Apple Records

German release of The Iveys' album Maybe Tomorrow

Standard Apple album and single labels displayed a bright green Granny Smith apple on the A-side, while the flipside displayed the cross section of the apple. The bright green apple returned for Beatles CDs releases in the 1990s, following initial CD releases by Parlophone.

On the US issue of the Beatles' Let It Be album, the Granny Smith apple was red. The reason was that in the United States that album, being the soundtrack to the movie of the same name, was, for contractual reasons, being manufactured and distributed by United Artists Records and not Capitol Records, so the red apple was used to mark the difference. The red apple also appeared on the back cover, and on the 2009 remastered edition back cover. Capitol's parent company EMI purchased United Artists Records in the late 1970s, and Capitol gained the American rights to the Let It Be soundtrack album (along with the American rights to another, earlier, United Artists Beatles movie soundtrack LP, 1964's A Hard Day's Night).

Aside from the red apple, other examples in which the apple has been altered include George Harrison's album All Things Must Pass triple album, on which the first two discs have orange apples while the third has a jar label reading Apple Jam; black and white apples on John Lennon's album John Lennon/Plastic Ono Band and Yoko Ono's album Yoko Ono/Plastic Ono Band; a blue apple on Ringo Starr's single "Back Off Boogaloo"; Harrison's album Extra Texture (Read All About It), on which the apple (in shrunken cartoon form) is eaten away at its core (this was intended to be a joke because it was released at a time when Apple Records was beginning to fold); and a red apple on Starr's compilation album Blast from Your Past. Other types of apples were also used: in 1971, for Lennon's Imagine and Ono's Fly, the apples respectively featured pictures of Lennon and Ono, as did the apples for Ono's 1973 Approximately Infinite Universe and the singles that were released from these three albums.

The Zapple label of George Harrison's Electronic Sound LP (US issue)

Zapple Records, an Apple Records subsidiary run by Barry Miles, a friend of McCartney, was intended as an outlet for the release of spoken word and avant-garde records, as a budget label.[8] It was active only from 3 February 1969[9] until June 1969; two albums were released on the label, one by Lennon and Ono (Unfinished Music No. 2: Life with the Lions) and one by Harrison (Electronic Sound). An album of readings by Richard Brautigan was planned for release as Zapple 3, and acetate disc copies were cut, but, said Miles, "The Zapple label was folded by [Allen] Klein before the record could be released. The first two Zapple records did come out. We just didn't have [Brautigan's record] ready in time before Klein closed it down. None of the Beatles ever heard it."[10] Brautigan's record was eventually released as Listening to Richard Brautigan on Harvest Records, a subsidiary of Apple distributor EMI, in the US only.[10]

The first record that was done for Zapple was by poet Charles Olson.[11] According to Miles, a spoken word album by Lawrence Ferlinghetti, which had been recorded and edited, would have been Zapple 4, and a spoken word album by Michael McClure had also been recorded.[10] A planned Zapple release of a UK appearance by comedian Lenny Bruce was never completed. An early 1969 press release also named Pablo Casals as an expected guest on the label. American author Ken Kesey was given a tape recorder to record his impressions of London, but they were never released. Miles also had the intention of bringing world leaders to the label.[8] Zapple was shut down in June 1969 by Klein, apparently with the backing of Lennon.[12]

