CKRV-FM

CKRV-FM is a Canadian radio station, broadcasting at 97.5 FM in Kamloops, British Columbia. The station broadcasts a classic hits format branded as K 97-5, and prior to 2010, it had a hot adult contemporary format. Even though as a top 40 station, it was still being classified as a hot AC station by Mediabase and Nielsen BDS. CKRV-FM's most recent shift to top 40 was plagued by CKBZ-FM shifting from adult contemporary to hot adult contemporary in the late 2000s.

CKRV-FM

City	Kamloops, British Columbia
Frequency	97.5 FM
Branding	K 97-5
Slogan	70s, 80's, 90's
Programming
Format	classic hits
Ownership
Owner	Stingray Radio
Sister stations	CHNL, CJKC-FM
History
First air date	1984
Call sign meaning	Canada Kamloops RiVer
Technical information
Class	B
ERP	4.3 kilowatts
HAAT	142.5 meters (468 ft)
Transmitter coordinates	50°40′14.88″N 120°23′56.40″W
Links
Webcast	http://player.k975.ca/
Website	http://www.k975.ca/

The station was launched in 1984 by Hal Yerxa's CFCW Ltd. It was acquired by Newcap Broadcasting in 1989, but was then sold to local broadcaster NL Broadcasting, the owner of AM station CHNL in the city, in 1993.

On February 20, 2015, CKRV-FM switched to a variety hits format as 97.5 The River, and adopted a new slogan Kamloops' best variety of the '80s, '90s and WOW, but kept the station's branding.

In June 2017, the station was reacquired by Newcap, along with sister stations CHNL and CJKC-FM.[1]

Recently, in February 2018, CKRV-FM rebranded to K 97-5 and flipped to classic hits.

The CKRV call sign was also used by an unrelated station in Drummondville (Quebec), which operated at 1400 AM from 1974 to 1980.