Postkodmiljonären

The game contains 15 levels, each of which consists of one question. There are three guaranteed levels: 10,000 SEK, 100,000 SEK, and 1,000,000 (1 million) SEK. The contestant begins by deciding whether or not to include the Switch the Question lifeline; if the lifeline is included, the 100,000 SEK level will not be a guaranteed level. The game then begins. Each question has four possible answers. There are three–four lifelines which can be used by the contestant on any question: Fifty Fifty (50:50 – femtio-femtio), Phone A Friend (ringa en vän), Ask The Audience (fråga publiken), and Switch the Question (byta fråga). Fifty Fifty takes randomly away two of the possible wrong answers, leaving the contestant with only two alternatives. Phone A Friend lets the contestant call a friend to help the contestant with the question. During Phone A Friend, the contestant and the called person have 30 seconds, during which the contestant usually delivers the question and then the called person gives their advice. Ask The Audience asks every person in the studio audience to give their answer to the question, after which the percentage results of each possible answer is displayed. Switch the Question swaps the question for a new one while forcing the contestant to pick an answer to find out the correct answer to the initial question. Each lifeline can only be used once during the course of the entire game. Multiple lifelines can be used on the same question.

Every time the contestant answers a question correctly, the contestant moves one step up in the money tree. If the participant answers the million-SEK question correctly, the game ends and the participant wins the top prize of 1 million SEK and is declared a millionaire. If the contestant wrongly answers a question, the right answer is revealed, the game ends and the contestant walks away with the money value of the most recently cleared guaranteed level. This implies that if the contestant loses before clearing the 10,000 SEK guaranteed level, the contestant walks away empty-handed. If the contestant decides not to answer the question, the game ends and the contestant walks away with the money value of the most recently cleared level and is asked to pick an answer to find out the correct answer to the question. This implies that if the contestant walks away before clearing the first question, the contestant walks away empty-handed.

Occasionally, special episodes are aired where the show invites pairs of celebrities who play together. However, these pairs don't get to keep their earnings; instead, they are donated to a charitable organization which is chosen by the contestants.

There have been 10 winners (the last 2 were together) in Postkodmiljonären: Per Hörberg,[2] Torgny Segerstedt,[3] Olle Laurell,[4] Jan Sundström,[5] Mattias Österman,[6] Lena Anviken,[7] Birgitta Hedström,[8] Ylva Orrmell, Marianne Hiller, and the pair Lena Ag and Alexandra Pascalidou.

This was the pair Lena Ag and Alexandra Pascalidou's one million SEK question and later Die Millionenshow Mathias Stockinger won one million € question:

This was Marianne Hiller's one million SEK question:

This was Ylva Orrmell's one million SEK question:

This was Birgitta Hedströms's one million SEK question:

This was Lena Anviken's one million SEK question:

This was Mattias Österman's one million SEK question:

This was Jan Sundströms's one million SEK question (after having swapped the question From what has the American chain coffeehouse Starbucks gotten its name?):

This was Olle Laurell's one million SEK question:

This was Torgny Segerstedt's one million SEK question:

This was Per Hörberg's one million SEK question and later Who Wants to Be a Millionaire? John Carpenter won one million $ question:

• Official website