• Badfinger (originally known as the Iveys) – Signed to Apple after several demo tapes were brought in by Beatles' roadie Mal Evans, after getting approval from Paul McCartney, George Harrison and John Lennon. They had several top 10 hits in the UK and US, including the McCartney song "Come and Get It", and recorded five albums for Apple.
• Black Dyke Mills Band (as John Foster & Sons Ltd. Black Dyke Mills Band) – A north of England brass band whom Paul McCartney employed for the one-off "Thingummybob"/"Yellow Submarine" single. It was recorded by McCartney on location near Bradford, where the group were based.
• Brute Force (stage name of Stephen Friedland) – Harrison attempted to have his song "King of Fuh" released as an Apple single. EMI refused to handle it, owing to its intentionally vulgar double entendre ("Fuh king"), but Apple manufactured a small number of copies in-house which were made available to the public. The song itself appears on the 2010 compilation Come and Get It: The Best of Apple Records.
• Elastic Oz Band – A one-off single, "God Save Us", was written and produced by Lennon and Yoko Ono to raise money for a legal battle involving Oz magazine. The A-side of the single was sung by Bill Elliot, later a member of Harrison's Dark Horse Records signing Splinter.
• Elephant's Memory – Recruited as backing band for Lennon and Ono, and also released material separately, including contributions to the soundtrack of the 1969 film Midnight Cowboy (not on Apple).
• Chris Hodge – Discovered by Ringo Starr; they shared an interest in UFOs. Hodge only released two singles on Apple, the second of them not issued in the UK.
• Mary Hopkin – Discovered after appearing on a UK television talent show and suggested by the model Twiggy. Her early recordings were produced by McCartney, including the Lennon-McCartney original "Goodbye" and her hit recording of "Those Were the Days". She also released a Eurovision Song Contest entry on Apple ("Knock, Knock Who's There?") and two studio albums.
• Hot Chocolate (as Hot Chocolate Band) – Released one single, a reggae version of "Give Peace A Chance", which they recorded and had played to Lennon, who liked it. Their post-Apple releases as Hot Chocolate were more commercially successful.
• Jackie Lomax – Liverpudlian singer known to the Beatles through his Brian Epstein connections; he recorded the Harrison-produced album Is This What You Want?, released in 1969, which also includes musical contributions from Starr and McCartney. Lomax's first single, "Sour Milk Sea", features those three Beatles and was written by Harrison.
• Modern Jazz Quartet – Associated with Ono, and were famous prior to their involvement with Apple. They released two albums for the label, Under the Jasmin Tree and Space.
• Yoko Ono – Recorded extensively with Lennon and released several singles and albums herself; on these Lennon usually directed the band and also performed.
• David Peel and the Lower East Side – A political folk singer brought to the label by Lennon.
• Billy Preston – Brought in to work with the Beatles in January 1969 on their "Get Back"/"Let It Be" sessions, and signed as a solo artist. Harrison produced Preston's recordings, including the 1969 hit single "That's The Way God Planned It". Preston's recording of Harrison's "My Sweet Lord" was released on Apple before Harrison's version. Preston issued two albums on Apple, That's the Way God Planned It in 1969 with George Harrison, Eric Clapton and Keith Richards, and its follow up Encouraging Words in 1970 with George Harrison, Eric Clapton, Ringo Starr and Delaney Bramlett.
• Radha Krishna Temple (London), the UK branch of the Hare Krishna movement. Harrison brought the Temple devotees to the label in 1969 and produced two hit singles by them in 1969–70, including "Hare Krishna Mantra", as well as their eponymous studio album, released in 1971.
• Ravi Shankar – An Indian classical musician. Harrison brought Shankar to the label in 1971 and produced his Apple releases, which included the Raga soundtrack and In Concert 1972, a double live album with Ali Akbar Khan.
• Ronnie Spector – Married to Phil Spector, who separately worked with the Beatles and solo Beatles from 1970 onwards. Harrison wrote, co-produced and played on her only Apple single, "Try Some, Buy Some", which was made with her husband, as an attempt to revive her recording career.
• The Sundown Playboys – A French-language cajun band from Louisiana. A pre-existing single was brought to the label by Starr.
• John Tavener – A classical composer. His brother, a builder, worked on Starr's house, and the drummer took an interest in Tavener.
• James Taylor – Recorded with McCartney, who appears on the Apple LP that launched his career.
• Trash (originally White Trash) – Brought to Apple by Tony Meehan, formerly of the Shadows. Their second single was a cover of "Golden Slumbers" and charted on Apple in the UK.
• Doris Troy – An American soul artist since the early 1960s, who worked with Harrison and Preston while the latter was signed to Apple. Troy recorded one Apple album, and released two spin-off singles in 1970, the first of which, "Ain't That Cute", was co-written with Harrison. Starr also collaborated on the album, and is credited as a co-writer with Harrison and Troy on some of the tracks.
• Lon and Derrek Van Eaton – Signed to the label in September 1971 by Harrison, who produced their debut single, "Sweet Music". Starr also contributed to the recording, and to other tracks on the Van Eatons' 1972 Apple album Brother.

