Glassdoor

Glassdoor is a website where current and former employees anonymously review companies.[1] Glassdoor also allows users to anonymously submit and view salaries as well as search and apply for jobs on its platform.

Glassdoor, Inc.
Type of businessPrivate
Type of site
Job search engine, Review Site
Available inMultilingual
FoundedJune 2007 (2007-06)
HeadquartersMill Valley, California, U.S.
Founder(s)Robert Hohman
Rich Barton
Tim Besse
Key peopleRobert Hohman, Christian Sutherland-Wong, Ryan Aylward
IndustryInternet
ServicesOnline employment
Employees700
URLwww.glassdoor.com
CommercialYes
RegistrationOptional
Current statusActive

In 2018, the company was acquired by the Japanese firm, Recruit Holdings, for US$1.2 billion.[2] The company is headquartered in Mill Valley, California, with additional offices in Chicago, Dublin, London, and São Paulo.

Founding

The company was cofounded in 2007 by Tim Besse, Robert Hohman, who serves as the company's CEO, and Expedia founder Rich Barton, who served as the company's Chairman.[3] The idea came from a brainstorming session between the two of them, when Hohman relayed the story of accidentally leaving the results of an employee survey on the printer while working at Expedia—when the two began to think about what would have happened if the results had gotten out into the public.

The two hypothesized that if the material had indeed been revealed publicly, it could have been a service to those looking to make career decisions.[4] The company's headquarters were established in Mill Valley.[5]

Website

Glassdoor launched its company ratings site in June 2008,[6] as a site that “collects company reviews and real salaries from employees of large companies and displays them anonymously for all members to see,” according to TechCrunch. The company then averaged the reported salaries, posting these averages alongside the reviews employees made of the management and culture of the companies they worked for —including some of the larger tech companies like Google and Yahoo.[7] The site also allows the posting of office photographs and other company-relevant media.[8]

The site later also began focusing on CEOs and workplaces, as well as what it is like to work at jobs in general.[9] Employee reviews are averaged for each company.[10] Glassdoor ratings are based on user-generated reviews. Each year Glassdoor ranks overall company ratings to determine its annual Employees’ Choice Awards, also known as the Best Places to Work Awards.[11] The website verifies that each review of a company comes from real employees "through technological checks of e-mail addresses and through screenings by a content management team," according to Glassdoor spokesman Scott Dobroski.[12] The company has stated that it rejects about 20% of entries after screening.[13] Rules for posting reviews are different for smaller companies than they are for larger companies in order to preserve the anonymity of people in close departments.[14]

In 2010, Glassdoor released a fee-based program that it calls "Enhanced Employer Profiles", which allows employers to include their own content on Glassdoor profiles, like executive biographies, classifieds, social media links, and referrals.[15] The company also allows users to post potential job interview questions that might be asked by certain companies, acquired by interviewed job candidates,[16] in addition to other information that can be used to prepare job applications.[17] The reputation a company has on Glassdoor has also been found correlative by Case Western Professor Casey Newmeyer.[18] It has also been used to vet potential client companies.[19]

In 2014, the company hired Adam Spiegel as its CFO, with the intention of preparing for an eventual IPO.[3] By 2015, the site had 30 million users from 190 countries and corporate clients including one third of all Fortune 500 companies.[8] That year, Glassdoor also began creating localized websites and mobile apps for different national jurisdictions, such as Germany.[20]

In September 2016, Glassdoor acquired Brazil's Love Mondays to expand into Latin America.[21]

The company's own site stats updated Q1 2017 show 41 million unique users and 5,800 paying employer clients or partners. The statistics showed that the average company rating is 3.3, on a 5-point scale where 1.0 is very dissatisfied; 72% of employees rate their job/company 'ok' and average CEO approval rating is 67%.[22]

In 2017, Glassdoor announced on its website that it would no longer post job advertisements that exclude people with criminal records.[23][24]

In November 2017, the U.S. Court of Appeals required the disclosure of Glassdoor's anonymous users' identities to prosecutors investigating possible criminal misconduct by their employers. Investigators sought to speak with reviewers who might have seen crimes committed. The court's decision did not require sharing reviewers' identities with employers.[25]

In February 2019, Glassdoor announced that COO Christian Sutherland-Wong would be promoted to President & COO.[26]

In May 2020, Glassdoor announced it was laying off 300 people. The cut accounted for 30% of the company's workforce and half of employees in the Chicago office. In an internal memo, CEO Christian Sutherland-Wong cited an overall decrease in hiring and recruiting across multiple industries due to the COVID-19 pandemic.[27]

Reports

Glassdoor produces reports based upon the data its anonymous and, in many cases, managers generate positive reviews for their organizations through posts. These reports have been on topics including work–life balance,[28] CEO pay-ratios,[29] lists of the best office places and cultures,[30] and the accuracy of corporate job searching maxims.[31] Data from Glassdoor has also been used by outside sources to produce estimates on the effects of salary trends and changes on corporate revenues.[32] Glassdoor also puts the conclusions of its research of other companies towards its own company policies.[8] In 2015, Tom Lakin produced the first study of Glassdoor in the United Kingdom, concluding that Glassdoor is regarded by users as more trustworthy sources of information than career guides or official company documents.[33][34]

