KSBQ

KSBQ (1480 AM, "La Mexicana") is a commercial radio station that is licensed to Santa Maria, California and serves the Santa Maria—Lompoc, California area. The station is owned by Radio Lazer and broadcasts a regional Mexican music format.

KSBQ
CitySanta Maria, California
Broadcast areaSanta Maria-Lompoc
Frequency1480 kHz
BrandingLa Mexicana
Programming
FormatRanchera
Ownership
OwnerRadio Lazer
(Lazer Licenses, LLC)
History
First air date
September 1, 1961
Former call signs
KSEE (1961–1980)
Technical information
Facility ID38442
ClassD
Power1,000 watts day
61 watts night
Transmitter coordinates
34°57′02″N 120°29′22″W

History

The station was first signed on September 1, 1961 as KSEE by original owner Cal-Coast Broadcasters Inc.[1] In May 1980, Cal-Coast sold KSEE to Pueblo Broadcasting Company for $450,000.[2] On September 29, 1980, the new owner changed the station's call letters to KSBQ.[3]

In March 1995, Los Padres Broadcasting Corporation traded KSBQ for KTME (1410 AM), owned by Padre Serra Communications Inc. Both stations were licensed to Lompoc, California and broadcast in the Spanish language.[4]

In late 1999, Padre Serra Communications sold KSBQ to Oxnard, California-based Lazer Broadcasting Corporation for $225,000. At the time of the sale, the station aired a Spanish adult contemporary music format.[5]

References
  1. "Directory of AM and FM Radio Stations in the U.S." (PDF). Broadcasting Yearbook. Broadcasting Publications Inc. 1965. p. B-22. Retrieved July 24, 2018.
  2. "Changing Hands" (PDF). Broadcasting. Broadcasting Publications Inc. May 9, 1980. p. 84. Retrieved July 24, 2018.
  3. "Call Sign History: KSBQ". FCC Media Bureau CDBS Public Access Database. Federal Communications Commission. Retrieved July 24, 2018.
  4. "NewCity Communications Picks Up $6 Million Daytona Beach FM" (PDF). Radio & Records. March 17, 1995. p. 6. Retrieved July 24, 2018.
  5. "Bon Vivant For Cumulus!" (PDF). Radio & Records. December 3, 1999. pp. 6, 8. Retrieved July 24, 2018.


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