Also released were the soundtracks to Come Together and El Topo (in the US), the onetime Philles Records compilation Phil Spector's Christmas Album and the multi-artist The Concert for Bangla Desh. Cassette and 8-track tape versions of Bangla Desh were marketed by Columbia Records after a deal that permitted the inclusion of Bob Dylan, a Columbia artist, on the album.

Artists who had considerable success in the pop and rock world after their initial sessions at Apple Records include Badfinger (originally known as the Iveys), James Taylor, Mary Hopkin, Hot Chocolate, Yoko Ono and Billy Preston.

Artists who auditioned to appear on the label, but did not make it, include:

• McGough and McGear (the latter of whom was McCartney's brother), whose self-titled album was due to be released on Apple; it was instead released on Parlophone, to which both were signed as members of The Scaffold.
• Grapefruit, whose single "Dear Delilah" was issued on RCA Records with Apple publishing credit.
• Focal Point, a Liverpool band who were going to be managed by Brian Epstein before he died, were signed to Apple after chasing McCartney around Hyde Park. John Lennon signed them to Apple; they were the first band signed. Their single "Sycamore Sid" was issued on Deram Records with credit to Apple Publishing on the label.
• Fire (a band with future Strawbs member Dave Lambert on guitar) released two singles in 1968: "Father's Name Was Dad", produced by Tony Clarke, and "Round the Gum Tree", on Decca with Apple publishing credits.
• Delaney and Bonnie's Accept No Substitute album was originally meant to be released on Apple in 1969; it was first released commercially on Elektra Records the same year. In England, copies of the LP were pressed before Apple realized the band were already contracted to Elektra. No album covers were ever printed; the disc is now a high-value Apple collectible.
• Mortimer were a folk-based three-piece, notable for a recording of the Beatles' "Two of Us". It was planned for release as an Apple single in 1969 (before the Beatles' version was issued) under the title "On Our Way Home", but the release was cancelled.
• Raven were offered a contract to record with Apple after Harrison received a tape from the band's manager Marty Angelo. Harrison was unable to be their producer, but sent Apple A&R chief Peter Asher to New York City to discuss Asher filling the role. This is documented in the book The Longest Cocktail Party and in Angelo's autobiography Once Life Matters: A New Beginning. The band turned down Asher's offer, and instead signed with Columbia Records in 1969.
• Slow Dog (later known as Wheels) were a Cambridge-based rock band fronted by Scottish singer/guitarist Dave Kelly. They were the winners of the Apple Records-sponsored national talent contest early 1969, organised by Asher prior to his departure for the US. The winner of the talent contest was promised a record contract with Apple Records, but owing to Asher's departure, the band only recorded demo tracks. However, on recommendation from Mal Evans, Warner Bros. Records in London signed Slow Dog to a record contract, officially changing their name to Wheels.
• See also Zapple Records section for cancelled releases.

• Apple Corps v Apple Computer
• List of record labels
• The Longest Cocktail Party, an inside account of Apple Corps by Richard DiLello

• Angelo, Marty (2006). Once Life Matters: A New Beginning. Impact Publishing. ISBN 978-0-9618954-4-0.
• The Beatles (2003). The Beatles Anthology (DVD). Apple Records. ASIN:B00008GKEG (Bar Code: 24349 29699).
• Brown, Peter; Gaines, Steven (2002). The Love You Make: An Insider's Story of the Beatles. NAL Trade. ISBN 978-0-451-20735-7.
• DiLello, Richard (2005). The Longest Cocktail Party. Canongate Books. ISBN 1-84195-602-3.
• Gould, Jonathan (2008). Can't Buy Me Love: The Beatles, Britain and America. London: Piatkus. ISBN 978-0-7499-2988-6.
• Lennon, Cynthia (2006). John. Hodder & Stoughton. ISBN 0-340-89828-3.
• Miles, Barry (1998). Many Years From Now. Vintage-Random House. ISBN 0-7493-8658-4.
• Spitz, Bob (2005). The Beatles: The Biography. New York: Little, Brown and Company. ISBN 1-84513-160-6.
• Wenner, Jann (2000). Lennon Remembers. London: Verso. ISBN 1-85984-600-9.

• Official website
• The complete Apple Records
• Apple Sleevographia
• Financial background of Apple
• Vinylnet's discography for Apple Records