The Immortals of Meluha

Meluha is a near perfect empire, created many centuries earlier by Lord Ram, one of the greatest Hindu kings that ever lived. However, the once proud empire and its Suryavanshi rulers face severe crisis as its primary river, Saraswati, is slowly drying to extinction. They also face devastating attacks from the Chandravanshis who have joined forces with the Nagas, a cursed race with physical deformities. The present Meluhan king, Daksha, sends his emissaries to North India in Tibet, to invite the local tribes to Meluha. Shiva, chief of the Guna tribe, accepts the proposal and moves to Meluha with his people. Once reached they are received by Ayurvati, the Chief of Medicine of the Meluhans. The Gunas are impressed with the Meluhan way of life. On their first night of stay the tribe wake up with high fever and sweating. The Meluhan doctors administer medicine.

Ayurvati finds out that Shiva is the only one devoid of these symptoms and that his throat has turned blue. The Meluhans announce Shiva as the Neelkanth, their fabled saviour. Shiva is then taken to Devagiri, the capital city of Meluha, where he meets Daksha. While staying there, Shiva and his comrades, Nandi and Veerbhadra, encounter Princess Sati, the daughter of Daksha. She is a Vikarma, an untouchable person due to sins committed in her previous births. Shiva tries to court her, but she rejects his advances. Ultimately Shiva wins her heart and even though the Vikarma rule prohibits them from doing so, an enraged Shiva vows to dissolve it and marries Sati.

During his stay in Devagiri, Shiva comes to know of the war with the Chandravanshis and also meets Brahaspati, the Chief Inventor of the Meluhans. Brahaspati invites Shiva and the royal family on an expedition to Mount Mandar, where the legendary drink Somras is manufactured using the waters of the Saraswati. Shiva learns that the potion which made his throat turn blue was actually undiluted Somras, which can be lethal when taken in its pure form. But he was safe, indicating him to be the Neelkanth. Somras has anti-ageing properties making the Meluhans lived for many years. Brahaspati and Shiva develop a close friendship and the royal family returns to Devagiri. One morning, the Meluhans wake up to a blast that took place at Mandar, destroying parts of the mountain and killing the scientists living there. There is no sign of Brahaspati, but Shiva finds the insignia of the Nagas, confirming their involvement with the Chandravanshis.

Enraged by this, Shiva declares war on the Chandravanshis at Swadweep, consulting with Devagiri Chief Minister Kanakhala and the Head of Meluhan Army, Parvateshwar. A fierce battle is fought between the Meluhans and the Swadweepans in which the Meluhans prevail. The Chandravanshi king is captured but becomes enraged upon seeing the Neelkanth. The Chandravanshi princess Anandmayi explains that they too had a similar legend that the Neelkanth will come forward to save their land by launching an assault against the "evil" Suryavanshis. Hearing this, Shiva is dumbfounded and utterly distressed. With Sati he visits the famous Ram temple of Ayodhya, the capital of Swadweep. There he has a philosophical discussion with the priest about his karma, fate and his choices in life, which would guide him in future. As Shiva comes out of the temple, he finds Sati being kidnapped by a Naga.

Tripathi believes "Myths are nothing but jumbled memories of a true past. A past buried under mounds of earth and ignorance."[1] The book has known characters from Hindu texts as well as those born from Tripathi's imagination;[2] however the former do not inherit all of their classical traits.[3]

Author Amish Tripathi is a finance professional educated from Indian Institute of Management Calcutta (IIM-C).[17] While working in the insurance industry, Tripathi felt that his life was devoid of any meaning or self. Ultimately he decided to take the spiritual route. He started reading on the different philosophies and the Indian mythologies.[17] One day, while watching a historical program, Tripathi and his family got into the discussion about consciousness and the evil inside man. In the program they learned that in ancient Persia, demons were known as Daeva (a term reserved for the Gods in Indian mythology), and angels were called Asuras (a term reserved for demons in Indian mythology). Tripathi added, "It set me thinking that this was exact opposite of our Vedic etymology where evil was Asura and gods were Devas. It struck me that if the two civilizations were to confront each other, they would be at stark odds and calling each other evil."[18] But when he decided to write a book about the philosophy of evil, his family discouraged him, saying that the subject itself was not popular and would get a narrow audience.[19][20] They suggested that Tripathi write a thriller/adventure novel and the philosophy should be a part of the story, hence there would be a mainstream appeal in it.[19] Tripathi felt that no subject was better than Shiva, one of the major Hindu deity and the destroyer of evil; his journey and stories about him would deliver the philosophy that he wanted to convey, to his readers. Once he started to write a book about Shiva, he decided to base it on some fundamental beliefs of his.[1] He noted that the Hindu Gods were probably not "mythical beings or a figment of a rich imagination", but rather they were once human beings like the rest. It was their deeds in the human life that made them famous as Gods.[1]

