Wax Poetics

In spring 2001, Editor-In-Chief Andre Torres was living in New York City and conducting preliminary research for a documentary on die-hard record collectors when he realized there were no publications to consult devoted to the culture of beat-digging. He scrapped the documentary and, instead, decided to start his own quarterly to fill what he perceived to be gaps in the landscape of contemporary music magazines.[1]

"No one was even touching jazz, soul, funk, or anything like that", Torres said in a March 2008 interview with Current TV.[1] "What I was trying to do was essentially look at hip-hop through that lens."

Torres enlisted the help of Brian DiGenti, a close friend with editorial experience as a freelance writer. Both Torres and DiGenti had graduated from the University of Florida in 1995—Torres with a degree in painting and DiGenti with a degree in English. Although they had met at school, they didn't begin to develop a friendship until they had both moved to New York City in the late 1990s. There, they often made beats and went mining for vinyl together, further cultivating a common fascination with the crate-digging lifestyle. DiGenti had moved to California about a year before Torres called about the start-up, but agreed to co-found the publication across the country.

For a year, DiGenti and Creative Director Kevin DeBernardi, then a partner in the fledgling quarterly, collaborated to create a mock-up of Wax Poetics. In December 2001, Torres, DiGenti, and DeBernardi independently published the first issue, which cost $6 USD and featured stories on Bobbito, Scotty Hard, Idris Muhammad, Charles Mingus, and Madlib. The magazine continues to be independently published.

Starting with Issue 2, Torres began to incorporate a one-page editor's letter to preface the magazine's content.

With Issue 15, published in February 2006, Wax Poetics transitioned from a quarterly to bimonthly magazine.

As of September 2011, forty-eight issues of the magazine have been published. In terms of physical size, the magazine is a 7x10-inch publication in the vein of National Geographic. It has grown from 81 pages in its first issue to 130 pages on average. Aside from regular contributions from editors, the magazine has no staff writers and relies exclusively on freelance work.

According to a 2009 press manual released by Wax Poetics, Inc. readership has also grown exponentially. Today, there are approximately three readers to each issue, making for a total audience of 232,200. About 92% of Wax Poetics readership lies within the United States, mostly in Mid-Atlantic and Pacific states. Ninety-seven percent of readers claim to collect their issues, according to a Wax Poetics reader survey conducted in June 2008.

Torres' manifesto was not only to shed light on funk, soul, and jazz, but to illuminate the symbiotic and historical relationship between those genres and contemporary hip-hop. Wax Poetics regularly features seminal artists like David Axelrod or Bob James, unveiling the stories behind the people and music that have provided both a cultural framework for hip-hop to evolve, and the sonic backbone for crucial elements like breakbeat.

"We dibble-dabble in the new and the old", Torres told Current TV. "Young people come to this older music; it's through hip-hop. It's hearing someone sample something and saying, "Oh, yo, I gotta find that record that Primo or Dr. Dre or whoever used on that track. It's like a time-machine. You use hip-hop to travel back and pick up on everything that's happened before."

Since Issue 4, every issue of the magazine features a "re:Discovery", or a brief article that revisits a noteworthy vintage record. Recent issues include upwards of five re:Discovery blurbs, each accompanied by a full-color photograph of the record itself or its original cover.

Aesthetically, the magazine has been hailed by the New York Times Style Magazine as, "The best and most exquisitely laid-out music bimonthly in America" [2] Starting with Issue 19, Wax Poetics regularly began to feature a different artist on the front and back covers of the magazine; prior to this design change, both covers typically featured artwork or non-specific vintage photographs.

"I wanted to create something that, when you finished reading it, there would be no way that you would ever think about putting it in the trash", Torres told Current TV.

In 2007, Wax Poetics, Inc. expanded to include a book publishing division and a record label.

Wax Poetics Books has since released three coffee table anthologies, including two collections of notable past articles, published in response to demand for back issues. The manifesto of Wax Poetics Records is to reissue rare LPs, 12-inches, and 7-inches.

In summer 2008, the company also launched an online music store—Wax Poetics Digital—where customers can purchase performance-quality mp3s of music featured in the magazine.

In 2011, Wax Poetics, Inc. received an Utne Reader Independent Press Award for Arts Coverage.[3]

In 2013, early trailers for the film Dead Man Down featured a cover of Pink Floyd's "Shine On You Crazy Diamond" performed by Wax Poetics Records artist Kendra Morris.[4]

In 2016, Founder Andre Torres stepped down from the magazine.[5]

On January 16, 2018, Wax Poetics sent an email to subscribers, advising them:

It is with great sadness that we announce we are no longer able to fulfill Wax Poetics Magazine subscriptions. After sixteen years in print, we will cease being a traditional newsstand publication. We want to sincerely thank all of our loyal fans, customers, and subscribers who supported us since December 2001. And we are truly sorry that we are unable to fulfill our obligations to our current subscribers who put their trust in us.

While our subscribers have always been very important, please understand that we never made a profit from selling subscriptions because of the high price of printing an independent, niche, high-quality magazine; as well as the increasing shipping prices and the cost of customer service. We always set the price at a breakeven level, but we often lost money on subs when all was said and done. Unfortunately, we are unable to refund the cost of your subscription. And we are unable to deliver the Prince issue.

We will be starting a new venture where we can offer a version of Wax Poetics as a print-on-demand journal via Amazon/Ingram. This technology will allow us to continue creating the long-form music journalism that we have always been known for in a printed form, but we will no longer have to front costs for printing and freight. Please understand this is a separate venture, and thus a separate product for these reasons. We hope our longtime customers will understand and continue to support Wax Poetics.

