Sua Cara

"Sua Cara" (transl. Your Face) is a song by American electronic dance music band Major Lazer from Know No Better (2017).[4] The song features Brazilian singers Anitta and Pabllo Vittar.[5] The song was recorded in February 2017, shortly after the Brazilian carnival.

"Sua Cara"
Single by Major Lazer featuring Anitta and Pabllo Vittar
from the EP Know No Better
Language
  • Portuguese
ReleasedJuly 30, 2017[1]
RecordedFebruary 2017[2][3]
Genre
Length2:47
Label
Songwriter(s)
Producer(s)
  • Major Lazer
  • King Henry
Major Lazer singles chronology
"Naughty Ride"
(2017)		 "Sua Cara"
(2017)		 "Leg Over (Remix)"
(2017)
Anitta singles chronology
"Paradinha"
(2017)		 "Sua Cara"
(2017)		 "Will I See You"
(2017)
Pabllo Vittar singles chronology
"Tome Curtindo"
(2017)		 "Sua Cara"
(2017)		 "Decote"
(2017)
Music video
"Sua Cara" on YouTube

Background and development

Diplo, of Major Lazer, has always been one of the great supporters of Brazilian funk and Brazilian music. He had previously worked on songs by DJ Marlboro, and even signed the musical group Bonde do Rolê to his label Mad Decent, as well as collaborating in the production of songs by Banda Uó and Pabllo Vittar.[6] He says: "I always try to know what happens in Brazil, it's important for me."

While in Brazil for Lollapalooza, in 2016, with his group project Jack Ü with Skrillex, he met singer Anitta, and handed her a demo of what would later become the track. In February 2017, Diplo posted a reply on his Twitter, about a possible partnership with the singer, simply stating "soon". Anitta announced the partnership on a live broadcast on Instagram.[7] Anitta and Pabllo Vittar performed a photoshoot on May 21 for the single's cover.[3]

Music videos

A lyric video for the song was released onto Major Lazer's official YouTube account on the day of the EP's release on June 1, 2017. In just one day, the song had already reached 20.0 million hits.[1] The song became the most played song off the album, ahead of its main single "Know No Better", with Camila Cabello, Travis Scott, and Quavo, which had 2.5 million plays. In a publication thanking the success of the song on their Facebook page, a user asked about the music video, and they replied saying "soon".[3]

On the night of June 20, Anitta posted a picture on her Instagram on a plane, stating there was a "surprise coming".[7] Soon after, it was announced that the music video for "Sua Cara" would be shot in Morocco, with production by Bruno Ilogti and Giovanni Bianco; Both worked with Anitta on her 2015 album Bang. Anitta commented that the video was the "hardest", but would "be worth it". The singers wore costumes by Amir Slama and Yasmine Sterea. There were "tops and bras, plus some hot pants" on the skin color, "in shades of beige and white". The dancers were dressed in pink, to match with the color of the sand.[6]

On July 18, it was confirmed that the video would be released on July 30, during the 'Combatchy' party, held in Rio de Janeiro by the two Brazilian singers. The video was firstly displayed in the event, and later released on the internet. Along with the announcement, Anitta posted on her Instagram profile a video where she appears dancing behind a snake. The making of was released the day before.[1]

The music video was released on July 30 at 4:00 p.m. After just 1 hour, the music video already had more than 2.7 million views and in 2 hours, had already reached 5 million. In addition, the video was the fastest to reach 1 million likes – 5 hours and 38 minutes – on YouTube, breaking One Direction's "Drag Me Down"'s record of 18 hours.[8] The video beat over 25 million views within 24 hours on YouTube, the most since Adele's "Hello" and became the lusophone video with more views in one day on YouTube.[9]

Days after the release of the official music video, a director's cut version leaked on the internet, with unseen scenes in which Diplo appears taking off the helmet in one of the quadricycles, and also different scenes of singers Anitta and Vittar dancing together.[10][11][12]

Chart performance

In Brazil, "Sua Cara" debuted at number sixty on Brazil's Billboard Hot 100 Airplay, where it lasted five consecutive weeks, and peaked at number 49 in September, 2017.[13] In addition, it peaked at number five on the Billboard Hot Pop & Popular component chart.

Live performances

Anitta and Pabllo Vittar performed the song live for the first time on the Brazilian TV show Música Boa Ao Vivo, which is hosted by Anitta for this season and broadcast by cable channel Multishow on July 18, 2017.[14][1]

Accolades
Year Award Category Result
2018 Latin Grammy Awards Best Urban Fusion/Performance[15] Nominated

Credits and personnel
  • Songwriting – Thomas Pentz, Larissa Machado, Boaz vd Beatz, Phabullo Silva, Umberto Tavares, Arthur Marques, Jefferson Junior, Rashid Badloe, Giordano Ashruf, Rodrigo Antunes, Shareef Badloe
  • Production – Major Lazer, King Henry, Afro Bro's, Boaz vd Beatz
  • Vocal producing and recording – Anitta, Pabllo Vittar
  • Engineer – King Henry

Charts

Weekly charts
Chart (2017–18) Peak
position
Brazil (Billboard Hot 100)[16] 49
Brazil Hot Pop Songs (Billboard)[17][18][19] 5
Ecuador (National Report)[20] 59
Portugal (AFP)[21] 8
Portugal Digital Song Sales (Billboard)[22] 7
US Hot Dance/Electronic Songs (Billboard)[23] 26
US World Digital Songs (Billboard)[24] 22
Venezuela (National-Report)[25] 61