The story was based on Meluha—the probable ancient name for the Indus Valley Civilisation, according to modern historians. Tripathi also included the Indian Royal lineage of the Sun and the Moon Dynasties, calling them Suryavanshis and Chandravanshi.[18] Tripathi had been an avid reader of history from a long time, and his other inspirations for The Immortals of Meluha ranged from writers like Graham Hancock and Gregory Possehl to the Amar Chitra Katha series of Indian comics.[18] For the mythological parts in the novel, Tripathi relied on the stories and fables that he had heard in his childhood from his family. Tripathi's grandfather was a pundit and his parents are avid readers of Indian mythology, hence he found it easy to trust what he had heard from his parents and grandparents, and relied on them for the stories in the novel.[18] Tripathi utilized Microsoft Excel to divide his writings into different parts, including characters, the plot, sub-plots and deadlines for events.[21] However, it did not work out correctly as he was losing track of events, and he gave up the strategy. Around this time, Tripathi's wife suggested an alternative. She asked him not to control the fate of his characters beforehand, but let the plot develop on its own. Tripathi applied these suggestions and the result was a smoother outflow. "Things came in bits and pieces, not in a sequence but were put into perspective later."[21]

After the book was written, Tripathi felt that it would be difficult for him to get a big publication house to publish his novel. The manuscript for The Immortals of Meluha got rejected by 35 to 40 publication houses.[18] Hence, he decided to apply his management skills and promote his book.[20] The Immortals of Meluha—originally titled Shiva: The Man, The Legend—was finally released by Tripathi’s literary agent Anuj Bahri, the owner of the landmark BahriSons Booksellers in Khan Market, New Delhi.[22] Tripathi explained with Daily News and Analysis, "I would be lying if I said that I was sure I would get a big publisher for my first novel. I was a finance guy and a staunch believer in digital marketing that has a better reach in the books market. It actually puts up a conversation rather than a two-minute wire on the same."[20] Together with his friends, Tripathi launched his promotion of the book on the internet. He put up the entire first chapter of The Immortals of Meluha as a digital download from his website, so that the readers would get interested. With the help of his musician friend Taufiq Qureshi, he launched a live-action trailer film on YouTube and built an online community in Facebook and Twitter, surrounding the video, to further hold the reader's interest.[20]

Another friend of Tripathi, Rashmi Pusalkar, designed the book cover according to his specifications, which were to keep a balance between reality and fantasy. Hence Pusalkar chose to just portray the back profile of Shiva, standing in front of a huge lake. Since Pusalkar had never designed any book covers before, she felt that the task was more daunting for her, and explained "Shiva is a human of flesh and blood, he is not a God. The challenge was to show him as vulnerable. I portrayed him from the back, because Indian Gods are never seen from the back. He has battle scars and a sculpted physique."[23][24] Tripathi wanted the cover to have a symbolic meaning. The scenery behind Shiva's image is taken from Mount Kailash and Lake Manasarovar. He also created a clay model of the broken Pashupati seal, which was later photographed and used in the book inlay. The increasing brightness of the book covers, from the dull colors of The Immortals of Meluha to the bright hue of The Oath of the Vayuputras, signified the triumph of good over evil, according to Tripathi.[25]

Other promotional campaigns included introducing bound versions of the first chapter of the novel, across city bookstores.[20] Tripathi felt that a celebrity name associated with the book would do wonders for its promotion. Hence he sent the book to various known faces in the publishing world like Anil Dharker and Prahlad Kakkar. Ultimately, when Tripathi's agent Bahri decided to publish around 5,000 copies of the book himself, they already had the celebrity preview attached to it, and it helped in promotion.[21] The UK publication rights of the Shiva trilogy, including The Immortals of Meluha was purchased by Jo Fletcher Books, with the deal being made by Claire Roberts at Trident Media Group, acting on behalf of the author and Bahri from Red Ink Literary Agency. The book would be released in the United States in summer 2013.[26] In 2013, a music album called Vayuputras, an original soundtrack based on the Shiva Trilogy books, was released. The album is an extension of The Immortals of Meluha and The Secret of the Nagas with special tracks inspired by important junctures like Shiva's dance and the war speech in the books. Artists like Sonu Nigam, Taufiq Qureshi, Palash Sen, Bickram Ghosh worked on the album. This was the first time ever that an original soundtrack was made for a book series.[27]

Amish Tripathi's writing style was critically appreciated.

After its publication, The Immortals of Meluha received mostly positive response from critics for its concept but the prose received mixed reviews. Pradip Bhattacharya from The Statesman felt that the "plot skips along at a brisk pace, the characters are well etched and the reader’s attention is not allowed to flag. It will be interesting to see how the trilogy progresses. One cannot but admire the creative drive that impels a finance professional to embark on such an ambitious odyssey on uncharted seas."[28] Another review by Gaurav Vasudev from the same newspaper wrote that "the book is a gripping mythological story written in modern style."[29]

