Location in Morocco
|Coordinates: 29°44′34″N 7°58′21″W|
|• Mayor||lahcen zoubair|
|Time zone||UTC+0 (WET)|
|• Summer (DST)||UTC+1 (WEST)|
It is situated on a desert plain of the Sahara Desert, southeast of Agadir and Taroudant, close to the Algerian border and the mountain range Anti-Atlas located at the foot of The Bani mountain ranges a lower-range along the southern side of the Anti-Atlas (Arabic: سلسلة جبال باني). Tourists use the town as a base for excursions in the area. Tata lies on the N12 highway between to the north-east of the regional capital Guelmim and to the south of the neighboring region of Drâa-Tafilalet. Due to the remoteness of the area there is no border crossing with Algeria.