WBZO

WBZO (103.1 FM, Max FM) is a classic hits radio station owned by Connoisseur Media and licensed to Bay Shore, New York. The station's studios are located at Airport Plaza in Farmingdale, New York.

WBZO
CityBay Shore, New York
Broadcast areaLong Island
Frequency103.1 MHz
Branding103.1 MAX FM
SloganClassic Hits of the 70's, 80's, and More
Programming
Language(s)English
FormatClassic hits
Ownership
OwnerConnoisseur Media
(Connoisseur Media Licenses, LLC)
History
First air date
February 1993 (1993-02)
Former call signs
  • WQIA (1992)
  • WBSI (1992–1993)[1]
Technical information
Licensing authority
FCC
Facility ID60245
ClassA
ERP1,550 watts
HAAT141 meters (463 ft)
Transmitter coordinates
40°45′03″N 73°12′49″W
Links
Public license information
Profile
LMS
WebcastListen Live
Websitewww.1031maxfm.com

History

103.1 FM first signed on the air in February 1993 as WBSI, broadcasting from studios located on Sunrise Highway in Bay Shore and playing oldies from the 1950s, 1960s, and 1970s.[2] The WBSI calls were dropped only a few months after the station signed on because WBLI complained the WBSI calls were too similar and would taint the Arbitrons.

WBZO — along with WHLI, WKJY, and WWSK — was sold by Barnstable Broadcasting to Connoisseur Media effective July 3, 2012 for $23 million. Since then, Connoisseur has made extensive investments in research and marketing to better serve the local Long Island community and the loyal listeners of B103, including purchasing WALK-FM.

On May 15, 2015 WBZO rebranded as "103.1 Max FM".[3]

References
  1. "Call Sign History". CDBS Public Access Database. FCC Media Bureau. Retrieved April 21, 2013.
  2. Angrisani, Carol (February 18, 1993). "New radio station to highlight Islip" (PDF). Suffolk County News. Retrieved August 23, 2020.
  3. WBZO Long Island Rebrands as Max FM


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