Galanz

Guangdong Galanz Enterprises Co., Ltd. (Chinese: 格兰仕; pinyin: Gélánshì) is a manufacturer of electronic home appliances, headquartered in Foshan, Guangdong and founded on 28 September 1978. As of January 2019, Galanz manufactures about half of the world's microwaves.[1]

Guangdong Galanz Enterprises Co., Ltd.
IndustryHome Appliances
Founded1978 (1978)
FounderLiang Qingde
HeadquartersShunde, Guangdong, China
Key people
Liang Zhaoxian

Over the years, Galanz has expanded its product line to include air conditioners, washing machines, toaster ovens, refrigerators and other home appliances.[2] The company currently has production bases in Zhongshan City and Shunde District of Foshan City and employs over 50,000 people which cover 13 subsidiaries in headquarter, 52 sales offices across China and branches in H.K, Japan, Korea, Europe and North America.

History

Founded in 1978 by Liang Qingde, Galanz was originally a company that dealt in the trading of duck feathers.

In 1992, Galanz entered the home appliance industry, letting microwave ovens enter Chinese daily life.

In 1993, Galanz trial-produced 10,000 microwave ovens.

In 1995, Galanz ranked first in the Chinese microwave oven market with a market share of 25.1%.

In 1998, Galanz became the world's largest microwave oven manufacturer with 40% global market share.

In 1999, Galanz's production and sales exceeded 6 million units.

In 2000, Galanz entered the air conditioning and refrigeration industry.

In 2001, Galanz's global production and sales soared to 12 million units.

In 2002, Galanz entered into electric oven industry.

In 2007, Galanz began to introduce refrigerator, washing machine, dryer and dish washer products in global market. At the same year, Galanz entered into central air-conditioning industry.

In 2009, Galanz became the No.1 exporter of toaster ovens.

In 2014, ChinaDaily ranked Galanz #8 of the top ten home appliance makers in China.[2]

From 2015, Galanz started to build fully automatic production lines.

On September 28, 2019, Galanz launched first IoT appliance chip-"BF-Xijiao", becoming a home appliance enterprise achieving reverse customized exclusive chips.

In 2020, the first phase of Galanz's Industry 4.0 production base in the Shunde District of Foshan began operations.[3]

References
  1. Christensen, Clayton M.; Ojomo, Efosa; Dillon, Karen (January 2019). "Cracking Frontier Markets". Harvard Business Review. Retrieved 21 September 2020.
  2. "Top 10 home appliance makers in China[3]|chinadaily.com.cn". africa.chinadaily.com.cn. Retrieved 2020-09-24.
  3. "Galanz sees growing overseas demand amid outbreak - Chinadaily.com.cn". www.chinadaily.com.cn. Retrieved 2020-09-24.
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