugal[28]