Mitsubishi Motors Europe

Mitsubishi Motors Europe (MME) is the European headquarters and sales, distribution subsidiary of the Japanese automotive manufacturer Mitsubishi Motors. Their headquarters and distribution center are located in Born in the Netherlands. Formerly, they had production facilities in Born, Netherlands (opened in 1991 and sold to NedCar in 2012), and from 1999-2008 they contracted production to Pininfarina in Turin, Italy. The European design studio Mitsubishi Design Europe (MDE) and the research and development center Mitsubishi R&D Europe (MRDE) are based at Trebur in Germany, while Mitsubishi Motors Motor Sports (MMSP), responsible for the company's record-breaking success in the Dakar Rally, work out of Pont-de-Vaux, France. The company oversees 2,500 dealers in 36 countries.[1]

Historically, MME has also been responsible for sales within Russia.[2] However, recent economic development in that country have driven annual sales from less than 50 in 1991 to 57,200 in 2006, with 70,000 anticipated for 2007.[3] It now represents the company's biggest market in Europe, and since 2006 Mitsubishi has treated Russia as a separate market.[4] In addition, Mitsubishi has been greatly successful in the Ukrainian market, being the top selling brand for four consecutive years to 2007.[2]