WGBR

WGBR (1150 AM) is a radio station licensed to Goldsboro, North Carolina, United States. The station is owned by New Age Communications, Ltd.[1][2]

WGBR
CityGoldsboro, North Carolina
Frequency1150 kHz
Branding1150 AM 98.3 FM WGBR
SloganGoldsboro's Greatest Hits
Programming
FormatClassic hits (currently Christmas music)
Ownership
OwnerCurtis Media Group
(New Age Communications, Ltd.)
History
First air date
1939 (at 1370)
Former frequencies
1370 kHz (1939-1941)
1400 kHz (1941-1950s)
Technical information
Facility ID48370
ClassB
Power5,000 watts day
800 watts night
Transmitter coordinates
35°22′26.00″N 78°0′42.00″W
Translator(s)98.3 W252CL (Goldsboro)
Links
Websitecurtismedia.com/wgbr/

WGBR's format is classic hits.

History

logo

WGBR went on the air in 1939 as a 250-watt AM radio station in Goldsboro, North Carolina broadcasting on 1370 AM, one of a few radio stations in eastern North Carolina. The frequency changed to 1400 AM in 1941 and to its current frequency of 1150 AM in the 1950s. Its last move increased the power to 5,000 watts daytime.[3]

Johnny Grant began his career at WGBR when it signed on.[4] Carl Kassell worked as a DJ there on two separate stints in the 1950s, before eventually moving to Washington, DC to focus on news reporting and a lengthy career with NPR.[5] Johnny Hood and Frank Taylor were DJs at WGBR before becoming DJs at North Carolina's 50,000-watt flagship station, WPTF in Raleigh. Vassie Balkum, a voice associated many years with WGBR, was inducted into the North Carolina Association of Broadcasters in 2004.[6] Curtis Media Group purchased WGBR in 1989 alongside sister station WEQR-FM.[7]

Prior to 2015, WGBR operated a translator at 98.3 FM that simulcast the news-talk format before switching to the Jack FM format on WSSG.[8] 98.3 went back to WGBR when WSSG operated its on translator on 92.7 a year later.

On June 12, 2017 WGBR changed their format from news/talk to classic hits, closely resembling sister station WELS-FM in Kinston.[9]

References


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