The following are published issues with an abridged list of featured artists:

Issue 1: Idris Muhammad, Charles Mingus, Madlib

Issue 2: Bob James, Ike Turner, the Kings of Rhythm, Clive Chin

Issue 3: People Under The Stairs, Peanut Butter Wolf, The Last Poets, Charlie Ahearn, King Tubby

Issue 4: Malcolm McLaren, Donny Hathaway, The Rza, The Hollies

Issue 5: Isaac Hayes

Issue 6: Sun Ra, Eddie Kendricks

Issue 7: Pete Rock, Roy Ayers

Issue 8: Danger Mouse, DJ Premier, Madvillain

Issue 9: RJD2, Stevie Wonder, Geto Boys, Al Green

Issue 10: Beastie Boys, Melvin Van Peebles

Issue 11: The Imperials, Afrika Bambaataa

Issue 12: Jimmy Smith, Yusef Lateef

Issue 13: Ron Everett, Eric B. & Rakim, Sharon Jones, The Meters

Issue 14: Big Boi, Edan, Sarah Vaughan, Wayne Shorter, Blowfly

Issue 15: David Axelrod, Jackie Jackson, Yoko Ono, Gilberto Gil

Issue 16: The Jungle Brothers, Hank Shocklee, Herbie Mann, Bill Withers

Issue 17: J Rocc, Curtis Mayfield, Prince and the Revolution, Little Beaver, Jay Dee

Issue 18: Stephen Sondheim, Parliament Funkadelic, George Clinton, Bootsy Collins

Issue 19: Arsenio Rodríguez, Richard Pryor, Brian Eno and David Byrne, J.J. Cale

Issue 20: Lee "Scratch" Perry, King Curtis, Frank Zappa

Issue 21: James Brown, Planet Rock

Issue 22: Alice Coltrane, DJ Jazzy Jeff, Ornette Coleman, Betty Davis

Issue 23: Rick James, Black Milk, DJ Shadow, Chico Hamilton, Arthur Russell, KRS-One

Issue 24: Oh No, Grandmaster Flash, Gangstarr, Augustus Pablo, Marcos Valle, Kool and the Gang

Issue 25: The Eliminators, Céu, Miles Davis, Beastie Boys

Issue 26: Kurtis Blow, Eddie Fisher, Bobby Byrd, Pharcyde, Barrington Levy, Osaka Monorail

Issue 27: Chuck Brown, Tom Terrell, Newcleus, Brownout

Issue 28: Flying Lotus, Q-Tip, Quincy Jones, The Lebron Brothers, Questlove

Issue 29: Herbie Hancock, Spoonie Gee, Lalo Schifrin, Pete Rock

Issue 30: Bad Brains, Elvis Presley, Dave Bartholomew, The Rascals

Issue 31: Shuggie Otis, MF DOOM, Patrick Adams, Menahan Street Band, Os Mutantes, Slick Rick

Issue 32: Sly Stone, Jimmy Cliff, Ahmad Jamal, Large Professor

Issue 33: Gamble and Huff, Teddy Pendergrass, The Stylistics, Questlove, Vince Montana

Issue 34, The Jazz Issue: Melvin Sparks, Horace Tapscott, Creed Taylor, Joel Dorn

Issue 35: Lord Finesse, Ralph MacDonald, Booker T. Jones, Byron Lee, Mahavishnu Orchestra, E.Z. Mike Simpson, Def Jef, Roger Troutman

Issue 36, The Brazil Issue: Jards Macalé, Gilberto Gil, Arthur Verocai, Airto Moreira, Tim Maia

Issue 37: Michael Jackson, The Jackson 5, Wah Wah Watson, DJ Nicky Siano

Issue 38: David Holmes, Iceberg Slim, Ralph Bakshi, Curtis Mayfield, Spike Lee

Issue 39, The Africa Issue: Orchestre Poly Rythmo, Pax Nicholas, Rail Band, Tony Allen, Fela Kuti, Orchestra Baobab

Issue 40: Tortoise, Joe Cuba, Tribe, Smokey Robinson, Ohio Players, Gene Paul, Johnny Lytle

Issue 41, The Hip-Hop Issue: Chillie B (Newcleus), Guru, Malcolm McLaren, Souls of Mischief, DJ Disco Wiz, Easy Mo Bee, Ice-T, Ice Cube, KRS-One, Grand Mixer DXT, EPMD, Peanut Butter Wolf

Issue 42, The R&B Issue: Bilal, Spree Wilson, The Bamboos, Kings Go Forth, Melvin Bliss, Erykah Badu, Gil Scott-Heron, Barry White, D'Angelo, Ernie Hines

Issue 43, The Reggae Issue': Augustus Pablo, Kafu Banton, Gaby, El General Issue 44: ?

Issue 45: ?

Issue 46: ?

Issue 47: ?

Issue 48: ?

Issue 49: ?

Artists signed to the Wax Poetics label include Kendra Morris, Adrian Younge and The Jack Moves.

• Straight No Chaser (magazine)
• Shook (magazine)

• Wax Poetics – official site
• Wax Poetics Japan – official site
• Wax Poetics Records discography at Discogs
• Wax Poetics Japan discography at Discogs
• Converse 45 Series discography at Discogs
• Wax Poetics Record Rundown on East Village Radio