Pheed

Pheed was a mobile pay-per-view technology and social networking service that competed with Facebook, Twitter, and related sites.[1] Acquired in 2014 by Carlos Slim and Mobli Media 18 months after launch for $40 million [2]

Pheed
Type of site
Social networking
URLwww.pheed.com
Users8 million
Current statusDefunct

History

Founded by Internet entrepreneur OD Kobo[3] and launched in November 2012, Pheed was aimed at a younger audience than Facebook's demographic.[1] Pheed combined text, video, images and audio, and included a live broadcast option.[4] Pheed provided a pay-per-view option, covering both individual elements (such as a video or audio event), or subscriptions to a full feed that can be scheduled for a specific time or day with a specific cost,[5][6] and mobile applications through the Apple App Store and Google Play.[7] The Pheeds could also be shared by Twitter, Facebook, and Gmail, and could be copyrighted, making them the user's property. They could also be kept on the user's wall without any other users seeing it. A user's friends could be invited through Facebook, Twitter, or Gmail.

Acquisition

Pheed was acquired by Mobli Media and then sold to American Movil, a company majority owned by Carlos Slim Helú, in March 2014 for $40 million.[8] In April 2016, Pheed was shut down and the technology integrated to América Móvil platforms.[9]

References
  1. Pozi, Ilya. (May 15, 2013). "Pheed iPhone Craze Heads To Android". Forbes. Retrieved December 27, 2013.
  2. https://www.forbes.com/sites/ilyapozin/2014/09/18/launch-to-exit-in-18-months-pheed-acquired-for-40m/?sh=6982f4bd1f33
  3. Carney, Michael. "Chinese Internet Tycoon Launches Pheed". Pando Daily.
  4. Kiss, Jemima. (May 5, 2013). A unique feature of Pheed was that you could "love" which was similar to Instagram's "like" button and "I don't love this" pheeds which is like if Instagram would have a "unlike" button. "It is thriving for now - but upstart apps are gunning for Facebook". The Observer.
  5. Baltin, Steve. (June 5, 2013). "Pheed App Bringing Pay-Per-View to Phones". Rolling Stone. Retrieved December 27, 2013.
  6. Lunden, Ingrid. (October 19, 2012). "Is Twitter Starving Pheed? New Social Network Says Its Twitter Connect Got Cut Off". TechCrunch. Retrieved December 27, 2013.
  7. "Pheed users lift app-etite". (March 1, 2013). mX, Brisbane, Australia. p5.
  8. Pozin, Ilya. "Launch To Exit In 18 Months". Forbes.
  9. "Archived copy". Archived from the original on 2012-11-15. Retrieved 2012-11-13.CS1 maint: archived copy as title (link) (April 6, 2016)


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