Financing

The company received its first financing in 2008, receiving $3 million in funding, before launching its website.[5] In 2012 Glassdoor received $20 million of venture capital, taking its total outside funding to $42.2 million.[35] The following year, the company raised an additional $50 million.[36] In 2015 the company raised an additional $70 million, in an investment round led by Google Capital, giving the company a valuation of just short of $1 billion. The total of investment at this point was $160 million.[3] In 2016 Glassdoor raised an additional $40 million from investors.[37] In May 2018, Recruit Holdings announced its intention to acquire Glassdoor for $1.2 billion in cash, with the acquisition completed in June 2018.[38]

Awards

In April 2013, Glassdoor won a Red Herring North America Award for Social Media Innovation.[39]

References

  1. Associated Press, March 29, 2013, cbc.ca, Employees rate their employers, CEOs on Glassdoor
  2. Musil, Steven (May 8, 2018). "Glassdoor to be acquired for $1.2B by Japanese HR company". CNET. Retrieved May 8, 2018.
  3. Deborah Gage. "Google Capital Leads $70 Million Round for Job Review Site Glassdoor". WSJ.
  4. "The Art of 'Something From Nothing'". The New York Times. April 14, 2014.
  5. Duncan Riley (March 27, 2008). "Stealth Startup Glassdoor.com Takes $3 Million Series B". TechCrunch. AOL.
  6. Erik Schonfeld, TechCrunch, June 10, 2008, At Glassdoor, Find Out How Much People Really Make At Google, Microsoft, Yahoo, And Everywhere Else.
  7. "At Glassdoor, Find Out How Much People Really Make At Google, Microsoft, Yahoo, And Everywhere Else". TechCrunch. AOL. June 10, 2008.
  8. "What Glassdoor Has Learned From Seven Years Of Studying Other Companies". Fast Company. July 17, 2015.
  9. "Job Reconnaissance".
  10. "Good Company".
  11. Rob Grant, Daily Telegraph, April 8, 2013, Facebook voted world's best employer
  12. Vanessa Wong, BusinessWeek, March 18, 2013, Why Employees Like Zuckerberg (and Other Popular CEOs)
  13. Calgary Herald, April 10, 2013, Website lets workers rate their bosses anonymously
  14. Sarah K. White (June 4, 2015). "How Glassdoor's reviews help you find your dream job". CIO.
  15. Nick Wingfield, Wall Street Journal, June 23, 2010, Employers Sound Off on Company Review Site
  16. Julie Balise (October 14, 2015). "16 unusual interview questions you may face at Facebook". SFGate.
  17. "Mindsharing".
  18. "CEO awful? Great culture? Pittsburgh-area firms among those graded on Glassdoor". Pittsburgh Post-Gazette.
  19. Bob Corlett (June 3, 2015). "Are you suffering from 'Glassdoor angst'?". The Business Journals.
  20. "Glassdoor Launches in Germany". Marketwired. January 15, 2015.
  21. Ingrid Lunden. "Glassdoor acquires Brazil's Love Mondays to expand into Latin America". TechCrunch.
  22. "Press Center/ Site Stats *Updated Q1 2017". June 7, 2017.
  23. Huhman, Heather R. (November 13, 2017). "Glassdoor Has Changed Its Policy on Ex-Cons. Why You Should, Too". Entrepreneur. Retrieved November 15, 2017.
  24. "Hiring Those With Criminal Records: Glassdoor, Lawyers' Committee & More Take a Stand". Glassdoor Blog. October 4, 2017. Retrieved November 15, 2017.
  25. "Court requires Glassdoor reveal identities of anonymous users - The American Genius". theamericangenius.com. Retrieved November 15, 2017.
  26. "Glassdoor Chief Operating Officer Christian Sutherland-Wong Promoted To President". Glassdoor About Us. 2019-02-12. Retrieved 2019-07-09.
  27. "Glassdoor lays off 30% of its staff, sees domino effect on its data". media.thinknum.com. Retrieved 2020-10-04.
  28. "Glassdoor: Of the top 25 U.S. jobs for work–life balance in 2015, 10 are in the tech industry - VentureBeat - Business - by Emil Protalinski". VentureBeat.
  29. Maxwell Murphy. "Glassdoor Offers Sneak Peek Into Coming CEO Pay-Ratio Disclosures". WSJ.
  30. Julie Balise (October 7, 2015). "These are the 10 coolest offices, Glassdoor says". SFGate.
  31. "New Glassdoor Survey Suggests "It's Who You Know" Is Only Slightly True For Job Seekers". Fast Company. August 12, 2015.
  32. Shannon Pettypiece (October 20, 2015). "Wal-Mart's Raises to $10 an Hour May Cost Retailers $4 Billion". Bloomberg.com.
  33. Tom Lakin. "Why you shouldn't ignore Glassdoor".
  34. Becky Frith. "Glassdoor trusted more than employers".
  35. Sarah Perez, TechCrunch, October 31, 2012, Glassdoor Raises $20M Series D To Expand Internationally
  36. "Career community Glassdoor raises $50M to ramp up international expansion - VentureBeat - Deals - by Devindra Hardawar". VentureBeat.
  37. julieverhage, Julie Verhage (June 3, 2016). "Glassdoor Raises New Funding at a Higher Valuation While Public Markets Struggle". Bloomberg.com. Retrieved November 8, 2016.
  38. "Recruit Holdings Announces Completion Of Glassdoor Acquisition".
  39. "2013 Top 100 North America: Winners". Retrieved November 29, 2015.
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