Year-end charts
Chart (2017) Position
Portugal (AFP)[26] 52
Chart (2018) Position
Portugal (AFP)[27] 126
Chart (2019) Position
Portugal (AFP)[28] 753

Certifications
Region CertificationCertified units/sales
Portugal (AFP)[29] Platinum 10,000

sales+streaming figures based on certification alone

See also
  • List of most viewed online videos in the first 24 hours

References
  1. "Anitta e Pabllo Vittar cantam e dançam no clipe de 'Sua cara', de Major Lazer". G1 (in Portuguese). July 1, 2017. Retrieved July 30, 2017.
  2. "Antes de tocar no Lollapalooza, Diplo entra em estúdio com Tropkillaz e MC Bin Laden e em entrevista, fala sobre apropriação cultural". Caras – Uol (in Portuguese). July 30, 2017. Retrieved July 30, 2017.
  3. ""Sua Cara": Assista ao making of da super produção do Major Lazer com Anitta e Pabllo Vittar". Portal Pop-Line (in Portuguese). July 30, 2017. Retrieved July 30, 2017.
  4. "2ND SINGLE: Major Lazer – Sua Cara/Anitta & Pabllo Vittar". B.Charts. July 29, 2017. Retrieved July 10, 2017.
  5. "Anitta, Pabllo Vittar e Major Lazer lançam clipe 'Sua cara', confira". F5.Folha.Uol (in Portuguese). July 30, 2017. Retrieved July 30, 2017.
  6. "'O mais difícil que já fiz', diz Anitta sobre clipe em deserto com Pabllo Vittar; 'vai quebrar a internet', dizem fãs". F5 – Folha (in Portuguese). July 30, 2017. Retrieved July 30, 2017.
  7. "Diplo está produzindo nova música de Anitta para alavancar carreira internacional". Super Pride. July 18, 2017. Retrieved July 28, 2017.
  8. "Anitta e Pabllo Vittar batem recorde de likes com Major Lazer no YouTube". Billboard Brasil (in Portuguese). July 31, 2017. Retrieved July 31, 2017.
  9. ""Sua Cara" é o 3º clipe mais visto no mundo nas primeiras 24h". PAPELPOP (in Portuguese). 2017-07-31. Retrieved 2017-08-01.
  12. Nunes, Caian (July 18, 2017). "Anitta e Pabllo Vittar anunciam data de lançamento do clipe de "Sua Cara", com Major Lazer".
  13. ""Sua Cara" de Major Lazer, Anitta e Pabllo Vittar finalmente estreia na Billboard Hot 100". breaktudo. August 30, 2017. Retrieved July 30, 2017.
  14. "Anitta e Pabllo Vittar fazem primeira performance de "Sua Cara" juntas". Portal Pop-Line. July 30, 2017. Retrieved July 30, 2017.
  15. "FINAL NOMINATIONS - 19th Latin Grammy® Awards" (PDF). THE LATIN ACADEMY OF RECORDING ARTS & SCIENCES, INC. p. 7. Retrieved 2018-06-29.
  16. "Billboard Brasil Hot 100". Billboard Brasil. Retrieved August 8, 2017.
  17. "POP BRASIL: ANITTA EMPLACA DUAS MÚSICAS NO TOP 3" (in Portuguese). Billboard Brasil. Retrieved June 13, 2017.
  18. "Pop Brasil: Com estreia de "Sua Cara", Anitta aparece três vezes no Top 10". Billboard Brasil (in Portuguese). Retrieved August 8, 2017.
  19. "Pop Brasil: "Mi Gente" estreia e mostra a força do reggaeton". Billboard Brasil (in Portuguese). Retrieved August 20, 2017.
  20. "Top 100 Ecuador – Semana 10 del 2018 – Del 02/03/18 al 08/03/18". National-Report. Archived from the original on March 11, 2018. Retrieved March 11, 2018.
  21. "Portuguesecharts.com – Major Lazer feat. Anitta & Pabllo Vittar – Sua Cara". AFP Top 100 Singles. Retrieved September 22, 2017.
  22. "Major Lazer Chart History (Portugal Digital Song Sales)". Billboard. Retrieved September 14, 2017.
  23. "Major Lazer Chart History (Hot Dance/Electronic Songs)". Billboard. Retrieved August 8, 2017.
  24. "Chart Search – Billboard". Billboard. Retrieved August 8, 2017.
  25. "Top 100 Colombia – Semana 38 del 2017 – Del 15/09/2017 al 21/09/2017" (in Spanish). National-Report. 14 May 2018. Archived from the original on 22 September 2017. Retrieved 22 September 2017.
  26. "Top AFP - Audiogest - Top 100 Singles 2017" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved July 9, 2020.
  27. "Top AFP - Audiogest - Top 200 Singles 2018" (in Portuguese). Associação Fonográfica Portuguesa. Retrieved July 9, 2020.
  28. "Top AFP - Audiogest - Top 3000 Singles + EPs Digitais" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved July 9, 2020.
  29. "Portuguese single certifications – Major Lazer – Sua Cara" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved July 9, 2020.
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