Mid-West Family Broadcasting

Mid-West Family Broadcasting is an independently owned broadcasting company based in Madison, Wisconsin. The company owns and manages radio stations in Madison, Wisconsin, Eau Claire, Wisconsin, La Crosse, Wisconsin, Benton Harbor/St. Joseph, Michigan, South Bend/Elkhart, Indiana, Springfield, Illinois, Springfield, Missouri, and Rockford, Illinois. In 2013 Mid-West Family purchased the Maverick stations in Rockford, Illinois and Eau Claire, Wisconsin. This added 11 stations starting May 1, 2013 with an LMA.[1]

Mid-West Family Broadcasting
TypePrivate
IndustryBroadcast Media, Entertainment
HeadquartersMadison, Wisconsin
ProductsRadio, Advertising, Digital Marketing
WebsiteMidWestFamilyBroadcasting.com

On November 2, 2015, Gray Television agreed to sell the WSBT radio group to Mid-West Family when the deal to acquire the television and radio assets of Schurz Communications closes. This will add four stations in the Michiana area to Mid-West's lineup.[2]

Owned & operated stations

DeKalb, Illinois

  • WDKB - 94.9 FM - Hot Adult Contemporary

Eau Claire, Wisconsin

Madison, Wisconsin

La Crosse, Wisconsin

  • WKTY - 580 AM - Sports
  • WIZM - 1410 AM - News/talk
  • WIZM-FM - 93.3 FM - Top 40/CHR
  • KCLH - 94.7 FM - Classic hits
  • WRQT - 95.7 FM - Active rock
  • KQYB - 98.3 FM - Country

St. Joseph/Benton Harbor/South Haven, Michigan

  • WQYQ - 1400 AM & W291DK 106.1 FM - Alternative Rock
  • WSJM-FM - 94.9 FM - News/Talk/Sports
  • WYTZ - 97.5 FM - Country
  • WCXT - 98.3 FM - Soft AC
  • WCSY-FM - 103.7 FM - SuperHits
  • WIRX - 107.1 FM - Mainstream Rock
  • WQLQ-HD2 / W239CJ - 99.9 HD-2 / 95.7 FM - "The Lake" Classic Rock

South Bend, Indiana/Elkhart, Indiana

  • WSBT - 96.1 FM & 960 AM - Sports
  • WNSN - 101.5 FM - Adult Contemporary
  • WZOC - 94.3 FM - Classic hits
  • WQLQ - 99.9 FM - Top 40/CHR

Springfield, Illinois

  • WMAY - 970 AM - News/talk
  • WUSW - 92.7 FM - Active rock
  • WQLZ - 97.7 FM - AAA
  • WNNS-FM - 98.7 FM - Adult contemporary/AC

Springfield, Missouri

  • KOSP - 92.9 FM - Rhythmic top 40
  • KQRA - 102.1 FM - Modern rock
  • KKLH - 104.7 FM - Classic rock
  • KOMG - 105.1 FM - Classic country

Rockford, Illinois

  • WRTB - "The Bull" - 95.3 FM - Country
  • W263BJ - "The Mighty" 100.5 FM - Classic hits
  • WGFB - 103.1 FM - Adult contemporary/AC
  • WXRX - 104.9 FM - Active rock
  • WNTA - "La Movida" - 1330 AM - Spanish/news talk (simulcast with WLMV)

References


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