Devdutt Pattanaik from The Tribune commented that "the writer takes us on a sinister journey with the characters, who frequently sound as if they are one of us only."[30] Society magazine complimented Tripathi's writing by saying, "Reading this beautifully written creation is like plunging into the icy and venerable waters of the Manasarovar Lake. One can actually sense the beats of Shiva's dumru and fumes of intoxicating chillum. Simply unputdownable."[31] Nandita Sengupta from The Times of India felt that "while the author spins a tale of adventure, it could have been a slightly snappier, tighter read. Some crunching of thoughts that tended to overlap and repeat would be welcome in the next two books." However, Sengupta was most impressed by the author's crafting of Shiva as a "rough-hewn, hot-headed, a great dancer, smitten by Sati... Shiva's our definition of a hero, ready to fight for a good cause anytime."[32]

Lisa Mahapatra from The New Indian Express was impressed with the story and Tripathi's writing and praised "the interactions between Shiva and Sati, [which were] intriguing. Age-old thoughts and philosophies were delivered in a very modern context, which I thought made for an interesting juxtaposition." Mahapatra added that "the only downside throughout the novel, I was unable to really get into the main characters—they remained mostly on a two-dimensional level."[33] It received a mixed review from Hindustan Times, where the reviewer was critical of Tripathi's usage of common, everyday language. "There are many other subtle depictions of Lord Ram and other characters and overall its very well written. I wrote to Amish to express one small observation, the script writing is not that sharp. You have words like 'Goddamnit', 'bloody hell', 'In the name of God what is this nonsense?' etc, which I guess would be great for an Indian audience but after you just finish a Steven Erikson novel you find it falling a little flat," the reviewer concluded.[34] Sunita Sudhir of Learn Religions also gave a glowing review stating that 'whether the book fires your imagination to dwell on the larger questions of life or not, it certainly is a populist page-turner.'[35]

The Immortals of Meluha was a commercial success. Just after a week of its publication in February 2010, the book hit the best seller list of several magazines and newspapers, including The Statesman, The Economic Times, The Times of India, Rolling Stone India, among others.[23][36] The book had to be re-printed for another 5,000 copies thrice within the next week, and by the end of July, it had sold around 45,000 copies across India.[23] Both Tripathi and Bahri decided that a transfer of the rights of the book to a larger publisher was needed, so as to take the book to higher grounds.[23] Many publishers bid for it, but they went with Westland Publishers, who had been the distributing partner for the book.[23] The Westland edition of the book was published on 10 September 2010, in Delhi amidst a media frenzy.[29] It was launched by former UN diplomat Shashi Tharoor, who praised it.[29] The edited version of The Immortals of Meluha was accompanied by the release of an audiobook for the novel.[29] As of January 2013, The Immortals of Meluha, and its sequel, The Secret of the Nagas, have crossed a print run of a million copies. These books have continued to top the bestseller lists of Nielsen BookScan, with the gross retail sales being impressive at ₹22 crore (US$3.1 million) within two years of publishing.[37][38] As of June 2015 over 2.5 million copies of the Shiva Trilogy have been sold and have also made over ₹60 crore (US$8.4 million) in revenue.[39][40]

The books have been translated into a number of languages like English (South Asia), Odia, Hindi, Marathi, Bengali, Gujarati, Assamese, Malayalam, Telugu, Kannada, Bahasa Indonesian, Tamil, English (UK), Estonian, Czech and Spanish,[41] with the author believing that publishing as a whole is gradually being embedded in the Indian business sensibilities.[42] Further explaining his thoughts, Tripathi said "I genuinely believe those five years from today, we will have a situation when other languages will account for higher sales of books than in English. That is the big change happening in publishing—it is taking pride in its own culture than knowing other cultures like in television, where regional language channels have more TRPs."[42] The local language versions were also commercial successes. The Telugu version was translated by Rama Sundari and published by BCS Publishers and Distributors; the book sold more than 5,000 copies in a month and went for a second print order of 10,000 copies.[43] Other than the local versions, the books have also been released as an Amazon Kindle version, available only in India.[44]

In January 2012, Karan Johar's Dharma Productions bought the film rights of The Immortals of Meluha. Johar said that he was "blown away with the world of Meluha and rivetted by Amish's creation of it." The director was confirmed to be looking into the finer details of the production, along with the screenplay.[45] Though initially rumored that Karan Malhotra's Shuddhi was to be the film adaptation of the book, it was a different film.[46][47] In September 2013, Johar announced that Malhotra would be directing The Immortals of Meluha, but only after the release of Shuddhi.[48] Tripathi also revealed during Jaipur Literature Festival that an unnamed Hollywood producer bought the rights for an American version of the film. This led to speculation in the media whether Johar would indeed helm the film or the release would be an American production.[49] In January 2015, Tripathi confirmed that the film adaptation was on-going and would have the biggest budget of any film series.[50] Malhotra started adapting the story into a film script, with Tripathi acting as creative consultant and reviewer.[51]

In May 2017, the author revealed that Dharma Productions had dropped the film rights due to the contract expiring. Although media reported that Johar canceled the project in fear of any backlash from making a film on an Indian God, Tripathi said that a new contract had been signed with another unnamed film studio.[52] In June 2017, it was reported that Sanjay Leela Bhansali bought the film rights from Dharma Productions.[53]

• Shiva Trilogy — Official website