MagicBricks

Magicbricks, a division of Times Internet Limited, a wholly owned subsidiary of Bennett, Coleman & Co. Ltd (The Times Group) is a website that provides a common platform for property buyers & sellers to locate properties of interest in India, and source information about all property related issues.

MagicBricks
TypeReal Estate
IndustryReal Estate
Founded2006
HeadquartersNoida, India
Key people
Mr. Sudhir Pai
OwnerTimes Internet
Websitehttp://www.magicbricks.com

Company initiatives

Magicbricks with IIM Bangalore launched the Housing Sentiment Index.[1] In this collaboration of two leaders from Academia and Industry- the co-branded "MB-IIMB Housing Sentiment Index", is all set to capture the "buyer’s mood" on the real estate scenario in India.[2]

Services

Apart from buying, selling & renting properties in India, users have access to the following services as well:

News section of Magicbricks "Property Pulse" [3] includes property news, home loans concerns, legal & taxation issues, expert opinion and analysis of property trends.

Buyer's Guide,[4] a real estate eBook that covers all the essential steps and stages entailed in property buying and contains answers, quick tips, and expert advice on what to look for and how to manage property buying.

PropIndex is a tool by Magicbricks which empowers property seekers and investors with detailed information on the movement of residential apartment prices and supply of properties in India for some major cities & has been adding more cities on a regular basis as well.[5]

MagicBricks mobile

In April 2011, Magicbricks introduced the mobile website with features like mobile searches for property, agent, builder and price trends.[6]

MagicBricks also came up with an interface for mobile users to post their properties, upload property photos and videos, edit details, and refresh listings.[7]

MagicBricks campaign

In March 2014, Magicbricks went live with an integrated campaign across all media (TV, Digital, Radio and several others mediums) to position itself as a property portal that helps users decide on the right kind of property. The current campaign carries a tagline "Property Sahi Milegi Yahin".[8]

Awards

Magicbricks.com has been awarded for serving a large pool of users through its portal and providing premium information to users to make informed decisions.

Major Awards -

YearAwards
2011–2012Real Estate Excellence (REE) Award for the Best Property Portal [9]
2014State Bank of India (SBI) awarded Magicbricks the title of "Partner in Prosperity" [10]
2014The National Real Estate Development Council (NAREDCO) awarded Magicbricks.com the title of "Best Real Estate Portal" [11]

See also

References
  1. "IIMB- MagicBricks Partner Launch Housing Sentiment Index - Indian Institute of Management Bangalore". Iimb.ernet.in. Retrieved 17 October 2014.
  2. "Home buyers expect prices to fall in 6 months: Survey". Moneycontrol.com. Retrieved 17 October 2014.
  3. "MagicBricks.com Launches Property Pulse - India's Biggest Real Estate Content Section". Istockanalyst.com. Retrieved 17 October 2014.
  4. "Introducing The Property Buying Guide". Efytimes.com. Archived from the original on 24 October 2014. Retrieved 17 October 2014.
  5. "Magicbricks Adds Baroda to the PropIndex – Now Covers 12 Cities Pan-India". Propertyportalwatch.com. Archived from the original on 21 October 2014. Retrieved 17 October 2014.
  6. "MagicBricks.com Launches Mobile Site - Techcircle.in - India startup news, internet, mobile, e-commerce, software, online businesses, technology news, funding". Techcricle.vccircle.com. Retrieved 17 October 2014.
  7. "India's 1st Property Posting Solution for the Mobile Advertiser — Property Portal Watch". Propertyportalwatch.com. Retrieved 17 October 2014.
  8. "MagicBricks.com rolls out a phased multi-city OOH campaign to promote its positioning". Propertyportalwatch.com. Retrieved 17 October 2014.
  9. "MagicBricks wins Real Estate Excellence Award for 'Best Property Portal'". India Digital Review. Retrieved 17 October 2014.
  10. "SBI awarded MagicBricks.com for Exemplary Partnership". Indiainfoline.com. Retrieved 17 October 2014.
  11. "Magicbricks wins "Best Property Portal" Award from NAREDCO". Tbsl.in. Retrieved 17 October 2014.
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