WPYO

WPYO (95.3 FM, "Power 95.3") is a radio station licensed to Maitland, Florida. Owned by CXR Radio, a divestiture trust for Cox Media Group, it broadcasts a contemporary hit radio format serving the Greater Orlando area. It shares studios with Cox Media Group's Orlando radio stations on North John Young Parkway in Orlando.

WPYO
CityMaitland, Florida
Broadcast areaGreater Orlando
Frequency95.3 MHz (HD Radio)
BrandingPower 95.3
SloganOrlando's New #1 for All the Hits
Programming
FormatTop 40/CHR
Ownership
OwnerCXR Radio, LLC
(divesture trust for Cox Media Group)
WCFB, WDBO, WOEX, WMMO, WWKA
part of Cox cluster with TV station WFTV
History
First air date
September 1, 1968 (as WTLN-FM)
Former call signs
WTLN-FM (1968-1999)
Call sign meaning
W PartY Orlando (former branding)
Technical information
Facility ID1186
ClassC3
ERP12,000 watts
HAAT144 metres (472 ft)
Links
WebcastListen Live
Websitepower953.com

History

Prior to Cox Enterprises buying the station in 1999, the station was WTLN-FM, a contemporary Christian outlet. But after the sale that same year, on January 15, it flipped to Dance Top 40 as 95.3 Party, and became a success in the market with its mix of dance and hip-hop music.[1] By 2004, the station had shifted to a hip-hop-driven direction, and rebranded as rhythmic contemporary Power 95.3, restoring the format to Orlando since the flip of WJHM (now WQMP) to urban contemporary in the 1990s (WJHM returned to Rhythmic in 2012, but changed to CHR in 2014).

On April 27, 2018, WPYO flipped to CHR, maintaining the Power branding and some of its airstaff. The change came in response to WQMP's recent flip to alternative rock, which briefly gave WXXL a monopoly in the format within the Orlando market.[2]

In 2019, Cox Media Group transferred WPYO, along with Tampa Bay-market WSUN, to CXR Radio, LLC, a divestiture trust run by Elliot B. Evers.[3] The transfer followed the sale of the remainder of Cox Media Group from Cox Enterprises to Apollo Global Management;[4] Cox had owned five FM stations in Orlando, one over the FCC limit of four, and the sale eliminated this grandfathered status.[5]

References

  1. http://www.americanradiohistory.com/Archive-RandR/1990s/1999/RR-1999-01-22.pdf
  2. "Power 95.3 Orlando Shifts To Top 40". RadioInsight. 2018-04-27. Retrieved 2018-04-29.
  3. "Cox-Apollo Radio Deal, With $500,000,000 Price Tag, Filed With FCC". All Access. July 3, 2019. Retrieved July 20, 2020.
  4. "Cox Earmarks WSUN Tampa, WPYO Orlando For Spin-offs". Inside Radio. June 28, 2019. Retrieved July 20, 2020.
  5. "CMG Radio Management To Stay Intact". Radio Ink. June 26, 2019. Retrieved July 20, 2020.


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